1. Gravity
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  3. Sporting Goods
  4. Athletics
  5. Dunhams Sports

Brand page · Athletics

Dunhams Sports Top 1% worldwide Top 1% in Athletics
dunhamssports.com·Since 1999

Dunhams Sports: 2.1m visits a month, 36 active Meta ads.

Dunhams Sports — Dunham's Sports is a full-line sporting goods chain that sells sporting goods, apparel, and accessories. The company offers discounts, deals, and coupons on various sports equipment and gear. In September 2026 dunhamssports.com drew an estimated 2.1m visits, down 16% on the month before. It ranks #2 of 2,484 Athletics brands and holds a 2.0 Trustpilot rating over 29 reviews.

dunhamssports.com@dunhamssports 70.1kLinkedIn 22.5kTrustpilot 2.0Meta Ad Library 36

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
2.1m
−16% vs. August 2026
Instagram followers
70.1k
597 posts · @dunhamssports
Trustpilot
2.0
29 reviews · 16 in 12 months
Meta ads
36
active · on Google since 2025
Products
—
Data not available
Rank in United States
#2
of 2,484 in Athletics
LinkedIn
22.5k
followers · 2,682 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Dunham's Sports is a full-line sporting goods chain that sells sporting goods, apparel, and accessories. The company offers discounts, deals, and coupons on various sports equipment and gear.

01 · Traffic

How much traffic Dunhams Sports gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Dunhams Sports drew an estimated 2.1m visits in September 2026, down 16% on the month before and down 8% over three months.

  • Worldwide#7,968of 4.5m sites · Top 1%
  • In United States#2,676of 1.2m sites · Top 1%
  • Athletics, worldwide#6of 14,997 brands · Top 1%
  • Athletics, United States#2of 2,484 brands · Top 1%
Monthly visitssource Sept 2026

2.1m

estimated visits in September

1 mo ▼ −15.9%4 mo ▼ −8.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Dunhams Sports.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Dunhams Sports holds 2.0 out of 5 on Trustpilot over 29 reviews, 16 of them in the last twelve months: 17% of customers give five stars and 76% one star. That volume places Dunhams Sports in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.0TrustScore · 29 reviews · 16 in 12 months
Top 50% review volume
5 ★17%
4 ★0%
3 ★0%
2 ★7%
1 ★76%

Shoe Store Clothing Store Sportswear Store Activewear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Dunhams Sports sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Dunhams Sports's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Athletics
Athletics48%
Clothing27%
Outdoor Recreation11%

The dominant category places Dunhams Sports in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Dunhams Sports.

The creators who tag @dunhamssports on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @dunhamssports on Instagram, led by Pinstripes Media (17.5k followers).

Influencersaccounts tagging @dunhamssports · Instagram
AccountProfileFollowersEngagementTagsRelationship
PPinstripes Media@pinstripesmedia · 🇺🇸 USPersonal development motivation Creator17.5k—2Tagged @dunhamssports
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Dunhams Sports competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Dunhams Sports among Athletics brands. The closest is Latulippe, then academy.com, Sportsman, cabelas.com, Safari Outdoor, Hunting & Fishing.

CompetitorsAthletics · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Latulippelatulippe.com
academy.comacademy.com
Sportsmansportsmans.com
cabelas.comcabelas.com
Safari Outdoorsafarioutdoor.co.za
Hunting & Fishinghuntingandfishing.co.nz
Competitors Gravity finds for Dunhams Sports. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Dunhams Sports with Latulippe

07 · Company

The company behind Dunhams Sports.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Dunhams Sports is an e-commerce brand, founded in 1937 according to LinkedIn, on a domain registered in February 1999. It employs about 2,682 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1937, per LinkedIn
Domain registered
11 Feb 1999
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
2,682 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
dunhamssports.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Dunhams Sports

What people ask Google about Dunhams Sports.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Dunhams Sports legit or a scam?

According to Gravity by Benchr, Dunhams Sports is a brand: its website has existed since February 1999, it employs 2,682 people on LinkedIn, it has 70,054 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Dunhams Sports reviews

Customers rate Dunhams Sports 2.0 out of 5 on Trustpilot over 29 reviews, 16 of them in the last twelve months: 17% give five stars, 76% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Dunhams Sports?

Dunham's Sports is a full-line sporting goods chain that sells sporting goods, apparel, and accessories. The company offers discounts, deals, and coupons on various sports equipment and gear. Gravity by Benchr classifies it under Athletics. Source: Gravity by Benchr product classification.

Does Dunhams Sports have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Dunhams Sports advertises on Facebook and Instagram and on Google, where its offers often run. Check dunhamssports.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Dunhams Sports?

Gravity by Benchr records a company, founded in 1937 according to LinkedIn, on a domain registered in 1999, with 2,682 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Dunhams Sports growing?

Not at the moment. Gravity by Benchr estimates about 2,089,000 visits to dunhamssports.com in September 2026, down 16% in a month and down 8% over three months. Dunhams Sports ranks #2 of 2,484 Athletics brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Dunhams Sports' ad budget?

Gravity by Benchr does not publish a spend figure for Dunhams Sports on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Athletics brands?

Among Athletics brands in the Gravity by Benchr index, Dunhams Sports ranks #2 of 2,484 by estimated traffic. Its closest competitors on the same market are Latulippe, academy.com, Sportsman, cabelas.com and Safari Outdoor. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Dunhams Sports.