Brand page · Personal Care · United States

eCosmetics Top 1% worldwide Top 1% in United States Top 1% in Personal Care Top 1% in Personal Care in United States
ecosmetics.com·🇺🇸 United States· Woocommerce·Since 2002

eCosmetics: 1.5m visits a month, 131 active Meta ads, Gravity score 562.

eCosmetics — eCosmetics is an online beauty retailer that sells makeup, skincare, hair, fragrances and fashion from luxury and best-selling beauty brands. In September 2026 ecosmetics.com drew an estimated 1.5m visits, down 15% on the month before. It ranks #42 of 33,626 Personal Care brands in United States and holds a 4.4 Trustpilot rating over 8,260 reviews.

ecosmetics.com@ecosmetics 3.1mYouTube 947FacebookLinkedIn 3.9kTrustpilot 4.4Meta Ad Library 131

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
1.5m
−15% vs. August 2026
Instagram followers
3.1m
1,089 posts · @ecosmetics
Trustpilot
4.4
8,260 reviews · 2,232 in 12 months
Meta ads
131
active · on Google since 2022
Products
—
Data not available
Rank in United States
#42
of 33,626 in Personal Care
LinkedIn
3.9k
followers · 52 employees
Earned media value
€2.4k
per month, Instagram

Gravity score

562/ 1000 · 9 of 10 indicators rated
Brand Power739
Momentum484
Performance461

Percentiles within 68 peers: Personal Care brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

eCosmetics is an online beauty retailer that sells makeup, skincare, hair, fragrances and fashion from luxury and best-selling beauty brands.

01 · Traffic

How much traffic eCosmetics gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

eCosmetics drew an estimated 1.5m visits in September 2026, down 15% on the month before and up 12% over three months.

  • Worldwide#10,678of 4.5m sites · Top 1%
  • In United States#3,551of 1.2m sites · Top 1%
  • Personal Care, worldwide#352of 215,119 brands · Top 1%
  • Personal Care, United States#42of 33,626 brands · Top 1%
Monthly visitssource Sept 2026

1.5m

estimated visits in September

1 mo ▼ −14.8%4 mo ▲ +12.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about eCosmetics.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

eCosmetics holds 4.4 out of 5 on Trustpilot over 8,260 reviews, 2,232 of them in the last twelve months: 84% of customers give five stars and 7% one star. That volume places eCosmetics in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.4TrustScore · 8,260 reviews · 2,232 in 12 months
Top 5% review volumeTop 20% rating quality
5 ★84%
4 ★5%
3 ★2%
2 ★1%
1 ★7%

Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What eCosmetics sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read eCosmetics's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care95%
Clothing1%
Health & Beauty0%

The dominant category places eCosmetics in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about eCosmetics.

The creators who tag @ecosmetics on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @ecosmetics on Instagram, led by Kaylee Benoit (10.1k followers, 5.6% engagement).

Influencersaccounts tagging @ecosmetics · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKaylee Benoit@kaylee_benoit18 · 🇵🇪 PEBeauty cosmetics skincare Creator10.1k5.6%3Tagged @ecosmetics
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who eCosmetics competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for eCosmetics among Personal Care brands in United States. The closest is MAKEUP, then cosmetify.com, lookfantastic.it, cultbeauty.com, Sephora, makeup.uk.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
MAKEUPmakeupstore.com
cosmetify.comcosmetify.com
lookfantastic.itlookfantastic.it
cultbeauty.comcultbeauty.com
Sephorasephora.co.id
makeup.ukmakeup.uk
Competitors Gravity finds for eCosmetics. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare eCosmetics with MAKEUP

07 · Company

The company behind eCosmetics.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

eCosmetics is a company based in United States, founded in 2019 according to LinkedIn, on a domain registered in April 2002. It employs about 52 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
2019, per LinkedIn
Domain registered
29 Apr 2002
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
52 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
ecosmetics.com · Woocommerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about eCosmetics

What people ask Google about eCosmetics.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is eCosmetics legit or a scam?

According to Gravity by Benchr, eCosmetics is a brand based in United States: its website has existed since April 2002, its Trustpilot profile is claimed by the brand, it sells on a Woocommerce store, it employs 52 people on LinkedIn, it has 3,118,019 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

eCosmetics reviews

Customers rate eCosmetics 4.4 out of 5 on Trustpilot over 8,260 reviews, 2,232 of them in the last twelve months: 84% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is eCosmetics?

eCosmetics is an online beauty retailer that sells makeup, skincare, hair, fragrances and fashion from luxury and best-selling beauty brands. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

eCosmetics promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: eCosmetics advertises on Facebook and Instagram and on Google, where its offers often run. Check ecosmetics.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy eCosmetics?

eCosmetics sells on its own website, ecosmetics.com, a Woocommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns eCosmetics?

Gravity by Benchr records a company based in United States, founded in 2019 according to LinkedIn, on a domain registered in 2002, with 52 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is eCosmetics doing well?

Yes. Gravity by Benchr estimates about 1,470,700 visits to ecosmetics.com in September 2026, down 15% in a month and up 12% over three months. eCosmetics ranks #42 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does eCosmetics use?

Gravity by Benchr identifies ecosmetics.com as a Woocommerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does eCosmetics spend on Meta ads?

Gravity by Benchr does not publish a spend figure for eCosmetics on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, eCosmetics ranks #42 of 33,626 by estimated traffic. Its closest competitors on the same market are MAKEUP, cosmetify.com, lookfantastic.it, cultbeauty.com and Sephora. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with eCosmetics.