Brand page · Health Care · United States

EllaOla Top 1% worldwide Top 1% in United States Top 1% in Health Care Top 1% in Health Care in United States
ellaola.com·🇺🇸 New York, United States· Shopify·Since 2021

EllaOla: 376K visits a month, 270 active Meta ads, Gravity score 552.

EllaOla — EllaOla is a wellness brand that develops science-backed, plant-based supplements and skincare products for families, including children and adults, with formulas created by pediatricians and dermatologists. In September 2026 ellaola.com drew an estimated 376K visits, down 19% on the month before. It ranks #97 of 12,108 Health Care brands in United States and holds a 3.9 Trustpilot rating over 114 reviews.

ellaola.com@ellaolaofficial 145KLinkedIn 25KTrustpilot 3.9Meta Ad Library 270

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
376K
−19% vs. August 2026
Instagram followers
145K
1,139 posts · @ellaolaofficial
Trustpilot
3.9
114 reviews · 113 in 12 months
Meta ads
270
active · on Google since 2024
Products
99%
in stock · 107 collections
Rank in United States
#97
of 12,108 in Health Care
LinkedIn
25K
followers · 36 employees
Earned media value
€909.4
per month, Instagram

Gravity score

552/ 1000 · 10 of 10 indicators rated
Brand Power584
Momentum433
Performance638

Percentiles within 483 peers: Health Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

EllaOla is a wellness brand that develops science-backed, plant-based supplements and skincare products for families, including children and adults, with formulas created by pediatricians and dermatologists.

01 · Traffic

How much traffic EllaOla gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

EllaOla drew an estimated 376K visits in September 2026, down 19% on the month before and down 59% over three months.

  • Worldwide#31,287of 4.5M sites · Top 1%
  • In United States#10,150of 1.2M sites · Top 1%
  • Health Care, worldwide#553of 105,715 brands · Top 1%
  • Health Care, United States#97of 12,108 brands · Top 1%
Monthly visitssource Sept 2026

376K

estimated visits in September

1 mo ▼ −18.7%4 mo ▼ −58.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about EllaOla.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

EllaOla holds 3.9 out of 5 on Trustpilot over 114 reviews, 113 of them in the last twelve months: 69% of customers give five stars and 15% one star. That volume places EllaOla in the top 30 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50 %.

Trustpilotclaimed page · read 20 Oct 2026
3.9TrustScore · 114 reviews · 113 in 12 months
Top 30% review volumeTop 50% rating quality
5 ★69%
4 ★2%
3 ★6%
2 ★8%
1 ★15%

Vitamin and Supplements Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What EllaOla sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

EllaOla sells on Shopify, 99% of its catalogue in stock. The best seller is Kids' Essential Unflavored Multivitamin, at US$49.00–US$79.00, followed by Toddlers’ Essential Unflavored Multivitamin and Kids' Essential Multivitamin.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fitness & Nutrition66%
Gift Cards1%

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care76%
Personal Care13%
Baby Bathing7%
Baby Health3%
Tote Bags1%

The dominant category places EllaOla in its comparison group.

Prices and ratingsstore data
Average rating
4.73 / 5
Rated products
49% of the catalogue
In stock
99%
Upper price quartile
US$54.00
Currency
USD

05 · Influencers

Who talks about EllaOla.

The creators who tag @ellaolaofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @ellaolaofficial on Instagram, led by Mother (149K followers, 0.3% engagement).

Influencersaccounts tagging @ellaolaofficial · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMother@mothermag · 🇺🇸 USParenting family Creator149K0.3%1Tagged @ellaolaofficial
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who EllaOla competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for EllaOla among Health Care brands in United States. The closest is First Day, then New Chapter, jamiesonvitamins.com, Nature's Way®, denpsmall.com, Hiya.

CompetitorsHealth Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
First Dayfirstday.com
New Chapternewchapter.com
jamiesonvitamins.comjamiesonvitamins.com
Nature's Way®naturesway.com
denpsmall.comdenpsmall.com
Hiyahiyahealth.com
Competitors Gravity finds for EllaOla. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare EllaOla with First Day

07 · Company

The company behind EllaOla.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

EllaOla is a company based in New York, United States, founded in 2021 according to LinkedIn, on a domain registered in October 2021. It employs about 36 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New York
Founded
2021, per LinkedIn
Domain registered
2 Oct 2021
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
36 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
ellaola.com · Shopify · USD
Catalogue
107 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about EllaOla

What people ask Google about EllaOla.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is EllaOla legit or a scam?

According to Gravity by Benchr, EllaOla is a brand based in New York, United States: its website has existed since October 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 36 people on LinkedIn, it has 145,063 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

EllaOla reviews

Customers rate EllaOla 3.9 out of 5 on Trustpilot over 114 reviews, 113 of them in the last twelve months: 69% give five stars, 15% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is EllaOla?

EllaOla is a wellness brand that develops science-backed, plant-based supplements and skincare products for families, including children and adults, with formulas created by pediatricians and dermatologists. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 66% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does EllaOla cost?

EllaOla's best seller, Kids' Essential Unflavored Multivitamin, sells from US$49.00 to US$79.00 on ellaola.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check ellaola.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

EllaOla promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: EllaOla advertises on Facebook and Instagram and on Google, where its offers often run. Check ellaola.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy EllaOla?

EllaOla sells on its own website, ellaola.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns EllaOla?

Gravity by Benchr records a company based in New York, United States, founded in 2021 according to LinkedIn, on a domain registered in 2021, with 36 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is EllaOla doing well?

Not at the moment. Gravity by Benchr estimates about 376,300 visits to ellaola.com in September 2026, down 19% in a month and down 59% over three months. EllaOla ranks #97 of 12,108 Health Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does EllaOla use?

Gravity by Benchr identifies ellaola.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does EllaOla spend on Meta ads?

Gravity by Benchr does not publish a spend figure for EllaOla on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands in United States?

Among Health Care brands in United States in the Gravity by Benchr index, EllaOla ranks #97 of 12,108 by estimated traffic. Its closest competitors on the same market are First Day, New Chapter, jamiesonvitamins.com, Nature's Way®, denpsmall.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with EllaOla.