Brand page · Jewelry · United States
Eternate traffic, ads & competitors 251k visits a month, 57 active Meta ads, Gravity score 569.
Eternate — Eternate is a jewelry brand that creates sustainable and custom-made rings using recycled gold and conflict-free gemstones. In September 2026 eternate.com drew an estimated 251k visits, up 3% on the month before. It ranks #144 of 33,382 Jewelry brands in the United States and holds a 4.0 Trustpilot rating over 1,206 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 352 peers: Jewelry brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Eternate is a jewelry brand that creates sustainable and custom-made rings using recycled gold and conflict-free gemstones.
01 · Traffic
Eternate website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Eternate drew an estimated 251k visits in September 2026, up 3% on the month before and up 20% over three months.
- Worldwide#43,255of 4.5m sites · Top 1%
- In United States#14,137of 1.2m sites · Top 5%
- Jewelry, worldwide#734of 132,285 brands · Top 1%
- Jewelry, United States#144of 33,382 brands · Top 1%
251k
estimated visits in September
1 mo ▲ +3.1%4 mo ▲ +19.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Eternate reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Eternate holds 4.0 out of 5 on Trustpilot over 1,206 reviews, 369 of them in the last twelve months: 76% of customers give five stars and 12% one star. That volume places Eternate in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Costume Jewelry Shop Jewelry Store Jewellery Manufacturer Jeweler
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Eternate best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Eternate sells on Shopify, 100% of its catalogue in stock. The best seller is Bezel Set Round Birthstone Family Necklace, at US$169.00–US$2,027.00, followed by Floral Multi Birthstone Ring and Bezel Set Birthstone Station Necklace.
#1Bezel Set Round Birthstone Family NecklaceEternateUS$169.00–US$2,027.00In stock
#2Floral Multi Birthstone RingEternateUS$157.00–US$1,319.00In stock
#3Bezel Set Birthstone Station NecklaceEternateUS$169.00–US$1,433.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Eternate in its comparison group.
- Average rating
- 4.95 / 5
- Rated products
- 94% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$1,159.00
- Currency
- USD
04 · Ads
Eternate ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Eternate runs Meta ads on Instagram, and has advertised on Google since January 2023 (image, text, video).
Gold bracelet stack, hidden halo engagement ring, Monday energy. Everything layered, nothing loud.Eternate6 Oct 2026image
Some pieces mean a little more. 👀 #giftideasEternate6 Oct 2026video
Skip the bouquet. Give them a flower they can wear. - The Marquise Flower Necklace in sterling silver.Eternate29 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026KUTEZ MAKİNA SANAYİ VE TİCARET LİMİTED ŞİRKETİverified
Text ad21 Oct 2026KUTEZ MAKİNA SANAYİ VE TİCARET LİMİTED ŞİRKETİverified
Text ad21 Oct 2026KUTEZ MAKİNA SANAYİ VE TİCARET LİMİTED ŞİRKETİverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Eternate influencers
The creators who tag @eternatejewelry on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @eternatejewelry on Instagram, led by MAL LISA (18.1k followers, 1.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMAL LISA@___whatarethose · 🇺🇸 US | Fashion style luxury Creator | 18.1k | 1.4% | 2 | Tagged @eternatejewelry |
06 · Competitors according to Gravity
Eternate competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Eternate among Jewelry brands in the United States. The closest is Brilliant Earth, then shesaidyes.com, Renaissance Jewel, GOODSTONE, keyzarjewelry.com, Rare Carat.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Brilliant Earthbrilliantearth.com | |||||||
| shesaidyes.comshesaidyes.com | |||||||
| Renaissance Jewelrenaissancejewel.com | |||||||
| GOODSTONEgoodstoneinc.com | |||||||
| keyzarjewelry.comkeyzarjewelry.com | |||||||
| Rare Caratrarecarat.com |
07 · Company
Who is behind Eternate?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Eternate is a company based in Great Neck, United States, on a domain registered in September 2020.
- Entity country
- 🇺🇸 United States · Great Neck
- Domain registered
- 22 Sept 2020
- Status
- Operating
- Own store
- eternate.com · Shopify · USD
- Catalogue
- 187 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Eternate
What people ask Google about Eternate.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Eternate a legit company?
According to Gravity by Benchr, Eternate is a brand based in Great Neck, United States: its website has existed since September 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 45,024 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Eternate?
Customers rate Eternate 4.0 out of 5 on Trustpilot over 1,206 reviews, 369 of them in the last twelve months: 76% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Eternate sell?
Eternate is a jewelry brand that creates sustainable and custom-made rings using recycled gold and conflict-free gemstones. Gravity by Benchr classifies it under Jewelry, with Rings making up 27% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Eternate expensive?
Eternate's best seller, Bezel Set Round Birthstone Family Necklace, sells from US$169.00 to US$2,027.00 on eternate.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check eternate.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Eternate promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Eternate advertises on Facebook and Instagram and on Google, where its offers often run. Check eternate.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Eternate?
Eternate sells on its own website, eternate.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Eternate?
Gravity by Benchr records a company based in Great Neck, United States, whose domain was registered in 2020. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Eternate growing?
Yes. Gravity by Benchr estimates about 251,300 visits to eternate.com in September 2026, up 3% in a month and up 20% over three months. Eternate ranks #144 of 33,382 Jewelry brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Eternate use?
Gravity by Benchr identifies eternate.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Eternate's ad budget?
Gravity by Benchr does not publish a spend figure for Eternate on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in the United States?
Among Jewelry brands in the United States in the Gravity by Benchr index, Eternate ranks #144 of 33,382 by estimated traffic. Its closest competitors on the same market are Brilliant Earth, shesaidyes.com, Renaissance Jewel, GOODSTONE and keyzarjewelry.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Eternate.