1. Gravity
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  5. Farmina Pet Foods

Brand page · Pet Supplies

Farmina Pet Foods Top 1% worldwide Top 1% in Pet Supplies
farmina.com·Since 2001

Farmina Pet Foods traffic, ads & competitors 588k visits a month, 4 active Meta ads.

Farmina Pet Foods — Farmina Pet Foods is an Italian based family company that offers products and services for pet nutrition and pet well-being, providing personalized dynamic nutrition plans for pets. In September 2026 farmina.com drew an estimated 588k visits, down 4% on the month before. It ranks #4 of 113 Pet Supplies brands and holds a 3.8 Trustpilot rating over 549 reviews.

farmina.com@farminafrance 8.4kFacebookLinkedIn 141kTrustpilot 3.8Meta Ad Library 4

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
588k
−4% vs. August 2026
Instagram followers
8.4k
1,383 posts · @farminafrance
Trustpilot
3.8
549 reviews · 192 in 12 months
Meta ads
4
active · on Google since 2021
Products
—
Data not available
Rank in Brazil
#4
of 113 in Pet Supplies
LinkedIn
141k
followers · 1,186 employees
Earned media value
€1.0k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Farmina Pet Foods is an Italian based family company that offers products and services for pet nutrition and pet well-being, providing personalized dynamic nutrition plans for pets.

01 · Traffic

Farmina Pet Foods website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Farmina Pet Foods drew an estimated 588k visits in September 2026, down 4% on the month before and down 12% over three months.

  • Worldwide#21,821of 4.5m sites · Top 1%
  • In Brazil#990of 185k sites · Top 1%
  • Pet Supplies, worldwide#88of 52,845 brands · Top 1%
  • Pet Supplies, Brazil#4of 113 brands · Top 5%
Monthly visitssource Sept 2026

588k

estimated visits in September

1 mo ▼ −4.2%4 mo ▼ −12.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Farmina Pet Foods reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Farmina Pet Foods holds 3.8 out of 5 on Trustpilot over 549 reviews, 192 of them in the last twelve months: 74% of customers give five stars and 18% one star. That volume places Farmina Pet Foods in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.

Trustpilotclaimed page · read 21 Oct 2026
3.8TrustScore · 549 reviews · 192 in 12 months
Top 20% review volumeTop 50% rating quality
5 ★74%
4 ★5%
3 ★2%
2 ★1%
1 ★18%

Pet Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Farmina Pet Foods best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Farmina Pet Foods's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies93%
Animals & Pet Supplies4%
Food Items0%

The dominant category places Farmina Pet Foods in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Farmina Pet Foods influencers

The creators who tag @farminafrance on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @farminafrance on Instagram, led by ᴅᴏɢ ғᴀᴍɪʟʟʏ | ʜᴀᴘᴘɪɴᴇss | ᴍᴏᴅᴇ (26.2k followers, 0.2% engagement).

Influencersaccounts tagging @farminafrance · Instagram
AccountProfileFollowersEngagementTagsRelationship
ᴅᴅᴏɢ ғᴀᴍɪʟʟʏ | ʜᴀᴘᴘɪɴᴇss | ᴍᴏᴅᴇ@tom_ange83 · 🇫🇷 FRPets nature Creator26.2k0.2%4Tagged @farminafrance
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Farmina Pet Foods competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Farmina Pet Foods among Pet Supplies brands. The closest is purina.com, then Proplan, royalcanin.com, Hill, Blue Buffalo, Canidae Pet Food.

CompetitorsPet Supplies · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
purina.compurina.com
Proplanproplan.ru
royalcanin.comroyalcanin.com
Hillhillspet.es
Blue Buffalobluebuffalo.com
Canidae Pet Foodcanidae.com
Competitors Gravity finds for Farmina Pet Foods. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Farmina Pet Foods with purina.com

07 · Company

Who is behind Farmina Pet Foods?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Farmina Pet Foods is an e-commerce brand, founded in 1965 according to LinkedIn, on a domain registered in March 2001. It employs about 1,186 people.

Legal entityGravity index, Sept 2026
Founded
1965, per LinkedIn
Domain registered
13 Mar 2001
Status
Operating
Employees
1,186 on LinkedIn
DistributionGravity index, Sept 2026
Own store
farmina.com
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Farmina Pet Foods

What people ask Google about Farmina Pet Foods.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Farmina Pet Foods legit?

According to Gravity by Benchr, Farmina Pet Foods is a brand: its website has existed since March 2001, its Trustpilot profile is claimed by the brand, it employs 1,186 people on LinkedIn, it has 8,367 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Farmina Pet Foods reviews: is it worth it?

Customers rate Farmina Pet Foods 3.8 out of 5 on Trustpilot over 549 reviews, 192 of them in the last twelve months: 74% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Farmina Pet Foods?

Farmina Pet Foods is an Italian based family company that offers products and services for pet nutrition and pet well-being, providing personalized dynamic nutrition plans for pets. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.

Is there a Farmina Pet Foods discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Farmina Pet Foods advertises on Facebook and Instagram and on Google, where its offers often run. Check farmina.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Farmina Pet Foods?

Gravity by Benchr records a company, founded in 1965 according to LinkedIn, on a domain registered in 2001, with 1,186 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Farmina Pet Foods doing well?

Not at the moment. Gravity by Benchr estimates about 588,000 visits to farmina.com in September 2026, down 4% in a month and down 12% over three months. Farmina Pet Foods ranks #4 of 113 Pet Supplies brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Farmina Pet Foods spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Farmina Pet Foods on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands?

Among Pet Supplies brands in the Gravity by Benchr index, Farmina Pet Foods ranks #4 of 113 by estimated traffic. Its closest competitors on the same market are purina.com, Proplan, royalcanin.com, Hill and Blue Buffalo. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Farmina Pet Foods.