Brand page
Five Below: 10M visits a month, 585 active Meta ads.
Five Below — Five Below is a retail store that sells trendy items and cool products at extreme value prices ranging from $1 to $5, with some additional finds in their five beyond shop. In September 2026 fivebelow.com drew an estimated 10M visits, down 5% on the month before.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026
About the store
Five Below is a retail store that sells trendy items and cool products at extreme value prices ranging from $1 to $5, with some additional finds in their five beyond shop.
01 · Traffic
How much traffic Five Below gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Five Below drew an estimated 10M visits in September 2026, down 5% on the month before and up 6% over three months.
- Worldwide#2,018of 4.5M sites · Top 1%
- In United States#733of 1.2M sites · Top 1%
- Category, worldwide—Data not available
- Category, United States—Data not available
10M
estimated visits in September
1 mo ▼ −5.2%4 mo ▲ +6.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Five Below.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Five Below holds 2.2 out of 5 on Trustpilot over 328 reviews, 40 of them in the last twelve months: 20% of customers give five stars and 63% one star. That volume places Five Below in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Five Below sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Five Below's catalogue yet.
Data not available
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Share of the catalogue by product family.
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The dominant category places Five Below in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Five Below is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Five Below runs Meta ads on Facebook, Instagram, Audience Network, Threads.
🎀💜 Making my bestie the ultimate KPop Demon Hunter’s birthday basket from @fivebelow! #FiveBelowFinds #FiveBelowPartnerFive Below12 Oct 2026video
squishy trading time!Five Below12 Oct 2026video
A good lip gloss is a non-negotiable 💋✨ always keeping a few of my favorites from @fivebelow with me wherever I go! #FiveBelowFinds #FiveBelFive Below12 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Five Below.
The creators who tag @fivebelow on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @fivebelow on Instagram, led by Official L.A. COLORS Cosmetics (615K followers, 0.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| OOfficial L.A. COLORS Cosmetics@lacolorscosmetics · 🇺🇸 US | Beauty cosmetics skincare Creator | 615K | 0.0% | 7 | Tagged @fivebelow |
06 · Competitors according to Gravity
Who Five Below competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Five Below. The closest is The Crazy Store, then PoundFun, Fix Price, Party City, Party Expert, Oriental Trading.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| The Crazy Storecrazystore.co.za | |||||||
| PoundFunpoundfun.com | |||||||
| Fix Pricefix-price.com | |||||||
| Party Citypartycity.com | |||||||
| Party Expertparty-expert.com | |||||||
| Oriental Tradingorientaltrading.com |
07 · Company
The company behind Five Below.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Five Below is an e-commerce brand, on a domain registered in June 2002.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 26 Jun 2002
- Share capital
- Data not available
- Status
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- President
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- Activity code
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- Employees
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- Funding stage
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- Total raised
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- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- fivebelow.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Five Below
What people ask Google about Five Below.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Five Below a legit company?
According to Gravity by Benchr, Five Below is a brand: its website has existed since June 2002, its Trustpilot profile is claimed by the brand, it has 992,817 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Five Below reviews: is it worth it?
Customers rate Five Below 2.2 out of 5 on Trustpilot over 328 reviews, 40 of them in the last twelve months: 20% give five stars, 63% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Five Below known for?
Five Below is a retail store that sells trendy items and cool products at extreme value prices ranging from $1 to $5, with some additional finds in their five beyond shop. Source: Gravity by Benchr product classification.
Does Five Below have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Five Below advertises on Facebook and Instagram, where its offers often run. Check fivebelow.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Five Below?
Gravity by Benchr records a company, whose domain was registered in 2002. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Five Below doing well?
Yes. Gravity by Benchr estimates about 10,036,300 visits to fivebelow.com in September 2026, down 5% in a month and up 6% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Five Below spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Five Below on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Five Below.