Brand page · Toys · United Kingdom

PoundFun Top 1% worldwide Top 1% in United Kingdom Top 1% in Toys Top 1% in Toys in United Kingdom
poundfun.com·🇬🇧 Keighley, United Kingdom· Shopify·Since 2021

PoundFun: 386K visits a month, 18 active Meta ads, Gravity score 565.

PoundFun — PoundFun is a retailer that sells cheap toys, games, party supplies, books, stationery, sweets and more. The company offers a wide range of products with up to 80% off and free UK delivery on orders over £40. In September 2026 poundfun.com drew an estimated 386K visits, up 45% on the month before. It ranks #4 of 2,441 Toys brands in United Kingdom and holds a 3.9 Trustpilot rating over 1,095 reviews.

poundfun.com@poundfun 13.3KYouTube 363FacebookLinkedIn 511Trustpilot 3.9Meta Ad Library 18

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
386K
+45% vs. August 2026
Instagram followers
13.3K
2,416 posts · @poundfun
Trustpilot
3.9
1,095 reviews · 96 in 12 months
Meta ads
18
active · on Google since 2023
Products
97%
in stock · 430 collections
Rank in United Kingdom
#4
of 2,441 in Toys
LinkedIn
511
followers · 10 employees
Earned media value
€191.7
per month, Instagram

Gravity score

565/ 1000 · 9 of 10 indicators rated
Brand Power449
Momentum778
Performance468

Percentiles within 47 peers: Toys brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

PoundFun is a retailer that sells cheap toys, games, party supplies, books, stationery, sweets and more. The company offers a wide range of products with up to 80% off and free UK delivery on orders over £40.

01 · Traffic

How much traffic PoundFun gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

PoundFun drew an estimated 386K visits in September 2026, up 45% on the month before and up 128% over three months.

  • Worldwide#30,656of 4.5M sites · Top 1%
  • In United Kingdom#1,484of 192K sites · Top 1%
  • Toys, worldwide#193of 50,509 brands · Top 1%
  • Toys, United Kingdom#4of 2,441 brands · Top 1%
Monthly visitssource Sept 2026

386K

estimated visits in September

1 mo ▲ +45.2%4 mo ▲ +128.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about PoundFun.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

PoundFun holds 3.9 out of 5 on Trustpilot over 1,095 reviews, 96 of them in the last twelve months: 77% of customers give five stars and 16% one star. That volume places PoundFun in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.

Trustpilotclaimed page · read 20 Oct 2026
3.9TrustScore · 1,095 reviews · 96 in 12 months
Top 10% review volumeTop 40% rating quality
5 ★77%
4 ★4%
3 ★1%
2 ★2%
1 ★16%

Children's Toys Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What PoundFun sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

PoundFun sells on Shopify, 97% of its catalogue in stock. The best seller is Fun Snaps, at £0.50, followed by Star Wars Rollinz Blind Bag and Fun Snaps 1pcs.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Party Supplies14%
Arts & Crafts13%
Dolls, Playsets & Toy Figures8%
Art & Drawing Toys8%

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys35%
Party & Celebration17%
Hobbies & Creative Arts15%
Toys & Games5%
Decor4%

The dominant category places PoundFun in its comparison group.

Prices and ratingsstore data
Average rating
4.61 / 5
Rated products
14% of the catalogue
In stock
97%
Upper price quartile
US$21.16
Currency
GBP

05 · Influencers

Who talks about PoundFun.

The creators who tag @poundfun on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @poundfun on Instagram, led by s a r a h t u r n e r (62.1K followers, 0.1% engagement).

Influencersaccounts tagging @poundfun · Instagram
AccountProfileFollowersEngagementTagsRelationship
ss a r a h t u r n e r@the.hadley.home · 🇬🇧 GBParenting family Creator62.1K0.1%1Tagged @poundfun
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who PoundFun competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for PoundFun among Toys brands in United Kingdom. The closest is Poundland, then Five Below, The Crazy Store, Poundstretcher, Fix Price, Pound Wholesale.

CompetitorsToys · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Poundlandpoundland.co.uk
Five Belowfivebelow.com
The Crazy Storecrazystore.co.za
Poundstretcherpoundstretcher.co.uk
Fix Pricefix-price.com
Pound Wholesalepoundwholesale.co.uk
Competitors Gravity finds for PoundFun. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare PoundFun with Poundland

07 · Company

The company behind PoundFun.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

PoundFun is a company based in Keighley, United Kingdom, founded in 2023 according to LinkedIn, on a domain registered in March 2021. It employs about 10 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Keighley
Founded
2023, per LinkedIn
Domain registered
15 Mar 2021
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
10 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
poundfun.com · Shopify · GBP
Catalogue
430 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about PoundFun

What people ask Google about PoundFun.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is PoundFun legit or a scam?

According to Gravity by Benchr, PoundFun is a brand based in Keighley, United Kingdom: its website has existed since March 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 13,344 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

PoundFun reviews: is it worth it?

Customers rate PoundFun 3.9 out of 5 on Trustpilot over 1,095 reviews, 96 of them in the last twelve months: 77% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does PoundFun sell?

PoundFun is a retailer that sells cheap toys, games, party supplies, books, stationery, sweets and more. The company offers a wide range of products with up to 80% off and free UK delivery on orders over £40. Gravity by Benchr classifies it under Toys, with Party Supplies making up 14% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

PoundFun prices: how much is it?

PoundFun's best seller, Fun Snaps, sells £0.50 on poundfun.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check poundfun.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

PoundFun promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: PoundFun advertises on Facebook and Instagram and on Google, where its offers often run. Check poundfun.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy PoundFun?

PoundFun sells on its own website, poundfun.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind PoundFun?

Gravity by Benchr records a company based in Keighley, United Kingdom, founded in 2023 according to LinkedIn, on a domain registered in 2021, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is PoundFun doing well?

Yes. Gravity by Benchr estimates about 385,700 visits to poundfun.com in September 2026, up 45% in a month and up 128% over three months. PoundFun ranks #4 of 2,441 Toys brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does PoundFun use?

Gravity by Benchr identifies poundfun.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is PoundFun's ad budget?

Gravity by Benchr does not publish a spend figure for PoundFun on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Toys brands in United Kingdom?

Among Toys brands in United Kingdom in the Gravity by Benchr index, PoundFun ranks #4 of 2,441 by estimated traffic. Its closest competitors on the same market are Poundland, Five Below, The Crazy Store, Poundstretcher, Fix Price. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with PoundFun.