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- Floral Street
Brand page · Personal Care · United Kingdom
Floral Street traffic, ads & competitors 59.1k visits a month, 75 active Meta ads, Gravity score 497.
Floral Street — Floral Street is a British brand that creates contemporary floral fragrances, bath & body products, and home goods. The brand focuses on vegan, sustainable, and cruelty-free products with planet-friendly packaging. In September 2026 floralstreet.com drew an estimated 59.1k visits, down 8% on the month before. It ranks #319 of 8,226 Personal Care brands in the United Kingdom and holds a 1.9 Trustpilot rating over 31 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 412 peers: Personal Care brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Floral Street is a British brand that creates contemporary floral fragrances, bath & body products, and home goods. The brand focuses on vegan, sustainable, and cruelty-free products with planet-friendly packaging.
01 · Traffic
Floral Street website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Floral Street drew an estimated 59.1k visits in September 2026, down 8% on the month before and down 35% over three months.
- Worldwide#147,281of 4.5m sites · Top 5%
- In United Kingdom#7,750of 192k sites · Top 5%
- Personal Care, worldwide#7,401of 215,119 brands · Top 5%
- Personal Care, United Kingdom#319of 8,226 brands · Top 5%
59.1k
estimated visits in September
1 mo ▼ −8.3%4 mo ▼ −34.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Floral Street reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Floral Street holds 1.9 out of 5 on Trustpilot over 31 reviews, 3 of them in the last twelve months: 42% of customers give five stars and 39% one star. That volume places Floral Street in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Perfume Store Candle Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Floral Street best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Floral Street sells on Shopify, 91% of its catalogue in stock. The best seller is Arizona Bloom Eau de Parfum, at £29.00–£115.00, followed by Sunflower Pop Eau de Parfum and Wild Vanilla Orchid Eau de Parfum.
#1Arizona Bloom Eau de ParfumFloral Street£29.00–£115.00In stock
#2Sunflower Pop Eau de ParfumFloral Street£29.00–£115.00In stock
#3Wild Vanilla Orchid Eau de ParfumFloral Street£29.00–£115.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Floral Street in its comparison group.
- Average rating
- 4.84 / 5
- Rated products
- 82% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$63.53
- Currency
- GBP
04 · Ads
Floral Street ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Floral Street runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2024 (image, text, video).
New: ScentsticksFloral Street6 Oct 2026video
Bridgerton Fragrance & GiftsFloral Street6 Oct 2026image
Brand new & super scentedFloral Street6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Video ad20 Oct 2026Floral Street Fragrances Limitedverified
Text ad20 Oct 2026Floral Street Fragrances Limitedverified
Text ad20 Oct 2026Floral Street Fragrances Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Floral Street influencers
The creators who tag @floralstreet_ on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @floralstreet_ on Instagram, led by Leila | Selfcare | Ugc Creator 💜 (72.5k followers, 76.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLeila | Selfcare | Ugc Creator 💜@orange.selfcare · 🇺🇸 US | Beauty cosmetics skincare Creator | 72.5k | 76.7% | 2 | Tagged @floralstreet_ |
06 · Competitors according to Gravity
Floral Street competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Floral Street among Personal Care brands in the United Kingdom. The closest is Memree, then Saltworks, Saltworks, Cowshed, ARRAN Sense of Scotland, Sana Jardin.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Memreememree.co.uk | |||||||
| Saltworksthesaltworkscompany.com | |||||||
| Saltworkspromo.thesaltworkscompany.com | |||||||
| Cowshedcowshed.com | |||||||
| ARRAN Sense of Scotlandarran.com | |||||||
| Sana Jardinsanajardin.com |
07 · Company
Who is behind Floral Street?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Floral Street is a company based in West Sussex, United Kingdom, founded in 2017 according to LinkedIn, on a domain registered in April 2004. It employs about 41 people.
- Entity country
- 🇬🇧 United Kingdom · West Sussex
- Founded
- 2017, per LinkedIn
- Domain registered
- 20 Apr 2004
- Status
- Operating
- Employees
- 41 on LinkedIn
- Own store
- floralstreet.com · Shopify · GBP
- Catalogue
- 153 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Floral Street
What people ask Google about Floral Street.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Floral Street legit?
According to Gravity by Benchr, Floral Street is a brand based in West Sussex, United Kingdom: its website has existed since April 2004, it sells on a Shopify store, it employs 41 people on LinkedIn, it has 87,030 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Floral Street?
Customers rate Floral Street 1.9 out of 5 on Trustpilot over 31 reviews, 3 of them in the last twelve months: 42% give five stars, 39% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Floral Street sell?
Floral Street is a British brand that creates contemporary floral fragrances, bath & body products, and home goods. The brand focuses on vegan, sustainable, and cruelty-free products with planet-friendly packaging. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 23% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Floral Street cost?
Floral Street's best seller, Arizona Bloom Eau de Parfum, sells from £29.00 to £115.00 on floralstreet.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check floralstreet.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Floral Street have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Floral Street advertises on Facebook and Instagram and on Google, where its offers often run. Check floralstreet.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Floral Street?
Floral Street sells on its own website, floralstreet.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Floral Street?
Gravity by Benchr records a company based in West Sussex, United Kingdom, founded in 2017 according to LinkedIn, on a domain registered in 2004, with 41 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Floral Street doing well?
Not at the moment. Gravity by Benchr estimates about 59,100 visits to floralstreet.com in September 2026, down 8% in a month and down 35% over three months. Floral Street ranks #319 of 8,226 Personal Care brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Floral Street use?
Gravity by Benchr identifies floralstreet.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Floral Street spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Floral Street on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in the United Kingdom?
Among Personal Care brands in the United Kingdom in the Gravity by Benchr index, Floral Street ranks #319 of 8,226 by estimated traffic. Its closest competitors on the same market are Memree, Saltworks, Saltworks, Cowshed and ARRAN Sense of Scotland. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Floral Street.