Brand page · Food Items · France
Franprix: 128k visits a month, 6 active Meta ads.
Franprix — Franprix is a convenience store brand of the Casino Group that operates urban proximity stores in France, offering various products including food, drinks, household items, and personal care items. In September 2026 franprix.fr drew an estimated 128k visits, up 7% on the month before. It ranks #22 of 1,475 Food Items brands in France and holds a 1.3 Trustpilot rating over 235 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Franprix is a convenience store brand of the Casino Group that operates urban proximity stores in France, offering various products including food, drinks, household items, and personal care items.
01 · Traffic
How much traffic Franprix gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Franprix drew an estimated 128k visits in September 2026, up 7% on the month before and down 17% over three months.
- Worldwide#76,145of 4.5m sites · Top 5%
- In France#2,926of 166k sites · Top 5%
- Food Items, worldwide#1,913of 260,714 brands · Top 1%
- Food Items, France#22of 1,475 brands · Top 5%
128k
estimated visits in September
1 mo ▲ +6.7%4 mo ▼ −17.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Franprix.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Franprix holds 1.3 out of 5 on Trustpilot over 235 reviews, 43 of them in the last twelve months: 9% of customers give five stars and 79% one star. That volume places Franprix in the top 20% of the 270,321 Trustpilot pages in the Gravity index. On Google, Franprix scores 4.5 over 32 reviews.
Supermarket Grocery Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Franprix sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Franprix's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Franprix in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Franprix is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Franprix runs Meta ads on Facebook, Instagram.
Le parfait dilemme d’une soirée cocooning 🍂 Plutôt team tisane devant une bonne série 📺 ou team chocolat chaud bien réconfortant sous un plFranprix14 Oct 2026image
FranprixFranprix12 Oct 2026image
🍂 POV : l’automne est là et vous avez trouvé l’excuse parfaite pour rester sous un plaid. 🧸 Chocolat chaud ☕️ et sa chantilly, gaufres au chFranprix12 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Franprix.
The creators who tag @franprix on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @franprix on Instagram, led by Twins Makeup (29k followers, 1.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTwins Makeup@twinsmakeupchannel · 🇫🇷 FR | Fashion style luxury Creator | 29k | 1.2% | 1 | Tagged @franprix |
06 · Competitors according to Gravity
Who Franprix competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Franprix among Food Items brands in France. The closest is intermarche.com, then carrefour.fr, FoodWorks, citygross.se, Mercadona, Kaufland.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| intermarche.comintermarche.com | |||||||
| carrefour.frcarrefour.fr | |||||||
| FoodWorksfoodworks.com.au | |||||||
| citygross.secitygross.se | |||||||
| Mercadonamercadona.es | |||||||
| Kauflandkaufland.md |
07 · Company
The company behind Franprix.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Franprix is a company based in France, on a domain registered in May 2000. It employs about 5,253 people and is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- Data not available
- Domain registered
- 22 May 2000
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 5,253 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- franprix.fr
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Franprix
What people ask Google about Franprix.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Franprix legit or a scam?
According to Gravity by Benchr, Franprix is a brand based in France: its website has existed since May 2000, it employs 5,253 people on LinkedIn, it has 34,321 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Franprix reviews: is it worth it?
Customers rate Franprix 1.3 out of 5 on Trustpilot over 235 reviews, 43 of them in the last twelve months: 9% give five stars, 79% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. On Google, Franprix scores 4.5 over 32 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Franprix?
Franprix is a convenience store brand of the Casino Group that operates urban proximity stores in France, offering various products including food, drinks, household items, and personal care items. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.
Is there a Franprix discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Franprix advertises on Facebook and Instagram, where its offers often run. Check franprix.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Franprix?
Gravity by Benchr records a company based in France, whose domain was registered in 2000, with 5,253 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Franprix growing?
Not at the moment. Gravity by Benchr estimates about 127,900 visits to franprix.fr in September 2026, up 7% in a month and down 17% over three months. Franprix ranks #22 of 1,475 Food Items brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Franprix spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Franprix on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in France?
Among Food Items brands in France in the Gravity by Benchr index, Franprix ranks #22 of 1,475 by estimated traffic. Its closest competitors on the same market are intermarche.com, carrefour.fr, FoodWorks, citygross.se and Mercadona. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Franprix.