Brand page · Clothing · United Kingdom
Freemans: 2.9m visits a month, 275 active Meta ads.
Freemans — Freemans is an online retailer that sells fashion, electricals, and homeware products for men, women, children, and the home. In September 2026 freemans.com drew an estimated 2.9m visits, down 1% on the month before. It ranks #10 of 19,668 Clothing brands in United Kingdom and holds a 3.4 Trustpilot rating over 25,177 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Freemans is an online retailer that sells fashion, electricals, and homeware products for men, women, children, and the home.
01 · Traffic
How much traffic Freemans gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Freemans drew an estimated 2.9m visits in September 2026, down 1% on the month before and up 1% over three months.
- Worldwide#6,162of 4.5m sites · Top 1%
- In United Kingdom#214of 192k sites · Top 1%
- Clothing, worldwide#408of 459,295 brands · Top 1%
- Clothing, United Kingdom#10of 19,668 brands · Top 1%
2.9m
estimated visits in September
1 mo ▼ −0.7%4 mo ▲ +1.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Freemans.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Freemans holds 3.4 out of 5 on Trustpilot over 25,177 reviews, 1,528 of them in the last twelve months: 64% of customers give five stars and 16% one star. That volume places Freemans in the top 1% of the 270,321 Trustpilot pages in the Gravity index.
Department Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Freemans sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Freemans's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Freemans in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Freemans is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Freemans runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2022 (image, text, video).
Autumn days, cosy layers and a little fresh air 🍂🐾 This time of year might just be our favourite 🤎 Shop via our link in bio.freemans7 Oct 2026image
When you just had to stop her and ask where her outfit was from… 👀🍂 Shop the outfit... Together Borg Gilet cur.lt/iuubkfgwj Together Olivfreemans7 Oct 2026video
When you just had to stop her and ask where her outfit was from… 👀🍂 Shop via our link in bio.freemans7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Freemansverified
Text ad21 Oct 2026Freemansverified
Text ad21 Oct 2026Freemansverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Freemans.
The creators who tag @freemans on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @freemans on Instagram, led by Maria Larkin | Style & Beauty | London (29.9k followers, 1.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMaria Larkin | Style & Beauty | London@thatgirlwiththebob · 🇬🇧 GB | Fashion style luxury Creator | 29.9k | 1.4% | 3 | Tagged @freemans |
06 · Competitors according to Gravity
Who Freemans competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Freemans among Clothing brands in United Kingdom. The closest is fenwick.co.uk, then H&M, MYER, ellos.fi, houseoffraser.co.uk, bonprix.es.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| fenwick.co.ukfenwick.co.uk | |||||||
| H&Mhm.com | |||||||
| MYERmyer.com.au | |||||||
| ellos.fiellos.fi | |||||||
| houseoffraser.co.ukhouseoffraser.co.uk | |||||||
| bonprix.esbonprix.es |
07 · Company
The company behind Freemans.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Freemans is a company based in United Kingdom, on a domain registered in May 1996. It employs about 5,000 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- Data not available
- Domain registered
- 31 May 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 5,000 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- freemans.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Freemans
What people ask Google about Freemans.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Freemans a legit company?
According to Gravity by Benchr, Freemans is a brand based in United Kingdom: its website has existed since May 1996, its Trustpilot profile is claimed by the brand, it employs 5,000 people on LinkedIn, it has 84,765 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Freemans reviews: is it worth it?
Customers rate Freemans 3.4 out of 5 on Trustpilot over 25,177 reviews, 1,528 of them in the last twelve months: 64% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Freemans sell?
Freemans is an online retailer that sells fashion, electricals, and homeware products for men, women, children, and the home. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does Freemans have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Freemans advertises on Facebook and Instagram and on Google, where its offers often run. Check freemans.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Freemans?
Gravity by Benchr records a company based in United Kingdom, whose domain was registered in 1996, with 5,000 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Freemans doing well?
Yes. Gravity by Benchr estimates about 2,870,100 visits to freemans.com in September 2026, down 1% in a month and up 1% over three months. Freemans ranks #10 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Freemans' ad budget?
Gravity by Benchr does not publish a spend figure for Freemans on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, Freemans ranks #10 of 19,668 by estimated traffic. Its closest competitors on the same market are fenwick.co.uk, H&M, MYER, ellos.fi and houseoffraser.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Freemans.