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  5. Glossybox

Brand page · Personal Care · United Kingdom

Glossybox Top 1% worldwide Top 1% in United Kingdom Top 1% in Personal Care Top 1% in Personal Care in United Kingdom
glossybox.co.uk·🇬🇧 United Kingdom·Since 2011

Glossybox: 377k visits a month, 105 active Meta ads, Gravity score 599.

Glossybox — GLOSSYBOX is a UK-based beauty subscription box service that delivers 5 beauty products to subscribers monthly. The company offers monthly plans with beauty products worth over £50 and provides credits to spend across their site. In September 2026 glossybox.co.uk drew an estimated 377k visits, down 8% on the month before. It ranks #34 of 8,226 Personal Care brands in United Kingdom and holds a 3.8 Trustpilot rating over 23,631 reviews.

glossybox.co.uk@glossyboxuk 287kFacebookLinkedIn 11.5kTrustpilot 3.8Meta Ad Library 105

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
377k
−8% vs. August 2026
Instagram followers
287k
7,424 posts · @glossyboxuk
Trustpilot
3.8
23,631 reviews · 2,178 in 12 months
Meta ads
105
active · on Google since 2023
Products
—
Data not available
Rank in United Kingdom
#34
of 8,226 in Personal Care
LinkedIn
11.5k
followers · 33 employees
Earned media value
€2.7k
per month, Instagram

Gravity score

599/ 1000 · 8 of 10 indicators rated
Brand Power490
Momentum677
Performance630

Percentiles within 184 peers: Personal Care brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

GLOSSYBOX is a UK-based beauty subscription box service that delivers 5 beauty products to subscribers monthly. The company offers monthly plans with beauty products worth over £50 and provides credits to spend across their site.

01 · Traffic

How much traffic Glossybox gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Glossybox drew an estimated 377k visits in September 2026, down 8% on the month before and up 26% over three months.

  • Worldwide#31,231of 4.5m sites · Top 1%
  • In United Kingdom#1,520of 192k sites · Top 1%
  • Personal Care, worldwide#1,282of 215,119 brands · Top 1%
  • Personal Care, United Kingdom#34of 8,226 brands · Top 1%
Monthly visitssource Sept 2026

377k

estimated visits in September

1 mo ▼ −7.8%4 mo ▲ +25.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Glossybox.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Glossybox holds 3.8 out of 5 on Trustpilot over 23,631 reviews, 2,178 of them in the last twelve months: 71% of customers give five stars and 16% one star. That volume places Glossybox in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.

Trustpilotclaimed page · read 20 Oct 2026
3.8TrustScore · 23,631 reviews · 2,178 in 12 months
Top 1% review volumeTop 50% rating quality
5 ★71%
4 ★7%
3 ★3%
2 ★3%
1 ★16%

Beauty & Well-being

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Glossybox sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Glossybox's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care94%
Health & Beauty1%
Health Care0%

The dominant category places Glossybox in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Glossybox.

The creators who tag @glossyboxuk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @glossyboxuk · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Glossybox competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Glossybox among Personal Care brands in United Kingdom. The closest is Hi Beauty, then OK! Beauty Box, glowria.com, prescriptionlab.com, FabFitFun, biotyfullbox.fr.

CompetitorsPersonal Care · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Hi Beautyhibeauty.com.co
OK! Beauty Boxokbeautybox.co.uk
glowria.comglowria.com
prescriptionlab.comprescriptionlab.com
FabFitFunfabfitfun.com
biotyfullbox.frbiotyfullbox.fr
Competitors Gravity finds for Glossybox. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Glossybox with Hi Beauty

07 · Company

The company behind Glossybox.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Glossybox is a company based in United Kingdom, on a domain registered in March 2011. It employs about 33 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom
Founded
Data not available
Domain registered
3 Mar 2011
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
33 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
glossybox.co.uk
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Glossybox

What people ask Google about Glossybox.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Glossybox legit or a scam?

According to Gravity by Benchr, Glossybox is a brand based in United Kingdom: its website has existed since March 2011, its Trustpilot profile is claimed by the brand, it employs 33 people on LinkedIn, it has 287,479 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Glossybox?

Customers rate Glossybox 3.8 out of 5 on Trustpilot over 23,631 reviews, 2,178 of them in the last twelve months: 71% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Glossybox known for?

GLOSSYBOX is a UK-based beauty subscription box service that delivers 5 beauty products to subscribers monthly. The company offers monthly plans with beauty products worth over £50 and provides credits to spend across their site. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Glossybox promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Glossybox advertises on Facebook and Instagram and on Google, where its offers often run. Check glossybox.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Glossybox?

Gravity by Benchr records a company based in United Kingdom, whose domain was registered in 2011, with 33 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Glossybox growing?

Yes. Gravity by Benchr estimates about 377,100 visits to glossybox.co.uk in September 2026, down 8% in a month and up 26% over three months. Glossybox ranks #34 of 8,226 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Glossybox spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Glossybox on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United Kingdom?

Among Personal Care brands in United Kingdom in the Gravity by Benchr index, Glossybox ranks #34 of 8,226 by estimated traffic. Its closest competitors on the same market are Hi Beauty, OK! Beauty Box, glowria.com, prescriptionlab.com and FabFitFun. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Glossybox.