Brand page · Personal Care

Harry's Top 1% worldwide Top 1% in Personal Care
harrys.com· Shopify·Since 1996

Harry's: 930K visits a month, 914 active Meta ads.

Harry's — Harry's is a men's grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value. In September 2026 harrys.com drew an estimated 930K visits, down 11% on the month before. It ranks #71 of 33,626 Personal Care brands and holds a 4.4 Trustpilot rating over 23,750 reviews.

harrys.com@harrys 170KLinkedIn 105KTrustpilot 4.4Meta Ad Library 914

Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
930K
−11% vs. August 2026
Instagram followers
170K
3,150 posts · @harrys
Trustpilot
4.4
23,750 reviews · 1,095 in 12 months
Meta ads
914
active · on Google since 2021
Products
94%
in stock
Rank in United States
#71
of 33,626 in Personal Care
LinkedIn
105K
followers · 432 employees
Earned media value
€19.6k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Harry's is a men's grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value.

01 · Traffic

How much traffic Harry's gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Harry's drew an estimated 930K visits in September 2026, down 11% on the month before and down 17% over three months.

  • Worldwide#15,326of 4.5M sites · Top 1%
  • In United States#5,063of 1.2M sites · Top 1%
  • Personal Care, worldwide#527of 215,119 brands · Top 1%
  • Personal Care, United States#71of 33,626 brands · Top 1%
Monthly visitssource Sept 2026

930K

estimated visits in September

1 mo ▼ −11.1%4 mo ▼ −16.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Harry's.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Harry's holds 4.4 out of 5 on Trustpilot over 23,750 reviews, 1,095 of them in the last twelve months: 84% of customers give five stars and 5% one star. That volume places Harry's in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.

Trustpilotclaimed page · read 21 Oct 2026
4.4TrustScore · 23,750 reviews · 1,095 in 12 months
Top 1% review volumeTop 20% rating quality
5 ★84%
4 ★7%
3 ★2%
2 ★2%
1 ★5%

Barber Supply Store Cosmetic Products Manufacturer Cosmetics Industry Toiletries Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Harry's sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Harry's sells on Shopify, 94% of its catalogue in stock. The best seller is Harry’s Original Blades, at US$10.00–US$31.00, followed by Harry's Original 8 Blades & 1 Shave Gel and Body Wash.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics39%
Shaving & Grooming37%
Hair Care7%
Home Fragrances2%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care95%
Decor2%
Subscription Services1%
Cosmetic & Toiletry Bags1%

The dominant category places Harry's in its comparison group.

Prices and ratingsstore data
Average rating
4.40 / 5
Rated products
99% of the catalogue
In stock
94%
Upper price quartile
US$22.50
Currency
USD

05 · Influencers

Who talks about Harry's.

The creators who tag @harrys on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @harrys on Instagram, led by Headkrack (327K followers, 0.3% engagement).

Influencersaccounts tagging @harrys · Instagram
AccountProfileFollowersEngagementTagsRelationship
HHeadkrack@headkrack · 🇺🇸 USCinema series pop culture Creator327K0.3%3Tagged @harrys
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Harry's competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Harry's among Personal Care brands. The closest is Dollar Shave Club, then LetsShave, Beard & Blade, Gillette®, NASH, Störtebekker.

CompetitorsPersonal Care · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Dollar Shave Clubdollarshaveclub.com
LetsShaveletsshave.com
Beard & Bladebeardandblade.com.au
Gillette®gillette.com
NASHnash.eu
Störtebekkerstoertebekker.com
Competitors Gravity finds for Harry's. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Harry's with Dollar Shave Club

07 · Company

The company behind Harry's.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Harry's is an e-commerce brand, on a domain registered in June 1996. It employs about 432 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
20 Jun 1996
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
432 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
harrys.com · Shopify · USD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Harry's

What people ask Google about Harry's.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Harry's legit or a scam?

According to Gravity by Benchr, Harry's is a brand: its website has existed since June 1996, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 432 people on LinkedIn, it has 170,134 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Harry's reviews

Customers rate Harry's 4.4 out of 5 on Trustpilot over 23,750 reviews, 1,095 of them in the last twelve months: 84% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Harry's sell?

Harry's is a men's grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 39% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Harry's prices: how much is it?

Harry's' best seller, Harry’s Original Blades, sells from US$10.00 to US$31.00 on harrys.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check harrys.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Harry's discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Harry's advertises on Facebook and Instagram and on Google, where its offers often run. Check harrys.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Harry's?

Harry's sells on its own website, harrys.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns Harry's?

Gravity by Benchr records a company, whose domain was registered in 1996, with 432 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Harry's doing well?

Not at the moment. Gravity by Benchr estimates about 930,300 visits to harrys.com in September 2026, down 11% in a month and down 17% over three months. Harry's ranks #71 of 33,626 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Harry's use?

Gravity by Benchr identifies harrys.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.

How much does Harry's spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Harry's on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands?

Among Personal Care brands in the Gravity by Benchr index, Harry's ranks #71 of 33,626 by estimated traffic. Its closest competitors on the same market are Dollar Shave Club, LetsShave, Beard & Blade, Gillette®, NASH. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Harry's.