Brand page · Outdoor Recreation · United States

HydraPak Top 5% worldwide Top 5% in United States Top 5% in Outdoor Recreation Top 5% in Outdoor Recreation in United States
hydrapak.com·🇺🇸 Longmont, United States· Shopify·Since 1996

HydraPak: 133k visits a month, 35 active Meta ads, Gravity score 610.

HydraPak — HydraPak designs and produces performance hydration systems including reservoirs, soft flasks, water bottles, and filtration products for athletes and outdoor activities. In September 2026 hydrapak.com drew an estimated 133k visits, down 34% on the month before. It ranks #228 of 14,873 Outdoor Recreation brands in United States.

hydrapak.com@hydrapak 33.6kYouTube 1.7kFacebookLinkedIn 3.9kTrustpilot 3.1Meta Ad Library 35

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
133k
−34% vs. August 2026
Instagram followers
33.6k
1,430 posts · @hydrapak
Trustpilot
3.1
6 reviews · 4 in 12 months
Meta ads
35
active · on Google since 2021
Products
91%
in stock · 83 collections
Rank in United States
#228
of 14,873 in Outdoor Recreation
LinkedIn
3.9k
followers · 62 employees
Earned media value
€18.5k
per month, Instagram

Gravity score

610/ 1000 · 10 of 10 indicators rated
Brand Power635
Momentum616
Performance579

Percentiles within 316 peers: Outdoor Recreation brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

HydraPak designs and produces performance hydration systems including reservoirs, soft flasks, water bottles, and filtration products for athletes and outdoor activities.

01 · Traffic

How much traffic HydraPak gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

HydraPak drew an estimated 133k visits in September 2026, down 34% on the month before and down 31% over three months.

  • Worldwide#73,531of 4.5m sites · Top 5%
  • In United States#24,267of 1.2m sites · Top 5%
  • Outdoor Recreation, worldwide#1,174of 101,136 brands · Top 5%
  • Outdoor Recreation, United States#228of 14,873 brands · Top 5%
Monthly visitssource Sept 2026

133k

estimated visits in September

1 mo ▼ −34.5%4 mo ▼ −31.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about HydraPak.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

HydraPak holds 3.1 out of 5 on Trustpilot over 6 reviews, 4 of them in the last twelve months: 50% of customers give five stars and 50% one star.

Trustpilotread 21 Oct 2026
3.1TrustScore · 6 reviews · 4 in 12 months
5 ★50%
4 ★0%
3 ★0%
2 ★0%
1 ★50%

Outdoor Sports Store Sporting Goods Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What HydraPak sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

HydraPak sells on Shopify, 91% of its catalogue in stock. The best seller is Blaster Bite Valve Sheath 2-Pack, at US$7.00, followed by Plug-N-Play™ 42mm Cap and Filter Adapter - 28mm.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hydration System Accessories49%
General Purpose Athletic Equipment18%
Hydration Systems7%
Camping & Hiking6%

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation73%
Athletics19%
Kitchen & Dining8%
Pet Supplies1%

The dominant category places HydraPak in its comparison group.

Prices and ratingsstore data
Average rating
4.48 / 5
Rated products
83% of the catalogue
In stock
91%
Upper price quartile
US$42.00
Currency
USD

05 · Influencers

Who talks about HydraPak.

The creators who tag @hydrapak on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @hydrapak on Instagram, led by Hillary Allen (61k followers, 1.3% engagement).

Influencersaccounts tagging @hydrapak · Instagram
AccountProfileFollowersEngagementTagsRelationship
HHillary Allen@hillygoat_climbs · 🇦🇺 AUFitness sport bodybuilding Creator61k1.3%7Tagged @hydrapak
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who HydraPak competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for HydraPak among Outdoor Recreation brands in United States. The closest is CamelBak®, then Sawyer Products, Cascade Designs, Life Straw, Ultralight Gear, Gregory Mountain Products.

CompetitorsOutdoor Recreation · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
CamelBak®camelbak.com
Sawyer Productssawyer.com
Cascade Designscascadedesigns.com
Life Strawlifestraw.com
Ultralight Gearultralightgear.com.au
Gregory Mountain Productseu.gregorypacks.com
Competitors Gravity finds for HydraPak. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare HydraPak with CamelBak®

07 · Company

The company behind HydraPak.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

HydraPak is a company based in Longmont, United States, founded in 2001 according to LinkedIn, on a domain registered in April 1996. It employs about 62 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Longmont
Founded
2001, per LinkedIn
Domain registered
8 Apr 1996
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
62 on LinkedIn · 11-50
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
hydrapak.com · Shopify · USD
Catalogue
83 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about HydraPak

What people ask Google about HydraPak.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is HydraPak a legit company?

According to Gravity by Benchr, HydraPak is a brand based in Longmont, United States: its website has existed since April 1996, it sells on a Shopify store, it employs 62 people on LinkedIn, it has 33,557 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is HydraPak?

HydraPak designs and produces performance hydration systems including reservoirs, soft flasks, water bottles, and filtration products for athletes and outdoor activities. Gravity by Benchr classifies it under Outdoor Recreation, with Hydration System Accessories making up 49% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

HydraPak prices: how much is it?

HydraPak's best seller, Blaster Bite Valve Sheath 2-Pack, sells US$7.00 on hydrapak.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check hydrapak.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a HydraPak discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: HydraPak advertises on Facebook and Instagram and on Google, where its offers often run. Check hydrapak.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy HydraPak?

HydraPak sells on its own website, hydrapak.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind HydraPak?

Gravity by Benchr records a company based in Longmont, United States, founded in 2001 according to LinkedIn, on a domain registered in 1996, with 62 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is HydraPak doing well?

Not at the moment. Gravity by Benchr estimates about 133,400 visits to hydrapak.com in September 2026, down 34% in a month and down 31% over three months. HydraPak ranks #228 of 14,873 Outdoor Recreation brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does HydraPak use?

Gravity by Benchr identifies hydrapak.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is HydraPak's ad budget?

Gravity by Benchr does not publish a spend figure for HydraPak on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in United States?

Among Outdoor Recreation brands in United States in the Gravity by Benchr index, HydraPak ranks #228 of 14,873 by estimated traffic. Its closest competitors on the same market are CamelBak®, Sawyer Products, Cascade Designs, Life Straw and Ultralight Gear. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HydraPak.