Brand page · Personal Care · United Kingdom
Jarrolds traffic, ads & competitors 138k visits a month, 48 active Meta ads, Gravity score 700.
Jarrolds — Jarrolds is an independent department store based in Norwich, UK that sells fashion, beauty products, home furniture, and toys. The company has been part of Norfolk life for over 200 years. In September 2026 jarrolds.co.uk drew an estimated 138k visits, up 52% on the month before. It ranks #124 of 8,226 Personal Care brands in the United Kingdom.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 184 peers: Personal Care brands in the United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Jarrolds is an independent department store based in Norwich, UK that sells fashion, beauty products, home furniture, and toys. The company has been part of Norfolk life for over 200 years.
01 · Traffic
Jarrolds website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Jarrolds drew an estimated 138k visits in September 2026, up 52% on the month before and up 62% over three months.
- Worldwide#102,073of 4.5m sites · Top 5%
- In United Kingdom#5,311of 192k sites · Top 5%
- Personal Care, worldwide#3,428of 215,119 brands · Top 5%
- Personal Care, United Kingdom#124of 8,226 brands · Top 5%
138k
estimated visits in September
1 mo ▲ +52.5%4 mo ▲ +62.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Jarrolds reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Jarrolds holds 2.6 out of 5 on Trustpilot over 5 reviews, 1 of them in the last twelve months: 40% of customers give five stars and 60% one star.
Children's Toys Store Gift Shop Toy Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Jarrolds best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Jarrolds's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Jarrolds in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Jarrolds ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Jarrolds runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2023 (image, text, video).
JarroldsJarrolds28 Sept 2026image
JarroldsJarrolds24 Sept 2026image
Everything you need to make your uni room feel like yours. Shop the collection.Jarrolds24 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad16 Sept 2026Jarrold and Sons Ltdverified
Text ad9 Mar 2026Jarrold and Sons Ltdverified
Text ad17 Jan 2026Jarrold and Sons Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Jarrolds influencers
The creators who tag @jarroldnorwich on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Jarrolds competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Jarrolds among Personal Care brands in the United Kingdom. The closest is davidjones.com, then MYER, jcpenney.com, bloomingdales.com, lebonmarche.com, TANGS.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| davidjones.comdavidjones.com | |||||||
| MYERmyer.com.au | |||||||
| jcpenney.comjcpenney.com | |||||||
| bloomingdales.combloomingdales.com | |||||||
| lebonmarche.comlebonmarche.com | |||||||
| TANGStangs.com |
07 · Company
Who is behind Jarrolds?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Jarrolds is a company based in United Kingdom, founded in 1770 according to LinkedIn, on a domain registered in July 1999. It employs about 170 people.
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 1770, per LinkedIn
- Domain registered
- 20 Jul 1999
- Employees
- 170 on LinkedIn
- Own store
- jarrolds.co.uk
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Jarrolds
What people ask Google about Jarrolds.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Jarrolds legit?
According to Gravity by Benchr, Jarrolds is a brand based in the United Kingdom: its website has existed since July 1999, it employs 170 people on LinkedIn, it has 35,310 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Jarrolds known for?
Jarrolds is an independent department store based in Norwich, UK that sells fashion, beauty products, home furniture, and toys. The company has been part of Norfolk life for over 200 years. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Does Jarrolds have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Jarrolds advertises on Facebook and Instagram and on Google, where its offers often run. Check jarrolds.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Jarrolds?
Gravity by Benchr records a company based in United Kingdom, founded in 1770 according to LinkedIn, on a domain registered in 1999, with 170 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Jarrolds doing well?
Yes. Gravity by Benchr estimates about 137,900 visits to jarrolds.co.uk in September 2026, up 52% in a month and up 62% over three months. Jarrolds ranks #124 of 8,226 Personal Care brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Jarrolds' ad budget?
Gravity by Benchr does not publish a spend figure for Jarrolds on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in the United Kingdom?
Among Personal Care brands in the United Kingdom in the Gravity by Benchr index, Jarrolds ranks #124 of 8,226 by estimated traffic. Its closest competitors on the same market are davidjones.com, MYER, jcpenney.com, bloomingdales.com and lebonmarche.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Jarrolds.