Brand page · Clothing · Australia

David Jones Top 1% worldwide Top 1% in Australia Top 1% in Clothing Top 1% in Clothing in Australia
davidjones.com·🇦🇺 Australia·Since 2000

David Jones: 8M visits a month, 31 active Meta ads.

David Jones — A premium department store offering a wide range of fashion, beauty, home, and electrical products. In September 2026 davidjones.com drew an estimated 8M visits, up 5% on the month before. It ranks #2 of 12,275 Clothing brands in Australia and holds a 2.3 Trustpilot rating over 17 reviews.

davidjones.com@davidjonesstore 430KYouTube 17.7KFacebookLinkedIn 98.4KTrustpilot 2.3Meta Ad Library 31

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
8M
+5% vs. August 2026
Instagram followers
430K
10,706 posts · @davidjonesstore
Trustpilot
2.3
17 reviews · 6 in 12 months
Meta ads
31
active · on Google since 2022
Products
—
Data not available
Rank in Australia
#2
of 12,275 in Clothing
LinkedIn
98.4K
followers · 4,227 employees
Earned media value
€84.9k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

A premium department store offering a wide range of fashion, beauty, home, and electrical products.

01 · Traffic

How much traffic David Jones gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

David Jones drew an estimated 8M visits in September 2026, up 5% on the month before and up 3% over three months.

  • Worldwide#2,718of 4.5M sites · Top 1%
  • In Australia#43of 105K sites · Top 1%
  • Clothing, worldwide#166of 459,295 brands · Top 1%
  • Clothing, Australia#2of 12,275 brands · Top 1%
Monthly visitssource Sept 2026

8M

estimated visits in September

1 mo ▲ +5.0%4 mo ▲ +3.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about David Jones.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

David Jones holds 2.3 out of 5 on Trustpilot over 17 reviews, 6 of them in the last twelve months: 18% of customers give five stars and 65% one star. On Google, David Jones scores 4.0 over 21 reviews.

Trustpilotread 20 Oct 2026
2.3TrustScore · 17 reviews · 6 in 12 months
5 ★18%
4 ★0%
3 ★6%
2 ★12%
1 ★65%

Men's Clothing Store Clothing Store Women's Clothing Store Children's Clothing Store Shoe Store

Google reviewsread 19 Oct 2026
4.021 reviews on the Google business profile
5 ★67%
4 ★10%
3 ★5%
2 ★5%
1 ★14%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What David Jones sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read David Jones's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing56%
Personal Care22%
Shoes8%

The dominant category places David Jones in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about David Jones.

The creators who tag @davidjonesstore on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @davidjonesstore on Instagram, led by Fleur Harris (13.5K followers, 0.4% engagement).

Influencersaccounts tagging @davidjonesstore · Instagram
AccountProfileFollowersEngagementTagsRelationship
FFleur Harris@fleurharris_thelabel · 🇦🇺 AUFashion style luxury Creator13.5K0.4%5Tagged @davidjonesstore
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who David Jones competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for David Jones among Clothing brands in Australia. The closest is MYER, then jcpenney.com, ahlens.se, houseoffraser.ie, debenhams.com, Rustan's.

CompetitorsClothing · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
MYERmyer.com.au
jcpenney.comjcpenney.com
ahlens.seahlens.se
houseoffraser.iehouseoffraser.ie
debenhams.comdebenhams.com
Rustan'srustans.com
Competitors Gravity finds for David Jones. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare David Jones with MYER

07 · Company

The company behind David Jones.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

David Jones is a company based in Australia, founded in 1838 according to LinkedIn, on a domain registered in December 2000. It employs about 4,227 people, is listed at m_and_a stage.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia
Founded
1838, per LinkedIn
Domain registered
13 Dec 2000
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
4,227 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
davidjones.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about David Jones

What people ask Google about David Jones.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is David Jones legit or a scam?

According to Gravity by Benchr, David Jones is a brand based in Australia: its website has existed since December 2000, it employs 4,227 people on LinkedIn, it has 429,829 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

David Jones reviews

Customers rate David Jones 2.3 out of 5 on Trustpilot over 17 reviews, 6 of them in the last twelve months: 18% give five stars, 65% one star. On Google, David Jones scores 4.0 over 21 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is David Jones known for?

A premium department store offering a wide range of fashion, beauty, home, and electrical products. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Is there a David Jones discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: David Jones advertises on Facebook and Instagram and on Google, where its offers often run. Check davidjones.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns David Jones?

Gravity by Benchr records a company based in Australia, founded in 1838 according to LinkedIn, on a domain registered in 2000, with 4,227 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is David Jones growing?

Yes. Gravity by Benchr estimates about 8,031,400 visits to davidjones.com in September 2026, up 5% in a month and up 3% over three months. David Jones ranks #2 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is David Jones' ad budget?

Gravity by Benchr does not publish a spend figure for David Jones on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Australia?

Among Clothing brands in Australia in the Gravity by Benchr index, David Jones ranks #2 of 12,275 by estimated traffic. Its closest competitors on the same market are MYER, jcpenney.com, ahlens.se, houseoffraser.ie, debenhams.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with David Jones.