Brand page · Kitchen & Dining
KitchenAid: 2.1m visits a month, 357 active Meta ads.
KitchenAid — KitchenAid is an American home appliance brand that makes products including stand mixers, food processors, cooktops, and other kitchen appliances to help people cook, bake, and blend. In September 2026 kitchenaid.com drew an estimated 2.1m visits, down 4% on the month before. It ranks #6 of 25,135 Kitchen & Dining brands and holds a 1.3 Trustpilot rating over 2,062 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
KitchenAid is an American home appliance brand that makes products including stand mixers, food processors, cooktops, and other kitchen appliances to help people cook, bake, and blend.
01 · Traffic
How much traffic KitchenAid gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
KitchenAid drew an estimated 2.1m visits in September 2026, down 4% on the month before and up 15% over three months.
- Worldwide#7,822of 4.5m sites · Top 1%
- In United States#2,634of 1.2m sites · Top 1%
- Kitchen & Dining, worldwide#119of 145,612 brands · Top 1%
- Kitchen & Dining, United States#6of 25,135 brands · Top 1%
2.1m
estimated visits in September
1 mo ▼ −3.8%4 mo ▲ +15.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about KitchenAid.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
KitchenAid holds 1.3 out of 5 on Trustpilot over 2,062 reviews, 380 of them in the last twelve months: 5% of customers give five stars and 89% one star. That volume places KitchenAid in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Kitchen Supply Store Countertop Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What KitchenAid sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read KitchenAid's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places KitchenAid in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What KitchenAid is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
KitchenAid runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2023 (image, text, video).
KitchenAid® Artisan® 5 Quart MixerKitchenAid6 Oct 2026image
Sign Up & Save 10%* *Click for detailsKitchenAid6 Oct 2026video
KitchenAidKitchenAid6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Whirlpool Corporationverified
Text ad19 Oct 2026Whirlpool Corporationverified
Text ad19 Oct 2026Whirlpool Corporationverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about KitchenAid.
The creators who tag @kitchenaidusa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @kitchenaidusa on Instagram, led by Trent Lammers (23.3k followers, 13.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTrent Lammers@thebuckheadbaker · 🇺🇸 US | Food cooking nutrition Creator | 23.3k | 13.6% | 11 | Tagged @kitchenaidusa |
06 · Competitors according to Gravity
Who KitchenAid competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for KitchenAid among Kitchen & Dining brands. The closest is kenwoodworld.com, then Krups, smeguk.com, smeg.com, Kitchen Center, Breville.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| kenwoodworld.comkenwoodworld.com | |||||||
| Krupskrups.de | |||||||
| smeguk.comsmeguk.com | |||||||
| smeg.comsmeg.com | |||||||
| Kitchen Centerkitchencenter.cl | |||||||
| Brevillebreville.com |
07 · Company
The company behind KitchenAid.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
KitchenAid is an e-commerce brand, founded in 1919 according to LinkedIn, on a domain registered in December 1998.
- Legal name
- Data not available
- Registration no.
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- VAT
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- Legal form
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- Entity country
- Data not available
- Founded
- 1919, per LinkedIn
- Domain registered
- 9 Dec 1998
- Share capital
- Data not available
- Status
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- President
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- Activity code
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- Employees
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- Funding stage
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- Total raised
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- Investors
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- VC-backed
- Data not available
- Own store
- kitchenaid.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about KitchenAid
What people ask Google about KitchenAid.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is KitchenAid legit?
According to Gravity by Benchr, KitchenAid is a brand: its website has existed since December 1998, it has 594,083 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
KitchenAid reviews: is it worth it?
Customers rate KitchenAid 1.3 out of 5 on Trustpilot over 2,062 reviews, 380 of them in the last twelve months: 5% give five stars, 89% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does KitchenAid sell?
KitchenAid is an American home appliance brand that makes products including stand mixers, food processors, cooktops, and other kitchen appliances to help people cook, bake, and blend. Gravity by Benchr classifies it under Kitchen & Dining. Source: Gravity by Benchr product classification.
Does KitchenAid have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: KitchenAid advertises on Facebook and Instagram and on Google, where its offers often run. Check kitchenaid.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns KitchenAid?
Gravity by Benchr records a company, founded in 1919 according to LinkedIn, on a domain registered in 1998. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is KitchenAid growing?
Yes. Gravity by Benchr estimates about 2,143,400 visits to kitchenaid.com in September 2026, down 4% in a month and up 15% over three months. KitchenAid ranks #6 of 25,135 Kitchen & Dining brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is KitchenAid's ad budget?
Gravity by Benchr does not publish a spend figure for KitchenAid on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands?
Among Kitchen & Dining brands in the Gravity by Benchr index, KitchenAid ranks #6 of 25,135 by estimated traffic. Its closest competitors on the same market are kenwoodworld.com, Krups, smeguk.com, smeg.com and Kitchen Center. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with KitchenAid.