Brand page · Shoes · United States
K-Swiss: 307k visits a month, 90 active Meta ads, Gravity score 605.
K-Swiss — K-Swiss is a heritage American tennis brand known for on-court performance and off-court style, selling tennis and pickleball shoes and apparel. In September 2026 kswiss.com drew an estimated 307k visits, down 26% on the month before. It ranks #113 of 6,771 Shoes brands in United States and holds a 4.4 Trustpilot rating over 8,238 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 259 peers: Shoes brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
K-Swiss is a heritage American tennis brand known for on-court performance and off-court style, selling tennis and pickleball shoes and apparel.
01 · Traffic
How much traffic K-Swiss gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
K-Swiss drew an estimated 307k visits in September 2026, down 26% on the month before and down 10% over three months.
- Worldwide#36,837of 4.5m sites · Top 1%
- In United States#11,987of 1.2m sites · Top 5%
- Shoes, worldwide#703of 46,962 brands · Top 5%
- Shoes, United States#113of 6,771 brands · Top 5%
307k
estimated visits in September
1 mo ▼ −26.0%4 mo ▼ −10.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about K-Swiss.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
K-Swiss holds 4.4 out of 5 on Trustpilot over 8,238 reviews, 1,339 of them in the last twelve months: 81% of customers give five stars and 9% one star. That volume places K-Swiss in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Tennis Store Clothing Store Men's Clothing Store Shoe Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What K-Swiss sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
K-Swiss sells on Shopify, 100% of its catalogue in stock. The best seller is 07321-101-M | CLASSIC VN | WHITE/WHITE, at US$75.00, followed by 97321-101-M | CLASSIC VN | WHITE/WHITE and 03426-129-XW | ST329 CMF | WHITE/BLACK/SILVER.
#107321-101-M | CLASSIC VN | WHITE/WHITEK-SwissUS$75.00In stock
#297321-101-M | CLASSIC VN | WHITE/WHITEK-SwissUS$75.00In stock
#303426-129-XW | ST329 CMF | WHITE/BLACK/SILVERK-SwissUS$75.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places K-Swiss in its comparison group.
- Average rating
- 4.77 / 5
- Rated products
- 67% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$115.00
- Currency
- USD
04 · Ads
What K-Swiss is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
K-Swiss runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2023 (image, text, video).
K-Swiss 60th AnniversaryK-Swiss8 Oct 2026image
Now 30% Off — All-Day ComfortK-Swiss7 Oct 2026image
Now 30% Off — All-Day ComfortK-Swiss3 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026K-Swiss, Incverified
Image ad21 Oct 2026K-Swiss, Incverified
Image ad21 Oct 2026K-Swiss, Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about K-Swiss.
The creators who tag @kswiss on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @kswiss on Instagram, led by Lauren Davis (33.4k followers, 3.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLauren Davis@laurend1092 · 🇺🇸 US | Pro sports athletes Creator | 33.4k | 3.0% | 4 | Tagged @kswiss |
06 · Competitors according to Gravity
Who K-Swiss competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for K-Swiss among Shoes brands in United States. The closest is diadora.com, then ASICS Türkiye, Wilson Sporting Goods Co, Tennis Warehouse, Reebok Canada, Authentic-Shoes.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| diadora.comdiadora.com | |||||||
| ASICS Türkiyeasics.com.tr | |||||||
| Wilson Sporting Goods Cowilson.com | |||||||
| Tennis Warehousetennis-warehouse.com | |||||||
| Reebok Canadareebok.ca | |||||||
| Authentic-Shoesauthentic-shoes.com |
07 · Company
The company behind K-Swiss.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
K-Swiss is a company based in Glendale, United States, founded in 1966 according to LinkedIn, on a domain registered in October 1994. It employs about 3,221 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Glendale
- Founded
- 1966, per LinkedIn
- Domain registered
- 18 Oct 1994
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 3,221 on LinkedIn · 201-500
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- kswiss.com · Shopify · USD
- Catalogue
- 246 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about K-Swiss
What people ask Google about K-Swiss.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is K-Swiss legit or a scam?
According to Gravity by Benchr, K-Swiss is a brand based in Glendale, United States: its website has existed since October 1994, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 3,221 people on LinkedIn, it has 126,645 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
K-Swiss reviews: is it worth it?
Customers rate K-Swiss 4.4 out of 5 on Trustpilot over 8,238 reviews, 1,339 of them in the last twelve months: 81% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does K-Swiss sell?
K-Swiss is a heritage American tennis brand known for on-court performance and off-court style, selling tennis and pickleball shoes and apparel. Gravity by Benchr classifies it under Shoes, with Athletic Shoes making up 33% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
K-Swiss prices: how much is it?
K-Swiss' best seller, 07321-101-M | CLASSIC VN | WHITE/WHITE, sells US$75.00 on kswiss.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check kswiss.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
K-Swiss promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: K-Swiss advertises on Facebook and Instagram and on Google, where its offers often run. Check kswiss.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy K-Swiss?
K-Swiss sells on its own website, kswiss.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns K-Swiss?
Gravity by Benchr records a company based in Glendale, United States, founded in 1966 according to LinkedIn, on a domain registered in 1994, with 3,221 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is K-Swiss growing?
Not at the moment. Gravity by Benchr estimates about 307,000 visits to kswiss.com in September 2026, down 26% in a month and down 10% over three months. K-Swiss ranks #113 of 6,771 Shoes brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does K-Swiss use?
Gravity by Benchr identifies kswiss.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does K-Swiss spend on Meta ads?
Gravity by Benchr does not publish a spend figure for K-Swiss on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in United States?
Among Shoes brands in United States in the Gravity by Benchr index, K-Swiss ranks #113 of 6,771 by estimated traffic. Its closest competitors on the same market are diadora.com, ASICS Türkiye, Wilson Sporting Goods Co, Tennis Warehouse and Reebok Canada. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with K-Swiss.