Brand page · Toys
lego.me: 435k visits a month, 72 active Meta ads.
lego.me — LEGO licensed partner for UAE, Kuwait, Qatar, and Bahrain, operating as a lifestyle shop under Majid Al Futtaim. In September 2026 lego.me drew an estimated 435k visits, down 9% on the month before. It ranks #1 of 55 Toys brands.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026
About the store
LEGO licensed partner for UAE, Kuwait, Qatar, and Bahrain, operating as a lifestyle shop under Majid Al Futtaim.
01 · Traffic
How much traffic lego.me gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
lego.me drew an estimated 435k visits in September 2026, down 9% on the month before and up 26% over three months.
- Worldwide#27,819of 4.5m sites · Top 1%
- In United Arab Emirates#73of 9.8k sites · Top 1%
- Toys, worldwide#159of 50,509 brands · Top 1%
- Toys, United Arab Emirates#1of 55 brands · Top 5%
435k
estimated visits in September
1 mo ▼ −8.6%4 mo ▲ +25.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about lego.me.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
lego.me holds 2.9 out of 5 on Trustpilot over 2 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What lego.me sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read lego.me's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places lego.me in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What lego.me is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
lego.me runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2023 (image, text, video).
LEGO Stores MELEGO Stores ME7 Oct 2026image
LEGO Stores MELEGO Stores ME7 Oct 2026image
The Gift That Always ClicksLEGO Stores ME7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Majid Al Futtaim Fashion Bahrain Co. WLLverified
Text ad21 Oct 2026Majid Al Futtaim Fashion Bahrain Co. WLLverified
Text ad21 Oct 2026Majid Al Futtaim Lifestyle LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about lego.me.
The creators who tag @legostoresme on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @legostoresme on Instagram, led by Annas Khan - أنس خان (14.5k followers, 1.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAnnas Khan - أنس خان@thebuildersmindset · 🇬🇧 GB | Tech gadgets innovation Creator | 14.5k | 1.7% | 20 | Tagged @legostoresme |
06 · Competitors according to Gravity
Who lego.me competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for lego.me among Toys brands. The closest is AG LEGO® Certified Stores, then LEGO Chile, Kubiki.ge, toys4kids12.at, LEGO India, spielemichl.at.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| AG LEGO® Certified Storesbricksmegastore.com | |||||||
| LEGO Chiletiendalego.cl | |||||||
| Kubiki.gekubiki.ge | |||||||
| toys4kids12.attoys4kids12.at | |||||||
| LEGO Indiamybrickhouse.com | |||||||
| spielemichl.atspielemichl.at |
07 · Company
The company behind lego.me.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
lego.me is an e-commerce brand, on a domain registered in June 2008.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
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- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 13 Jun 2008
- Share capital
- Data not available
- Status
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- President
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- Activity code
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- Employees
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- Funding stage
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- Total raised
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- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- lego.me
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about lego.me
What people ask Google about lego.me.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is lego.me a legit company?
According to Gravity by Benchr, lego.me is a brand: its website has existed since June 2008, it has 111,149 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What does lego.me sell?
LEGO licensed partner for UAE, Kuwait, Qatar, and Bahrain, operating as a lifestyle shop under Majid Al Futtaim. Gravity by Benchr classifies it under Toys. Source: Gravity by Benchr product classification.
lego.me promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: lego.me advertises on Facebook and Instagram and on Google, where its offers often run. Check lego.me for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns lego.me?
Gravity by Benchr records a company, whose domain was registered in 2008. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is lego.me growing?
Yes. Gravity by Benchr estimates about 434,700 visits to lego.me in September 2026, down 9% in a month and up 26% over three months. lego.me ranks #1 of 55 Toys brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does lego.me spend on Meta ads?
Gravity by Benchr does not publish a spend figure for lego.me on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Toys brands?
Among Toys brands in the Gravity by Benchr index, lego.me ranks #1 of 55 by estimated traffic. Its closest competitors on the same market are AG LEGO® Certified Stores, LEGO Chile, Kubiki.ge, toys4kids12.at and LEGO India. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with lego.me.