Brand page · Clothing · United States
MATE the Label: 424k visits a month, 108 active Meta ads, Gravity score 542.
MATE the Label — MATE the Label is a Los Angeles-based apparel brand that makes intentionally designed clothing with regenerative and organic materials, focusing on activewear, intimates, and other essentials. In September 2026 matethelabel.com drew an estimated 424k visits. It ranks #332 of 97,158 Clothing brands in United States and holds a 2.2 Trustpilot rating over 28 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
MATE the Label is a Los Angeles-based apparel brand that makes intentionally designed clothing with regenerative and organic materials, focusing on activewear, intimates, and other essentials.
01 · Traffic
How much traffic MATE the Label gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
MATE the Label drew an estimated 424k visits in September 2026 and down 21% over three months.
- Worldwide#28,376of 4.5m sites · Top 1%
- In United States#9,239of 1.2m sites · Top 1%
- Clothing, worldwide#2,374of 459,295 brands · Top 1%
- Clothing, United States#332of 97,158 brands · Top 1%
424k
estimated visits in September
1 mo ▲ +0.0%4 mo ▼ −20.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about MATE the Label.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
MATE the Label holds 2.2 out of 5 on Trustpilot over 28 reviews, 14 of them in the last twelve months: 14% of customers give five stars and 61% one star. That volume places MATE the Label in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store Children's Clothing Store Activewear Store Women's Clothing Store Cosmetics Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What MATE the Label sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
MATE the Label sells on Shopify, 100% of its catalogue in stock. The best seller is Organic Stretch Sports Bra, at US$58.00, followed by Organic Stretch Midi Legging and Organic Stretch Full Length Legging.
#1Organic Stretch Sports BraMATE the LabelUS$58.00In stock
#2Organic Stretch Midi LeggingMATE the LabelUS$88.00In stock
#3Organic Stretch Full Length LeggingMATE the LabelUS$98.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places MATE the Label in its comparison group.
- Average rating
- 4.42 / 5
- Rated products
- 91% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$128.00
- Currency
- USD
04 · Ads
What MATE the Label is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
MATE the Label runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since May 2024 (image, text, video).
Refresh Your EssentialsMATE the Label6 Oct 2026image
Refresh Your EssentialsMATE the Label6 Oct 2026image
Shop Best-Selling ActivewearMATE the Label6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Daniel Rosenverified
Image ad20 Oct 2026Daniel Rosenverified
Text ad20 Oct 2026Daniel Rosenverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about MATE the Label.
The creators who tag @mate_the_label on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @mate_the_label on Instagram, led by Tessa Smith (378k followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTessa Smith@thetessasmith · 🇺🇸 US | Food cooking nutrition Creator | 378k | 0.6% | 4 | Tagged @mate_the_label |
06 · Competitors according to Gravity
Who MATE the Label competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for MATE the Label among Clothing brands in United States. The closest is BAM Clothing, then MadMinimalist, Happy Earth, Organic Basics EU, Q for Quinn, LIVING CRAFTS.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| BAM Clothingbambooclothing.co.uk | |||||||
| MadMinimalistmadminimalist.com | |||||||
| Happy Earthhappyearthapparel.com | |||||||
| Organic Basics EUorganicbasics.com | |||||||
| Q for Quinnqforquinn.com | |||||||
| LIVING CRAFTSlivingcrafts.de |
07 · Company
The company behind MATE the Label.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
MATE the Label is a company based in Los Angeles, United States, founded in 2013 according to LinkedIn, on a domain registered in July 2014. It employs about 23 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Los Angeles
- Founded
- 2013, per LinkedIn
- Domain registered
- 15 Jul 2014
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 23 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- matethelabel.com · Shopify · USD
- Catalogue
- 771 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about MATE the Label
What people ask Google about MATE the Label.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is MATE the Label legit or a scam?
According to Gravity by Benchr, MATE the Label is a brand based in Los Angeles, United States: its website has existed since July 2014, it sells on a Shopify store, it employs 23 people on LinkedIn, it has 514,524 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
MATE the Label reviews
Customers rate MATE the Label 2.2 out of 5 on Trustpilot over 28 reviews, 14 of them in the last twelve months: 14% give five stars, 61% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is MATE the Label known for?
MATE the Label is a Los Angeles-based apparel brand that makes intentionally designed clothing with regenerative and organic materials, focusing on activewear, intimates, and other essentials. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 40% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
MATE the Label prices: how much is it?
MATE the Label's best seller, Organic Stretch Sports Bra, sells US$58.00 on matethelabel.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check matethelabel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does MATE the Label have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: MATE the Label advertises on Facebook and Instagram and on Google, where its offers often run. Check matethelabel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy MATE the Label?
MATE the Label sells on its own website, matethelabel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind MATE the Label?
Gravity by Benchr records a company based in Los Angeles, United States, founded in 2013 according to LinkedIn, on a domain registered in 2014, with 23 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is MATE the Label growing?
Not at the moment. Gravity by Benchr estimates about 423,700 visits to matethelabel.com in September 2026, up 0% in a month and down 21% over three months. MATE the Label ranks #332 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does MATE the Label use?
Gravity by Benchr identifies matethelabel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since May 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does MATE the Label spend on Meta ads?
Gravity by Benchr does not publish a spend figure for MATE the Label on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, MATE the Label ranks #332 of 97,158 by estimated traffic. Its closest competitors on the same market are BAM Clothing, MadMinimalist, Happy Earth, Organic Basics EU and Q for Quinn. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MATE the Label.