Brand page · Pet Supplies · United States

maxbone Top 5% worldwide Top 5% in United States Top 5% in Pet Supplies Top 5% in Pet Supplies in United States
maxbone.com·🇺🇸 San Francisco, United States· Shopify·Since 2014

maxbone: 106k visits a month, 34 active Meta ads, Gravity score 578.

maxbone — Maxbone is a modern pet company that designs and sells stylish dog carriers, beds, apparel, and accessories for dogs and their owners. In September 2026 maxbone.com drew an estimated 106k visits, down 14% on the month before. It ranks #106 of 7,399 Pet Supplies brands in United States and holds a 4.4 Trustpilot rating over 74 reviews.

maxbone.com@themaxbone 212kYouTube 70FacebookLinkedIn 1.9kTrustpilot 4.4Meta Ad Library 34

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
106k
−14% vs. August 2026
Instagram followers
212k
5,237 posts · @themaxbone
Trustpilot
4.4
74 reviews · 61 in 12 months
Meta ads
34
active · on Google since 2023
Products
100%
in stock · 99 collections
Rank in United States
#106
of 7,399 in Pet Supplies
LinkedIn
1.9k
followers · 10 employees
Earned media value
€90.1k
per month, Instagram

Gravity score

578/ 1000 · 10 of 10 indicators rated
Brand Power602
Momentum625
Performance508

Percentiles within 104 peers: Pet Supplies brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Maxbone is a modern pet company that designs and sells stylish dog carriers, beds, apparel, and accessories for dogs and their owners.

01 · Traffic

How much traffic maxbone gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

maxbone drew an estimated 106k visits in September 2026, down 14% on the month before and up 246% over three months.

  • Worldwide#89,277of 4.5m sites · Top 5%
  • In United States#29,270of 1.2m sites · Top 5%
  • Pet Supplies, worldwide#590of 52,845 brands · Top 5%
  • Pet Supplies, United States#106of 7,399 brands · Top 5%
Monthly visitssource Sept 2026

106k

estimated visits in September

1 mo ▼ −14.0%4 mo ▲ +245.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about maxbone.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

maxbone holds 4.4 out of 5 on Trustpilot over 74 reviews, 61 of them in the last twelve months: 69% of customers give five stars and 24% one star. That volume places maxbone in the top 40% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 21 Oct 2026
4.4TrustScore · 74 reviews · 61 in 12 months
Top 40% review volumeTop 40% rating quality
5 ★69%
4 ★1%
3 ★3%
2 ★3%
1 ★24%

Pet Store Pet Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What maxbone sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

maxbone sells on Shopify, 100% of its catalogue in stock. The best seller is Christian Cowan x maxbone Jumper, at US$95.00, followed by Talon Raincoat and Freeze-dried Raw Beef Recipe.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Pet Apparel33%
Dog Supplies14%
Pet Collars & Harnesses13%
Pet Leashes8%

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies98%
Gift Cards1%
Clothing1%

The dominant category places maxbone in its comparison group.

Prices and ratingsstore data
Average rating
4.80 / 5
Rated products
89% of the catalogue
In stock
100%
Upper price quartile
US$76.25
Currency
USD

05 · Influencers

Who talks about maxbone.

The creators who tag @themaxbone on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @themaxbone on Instagram, led by Luca | The Mini Bernedoodle (42.5k followers, 0.2% engagement).

Influencersaccounts tagging @themaxbone · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLuca | The Mini Bernedoodle@_livin_la_vida_luca_ · 🇦🇺 AUTravel tourism exploration Creator42.5k0.2%6Tagged @themaxbone
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who maxbone competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for maxbone among Pet Supplies brands in United States. The closest is wagwear, then The Foggy Dog, FURB, Bully Beds, OfficialDogHouse, Wild One.

CompetitorsPet Supplies · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
wagwearwagwear.com
The Foggy Dogthefoggydog.com
FURBfurb.com
Bully Bedsbullybeds.com
OfficialDogHouseofficialdoghouse.com
Wild Onewildone.com
Competitors Gravity finds for maxbone. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare maxbone with wagwear

07 · Company

The company behind maxbone.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

maxbone is a company based in San Francisco, United States, on a domain registered in July 2014. It employs about 10 people and is listed at seed stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · San Francisco
Founded
Data not available
Domain registered
22 Jul 2014
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
10 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Seed · last deal: seed
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
maxbone.com · Shopify · USD
Catalogue
99 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about maxbone

What people ask Google about maxbone.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is maxbone a legit company?

According to Gravity by Benchr, maxbone is a brand based in San Francisco, United States: its website has existed since July 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 211,532 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

maxbone reviews: is it worth it?

Customers rate maxbone 4.4 out of 5 on Trustpilot over 74 reviews, 61 of them in the last twelve months: 69% give five stars, 24% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is maxbone?

Maxbone is a modern pet company that designs and sells stylish dog carriers, beds, apparel, and accessories for dogs and their owners. Gravity by Benchr classifies it under Pet Supplies, with Pet Apparel making up 33% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does maxbone cost?

maxbone's best seller, Christian Cowan x maxbone Jumper, sells US$95.00 on maxbone.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check maxbone.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a maxbone discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: maxbone advertises on Facebook and Instagram and on Google, where its offers often run. Check maxbone.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy maxbone?

maxbone sells on its own website, maxbone.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind maxbone?

Gravity by Benchr records a company based in San Francisco, United States, whose domain was registered in 2014, with 10 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is maxbone growing?

Yes. Gravity by Benchr estimates about 106,000 visits to maxbone.com in September 2026, down 14% in a month and up 246% over three months. maxbone ranks #106 of 7,399 Pet Supplies brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does maxbone use?

Gravity by Benchr identifies maxbone.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does maxbone spend on Meta ads?

Gravity by Benchr does not publish a spend figure for maxbone on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands in United States?

Among Pet Supplies brands in United States in the Gravity by Benchr index, maxbone ranks #106 of 7,399 by estimated traffic. Its closest competitors on the same market are wagwear, The Foggy Dog, FURB, Bully Beds and OfficialDogHouse. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with maxbone.