- Gravity
- Rankings
- Apparel & Accessories
- Clothing
- McElhinneys
Brand page · Clothing · Ireland
McElhinneys traffic, ads & competitors 198k visits a month, 30 active Meta ads, Gravity score 632.
McElhinneys — McElhinneys is an independent Irish department store offering designer fashion brands, gifts, homeware, accessories, bridal, and gifting products. In September 2026 mcelhinneys.com drew an estimated 198k visits, down 24% on the month before. It ranks #276 of 19,668 Clothing brands in Ireland and holds a 4.9 Trustpilot rating over 36,778 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 16 peers: Clothing brands in Ireland with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
McElhinneys is an independent Irish department store offering designer fashion brands, gifts, homeware, accessories, bridal, and gifting products.
01 · Traffic
McElhinneys website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
McElhinneys drew an estimated 198k visits in September 2026, down 24% on the month before and down 21% over three months.
- Worldwide#53,038of 4.5m sites · Top 5%
- In United Kingdom#2,694of 192k sites · Top 5%
- Clothing, worldwide#4,848of 459,295 brands · Top 5%
- Clothing, United Kingdom#276of 19,668 brands · Top 5%
198k
estimated visits in September
1 mo ▼ −24.0%4 mo ▼ −21.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
McElhinneys reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
McElhinneys holds 4.9 out of 5 on Trustpilot over 36,778 reviews, 3,895 of them in the last twelve months: 93% of customers give five stars and 1% one star. That volume places McElhinneys in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 1%. On Google, McElhinneys scores 5.0 over 18 reviews.
Department Store Cosmetics Store Jewelry Store Women's Clothing Store Shoe Store Men's Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
McElhinneys best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
McElhinneys sells on Shopify, 24% of its catalogue in stock. The best seller is McElhinneys In-Store Physical Gift Card, at €20.00–€1,000.00, followed by Miraclesuit Instant Tummy Tuck 2419 Hi Waist Thigh Slimmer, Warm Beige and O’Neills Donegal GAA Kids Home Jersey 2023/24, Amber.
McElhinneys In-Store Physical Gift CardMcElhinneys€20.00–€1,000.00In stock
Miraclesuit Instant Tummy Tuck 2419 Hi Waist Thigh Slimmer, Warm BeigeMcElhinneys€80.00In stock
O’Neills Donegal GAA Kids Home Jersey 2023/24, AmberMcElhinneys€48.00–€65.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places McElhinneys in its comparison group.
- Average rating
- 4.80 / 5
- Rated products
- 1% of the catalogue
- In stock
- 24%
- Upper price quartile
- US$88.48
- Currency
- EUR
04 · Ads
McElhinneys ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
McElhinneys runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2022 (image, text, video).
Explore Women's ShoesMcElhinneys7 Oct 2026video
ShiseidoMcElhinneys6 Oct 2026image
Corporate Gift CardsMcElhinneys5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026John McElhinney UCverified
Text ad21 Oct 2026John McElhinney UCverified
Video ad21 Oct 2026John McElhinney UCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
McElhinneys influencers
The creators who tag @mcelhinneys on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @mcelhinneys on Instagram, led by Yasmin • Fashion Blogger (16k followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| YYasmin • Fashion Blogger@snazzyyazi · 🇬🇧 GB | Fashion style luxury Creator | 16k | 0.6% | 3 | Tagged @mcelhinneys |
06 · Competitors according to Gravity
McElhinneys competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for McElhinneys among Clothing brands in Ireland. The closest is Magasin, then Mollyogmy.dk, MYER, kastner-oehler.at, ahlens.se, ellos.no.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Magasinmagasin.dk | |||||||
| Mollyogmy.dkmollyogmy.dk | |||||||
| MYERmyer.com.au | |||||||
| kastner-oehler.atkastner-oehler.at | |||||||
| ahlens.seahlens.se | |||||||
| ellos.noellos.no |
07 · Company
Who is behind McElhinneys?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
McElhinneys is a company based in Ballybofey, Ireland, founded in 1971 according to LinkedIn, on a domain registered in December 1998. It employs about 45 people.
- Entity country
- 🇮🇪 Ireland · Ballybofey
- Founded
- 1971, per LinkedIn
- Domain registered
- 1 Dec 1998
- Status
- Operating
- Employees
- 45 on LinkedIn
- Own store
- mcelhinneys.com · Shopify · EUR
- Catalogue
- 2,303 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about McElhinneys
What people ask Google about McElhinneys.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is McElhinneys legit or a scam?
According to Gravity by Benchr, McElhinneys is a brand based in Ballybofey, Ireland: its website has existed since December 1998, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 45 people on LinkedIn, it has 56,372 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
McElhinneys reviews: is it worth it?
Customers rate McElhinneys 4.9 out of 5 on Trustpilot over 36,778 reviews, 3,895 of them in the last twelve months: 93% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. On Google, McElhinneys scores 5.0 over 18 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does McElhinneys sell?
McElhinneys is an independent Irish department store offering designer fashion brands, gifts, homeware, accessories, bridal, and gifting products. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is McElhinneys expensive?
McElhinneys' best seller, McElhinneys In-Store Physical Gift Card, sells from €20.00 to €1,000.00 on mcelhinneys.com. 24% of the catalogue is in stock. Gravity does not track prices daily: check mcelhinneys.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
McElhinneys promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: McElhinneys advertises on Facebook and Instagram and on Google, where its offers often run. Check mcelhinneys.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy McElhinneys?
McElhinneys sells on its own website, mcelhinneys.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns McElhinneys?
Gravity by Benchr records a company based in Ballybofey, Ireland, founded in 1971 according to LinkedIn, on a domain registered in 1998, with 45 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is McElhinneys doing well?
Not at the moment. Gravity by Benchr estimates about 197,500 visits to mcelhinneys.com in September 2026, down 24% in a month and down 21% over three months. McElhinneys ranks #276 of 19,668 Clothing brands in Ireland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does McElhinneys use?
Gravity by Benchr identifies mcelhinneys.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does McElhinneys spend on Meta ads?
Gravity by Benchr does not publish a spend figure for McElhinneys on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Ireland?
Among Clothing brands in Ireland in the Gravity by Benchr index, McElhinneys ranks #276 of 19,668 by estimated traffic. Its closest competitors on the same market are Magasin, Mollyogmy.dk, MYER, kastner-oehler.at and ahlens.se. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with McElhinneys.