Brand page · Decor · Switzerland
micasa: 430k visits a month, 25 active Meta ads.
micasa — micasa AG is a Swiss furniture chain that sells furniture, decoration items, and lighting products for home interiors. In September 2026 micasa.ch drew an estimated 430k visits, down 36% on the month before. It ranks #3 of 549 Decor brands in Switzerland and holds a 2.5 Trustpilot rating over 328 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
micasa AG is a Swiss furniture chain that sells furniture, decoration items, and lighting products for home interiors.
01 · Traffic
How much traffic micasa gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
micasa drew an estimated 430k visits in September 2026, down 36% on the month before and down 18% over three months.
- Worldwide#28,052of 4.5m sites · Top 1%
- In Switzerland#134of 26.5k sites · Top 1%
- Decor, worldwide#376of 185,686 brands · Top 1%
- Decor, Switzerland#3of 549 brands · Top 1%
430k
estimated visits in September
1 mo ▼ −36.1%4 mo ▼ −17.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about micasa.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
micasa holds 2.5 out of 5 on Trustpilot over 328 reviews, 196 of them in the last twelve months: 27% of customers give five stars and 61% one star. That volume places micasa in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What micasa sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
micasa sells on Shopify, 97% of its catalogue in stock. The best seller is EVAN II Stretch Jersey-Fixleintuch, at CHF 31.96–CHF 47.96, followed by GALA II Fertigvorhang Tag mit Gleiter and NEVA Gästetuch.
#1EVAN II Stretch Jersey-FixleintuchmicasaCHF 31.96–CHF 47.96In stock
#2GALA II Fertigvorhang Tag mit GleitermicasaCHF 35.96–CHF 79.96In stock
#3NEVA GästetuchmicasaCHF 5.56–CHF 27.96In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places micasa in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$461.17
- Currency
- CHF
04 · Ads
What micasa is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
micasa runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2024 (image, text, video).
New in: HULKEN®️ Original Rolling Tote Bag 🛒✨Nie wieder schwer tragen! Mach’s wie @hxvy_n : jetzt 20% sparen & mühelos shoppen. #micasa #hMicasa6 Oct 2026video
Design DaysMicasa6 Oct 2026image
20-30% auf allesMicasa6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026micasa AGverified
Text ad21 Oct 2026micasa AGverified
Text ad21 Oct 2026micasa AGverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about micasa.
The creators who tag @micasa.ch on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @micasa.ch on Instagram, led by Fabienne Michelle (54.6k followers, 1.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| FFabienne Michelle@homestyledecor__ · 🇨🇭 CH | Decoration garden diy Creator | 54.6k | 1.4% | 5 | Tagged @micasa.ch |
06 · Competitors according to Gravity
Who micasa competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for micasa among Decor brands in Switzerland. The closest is Daells Bolighus, then leenbakker.be, habitat.fr, Sconto, Maison et Styles, MFI.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Daells Bolighusdaells-bolighus.dk | |||||||
| leenbakker.beleenbakker.be | |||||||
| habitat.frhabitat.fr | |||||||
| Scontosconto.sk | |||||||
| Maison et Stylesmaisonetstyles.com | |||||||
| MFImfi.co.uk |
07 · Company
The company behind micasa.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
micasa is a company based in Switzerland. It employs about 129 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇭 Switzerland
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 129 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- micasa.ch · Shopify · CHF
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about micasa
What people ask Google about micasa.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is micasa legit?
According to Gravity by Benchr, micasa is a brand based in Switzerland: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 129 people on LinkedIn, it has 38,031 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about micasa?
Customers rate micasa 2.5 out of 5 on Trustpilot over 328 reviews, 196 of them in the last twelve months: 27% give five stars, 61% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is micasa?
micasa AG is a Swiss furniture chain that sells furniture, decoration items, and lighting products for home interiors. Gravity by Benchr classifies it under Decor, with Furniture making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
micasa prices: how much is it?
micasa's best seller, EVAN II Stretch Jersey-Fixleintuch, sells from CHF 31.96 to CHF 47.96 on micasa.ch. 97% of the catalogue is in stock. Gravity does not track prices daily: check micasa.ch before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a micasa discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: micasa advertises on Facebook and Instagram and on Google, where its offers often run. Check micasa.ch for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy micasa?
micasa sells on its own website, micasa.ch, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind micasa?
Gravity by Benchr records a company based in Switzerland, with 129 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is micasa doing well?
Not at the moment. Gravity by Benchr estimates about 430,300 visits to micasa.ch in September 2026, down 36% in a month and down 18% over three months. micasa ranks #3 of 549 Decor brands in Switzerland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does micasa use?
Gravity by Benchr identifies micasa.ch as a Shopify store (standard plan, not Shopify Plus), selling in CHF. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2024. Source: Gravity by Benchr platform and advertising records.
What is micasa's ad budget?
Gravity by Benchr does not publish a spend figure for micasa on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in Switzerland?
Among Decor brands in Switzerland in the Gravity by Benchr index, micasa ranks #3 of 549 by estimated traffic. Its closest competitors on the same market are Daells Bolighus, leenbakker.be, habitat.fr, Sconto and Maison et Styles. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with micasa.