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  5. Milk and More

Brand page · Beverages · United Kingdom

Milk and More Top 1% worldwide Top 1% in the United Kingdom Top 1% in Beverages Top 1% in Beverages in the United Kingdom
milkandmore.co.uk·🇬🇧 United Kingdom·Since 2007

Milk and More traffic, ads & competitors 351k visits a month, 77 active Meta ads, Gravity score 558.

Milk and More — Milk & More is an English milk delivery service that delivers fresh milk, groceries and everyday essentials to doorsteps across Britain. In September 2026 milkandmore.co.uk drew an estimated 351k visits. It ranks #8 of 3,913 Beverages brands in the United Kingdom and holds a 4.3 Trustpilot rating over 29,226 reviews.

milkandmore.co.uk@freshmilkandmore 69kFacebookLinkedIn 6.4kTrustpilot 4.3Meta Ad Library 77

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
351k
+0% vs. August 2026
Instagram followers
69k
1,970 posts · @freshmilkandmore
Trustpilot
4.3
29,226 reviews · 1,587 in 12 months
Meta ads
77
active · on Google since 2024
Products
—
Data not available
Rank in the United Kingdom
#8
of 3,913 in Beverages
LinkedIn
6.4k
followers · 293 employees
Earned media value
€1.1k
per month, Instagram

Gravity score

558/ 1000 · 9 of 10 indicators rated
Brand Power680
Momentum382
Performance613

Percentiles within 47 peers: Beverages brands in the United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Milk & More is an English milk delivery service that delivers fresh milk, groceries and everyday essentials to doorsteps across Britain.

01 · Traffic

Milk and More website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Milk and More drew an estimated 351k visits in September 2026 and down 16% over three months.

  • Worldwide#33,082of 4.5m sites · Top 1%
  • In United Kingdom#1,626of 192k sites · Top 1%
  • Beverages, worldwide#157of 97,069 brands · Top 1%
  • Beverages, United Kingdom#8of 3,913 brands · Top 1%
Monthly visitssource Sept 2026

351k

estimated visits in September

1 mo ▲ +0.2%4 mo ▼ −16.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Milk and More reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Milk and More holds 4.3 out of 5 on Trustpilot over 29,226 reviews, 1,587 of them in the last twelve months: 65% of customers give five stars and 17% one star. That volume places Milk and More in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 21 Oct 2026
4.3TrustScore · 29,226 reviews · 1,587 in 12 months
Top 1% review volumeTop 30% rating quality
5 ★65%
4 ★9%
3 ★5%
2 ★5%
1 ★17%

Grocery Delivery Service Milk Delivery Service Dairy Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Milk and More best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Milk and More's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Beverages
Beverages65%
Food Items22%
Kitchen & Dining2%

The dominant category places Milk and More in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Milk and More influencers

The creators who tag @freshmilkandmore on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @freshmilkandmore on Instagram, led by Essex & London Days Out (10.4k followers, 4.5% engagement).

Influencersaccounts tagging @freshmilkandmore · Instagram
AccountProfileFollowersEngagementTagsRelationship
EEssex & London Days Out@marisaplusbowie · 🇬🇧 GBTravel tourism exploration Creator10.4k4.5%2Tagged @freshmilkandmore
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Milk and More competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Milk and More among Beverages brands in the United Kingdom. The closest is The Modern Milkman, then McQueens Dairies, Country Delight, Doodhvale Farms, Farmers Pick, Farm to People.

CompetitorsBeverages · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
The Modern Milkmanthemodernmilkman.co.uk
McQueens Dairiesmcqueensdairies.co.uk
Country Delightcountrydelight.in
Doodhvale Farmsdoodhvalefarms.com
Farmers Pickfarmerspick.com.au
Farm to Peoplefarmtopeople.com
Competitors Gravity finds for Milk and More. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Milk and More with The Modern Milkman

07 · Company

Who is behind Milk and More?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Milk and More is a company based in United Kingdom, on a domain registered in March 2007. It employs about 293 people.

Legal entityGravity index, Nov 2026
Entity country
🇬🇧 United Kingdom
Domain registered
16 Mar 2007
Employees
293 on LinkedIn
DistributionGravity index, Nov 2026
Own store
milkandmore.co.uk
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Milk and More

What people ask Google about Milk and More.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Milk and More a legit company?

According to Gravity by Benchr, Milk and More is a brand based in the United Kingdom: its website has existed since March 2007, its Trustpilot profile is claimed by the brand, it employs 293 people on LinkedIn, it has 68,962 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Milk and More reviews

Customers rate Milk and More 4.3 out of 5 on Trustpilot over 29,226 reviews, 1,587 of them in the last twelve months: 65% give five stars, 17% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Milk and More sell?

Milk & More is an English milk delivery service that delivers fresh milk, groceries and everyday essentials to doorsteps across Britain. Gravity by Benchr classifies it under Beverages. Source: Gravity by Benchr product classification.

Does Milk and More have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Milk and More advertises on Facebook and Instagram and on Google, where its offers often run. Check milkandmore.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Milk and More?

Gravity by Benchr records a company based in United Kingdom, whose domain was registered in 2007, with 293 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Milk and More doing well?

Not at the moment. Gravity by Benchr estimates about 350,600 visits to milkandmore.co.uk in September 2026, up 0% in a month and down 16% over three months. Milk and More ranks #8 of 3,913 Beverages brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Milk and More's ad budget?

Gravity by Benchr does not publish a spend figure for Milk and More on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Beverages brands in the United Kingdom?

Among Beverages brands in the United Kingdom in the Gravity by Benchr index, Milk and More ranks #8 of 3,913 by estimated traffic. Its closest competitors on the same market are The Modern Milkman, McQueens Dairies, Country Delight, Doodhvale Farms and Farmers Pick. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Milk and More.