Brand page · Clothing · United Kingdom

Montane Top 5% worldwide Top 5% in United Kingdom Top 1% in Clothing Top 5% in Clothing in United Kingdom
montane.com·🇬🇧 Ashington, Northumberland, United Kingdom· Shopify·Since 1996

Montane: 235K visits a month, 34 active Meta ads, Gravity score 700.

Montane — Montane is a British company that engineers innovative, breathable clothing and equipment for endurance sports and activities in extreme environments. In September 2026 montane.com drew an estimated 235K visits, down 1% on the month before. It ranks #231 of 19,668 Clothing brands in United Kingdom and holds a 4.8 Trustpilot rating over 13,352 reviews.

montane.com@montaneofficial 135KYouTube 6.2KFacebookLinkedIn 15.2KTrustpilot 4.8Meta Ad Library 34

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
235K
−1% vs. August 2026
Instagram followers
135K
2,325 posts · @montaneofficial
Trustpilot
4.8
13,352 reviews · 1,618 in 12 months
Meta ads
34
active · on Google since 2023
Products
97%
in stock · 373 collections
Rank in United Kingdom
#231
of 19,668 in Clothing
LinkedIn
15.2K
followers · 109 employees
Earned media value
€166.0k
per month, Instagram

Gravity score

700/ 1000 · 10 of 10 indicators rated
Brand Power870
Momentum562
Performance669

Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Montane is a British company that engineers innovative, breathable clothing and equipment for endurance sports and activities in extreme environments.

01 · Traffic

How much traffic Montane gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Montane drew an estimated 235K visits in September 2026, down 1% on the month before and up 3% over three months.

  • Worldwide#45,779of 4.5M sites · Top 5%
  • In United Kingdom#2,338of 192K sites · Top 5%
  • Clothing, worldwide#4,081of 459,295 brands · Top 1%
  • Clothing, United Kingdom#231of 19,668 brands · Top 5%
Monthly visitssource Sept 2026

235K

estimated visits in September

1 mo ▼ −1.2%4 mo ▲ +3.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Montane.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Montane holds 4.8 out of 5 on Trustpilot over 13,352 reviews, 1,618 of them in the last twelve months: 93% of customers give five stars and 1% one star. That volume places Montane in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5 %. On Google, Montane scores 4.7 over 24 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.8TrustScore · 13,352 reviews · 1,618 in 12 months
Top 5% review volumeTop 5% rating quality
5 ★93%
4 ★4%
3 ★1%
2 ★1%
1 ★1%

Sportswear Store Outdoor Clothing and Equipment Shop

Google reviewsread 20 Oct 2026
4.724 reviews on the Google business profile
5 ★88%
4 ★8%
3 ★4%
2 ★0%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Montane sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Montane sells on Shopify, 97% of its catalogue in stock. The best seller is Montane Men's Terra Pants, at £85.00, followed by Montane Men's Dart T-Shirt and Montane Men's Dart Zip Neck T-Shirt.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Lifestyle Services1%
Home & Garden0%
Gift Cards0%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing61%
Clothing Accessories16%
Personal Services7%
Outdoor Recreation4%
Backpacks3%

The dominant category places Montane in its comparison group.

Prices and ratingsstore data
Average rating
4.79 / 5
Rated products
81% of the catalogue
In stock
97%
Upper price quartile
US$181.99
Currency
GBP

05 · Influencers

Who talks about Montane.

The creators who tag @montaneofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @montaneofficial on Instagram, led by Montane Spine Race (41.3K followers, 4.2% engagement).

Influencersaccounts tagging @montaneofficial · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMontane Spine Race@spinerace · 🇬🇧 GBFitness sport bodybuilding Creator41.3K4.2%12Tagged @montaneofficial
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Montane competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Montane among Clothing brands in United Kingdom. The closest is mountainwarehouse.com, then Montbell UK, Mountain Equipment, Klättermusen, millet.com, craghoppers.com.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
mountainwarehouse.commountainwarehouse.com
Montbell UKmontbell.co.uk
Mountain Equipmentmountain-equipment.com
Klättermusenklattermusen.com
millet.commillet.com
craghoppers.comcraghoppers.com
Competitors Gravity finds for Montane. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Montane with mountainwarehouse.com

07 · Company

The company behind Montane.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Montane is a company based in Ashington, Northumberland, United Kingdom, founded in 1993 according to LinkedIn, on a domain registered in August 1996. It employs about 109 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Ashington, Northumberland
Founded
1993, per LinkedIn
Domain registered
21 Aug 1996
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
109 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
montane.com · Shopify · GBP
Catalogue
373 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Montane

What people ask Google about Montane.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Montane legit or a scam?

According to Gravity by Benchr, Montane is a brand based in Ashington, Northumberland, United Kingdom: its website has existed since August 1996, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 109 people on LinkedIn, it has 135,008 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Montane reviews

Customers rate Montane 4.8 out of 5 on Trustpilot over 13,352 reviews, 1,618 of them in the last twelve months: 93% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Montane scores 4.7 over 24 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Montane sell?

Montane is a British company that engineers innovative, breathable clothing and equipment for endurance sports and activities in extreme environments. Gravity by Benchr classifies it under Clothing, with Lifestyle Services making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Montane expensive?

Montane's best seller, Montane Men's Terra Pants, sells £85.00 on montane.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check montane.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Montane promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Montane advertises on Facebook and Instagram and on Google, where its offers often run. Check montane.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Montane?

Montane sells on its own website, montane.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Montane?

Gravity by Benchr records a company based in Ashington, Northumberland, United Kingdom, founded in 1993 according to LinkedIn, on a domain registered in 1996, with 109 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Montane growing?

Yes. Gravity by Benchr estimates about 235,200 visits to montane.com in September 2026, down 1% in a month and up 3% over three months. Montane ranks #231 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Montane use?

Gravity by Benchr identifies montane.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Montane spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Montane on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, Montane ranks #231 of 19,668 by estimated traffic. Its closest competitors on the same market are mountainwarehouse.com, Montbell UK, Mountain Equipment, Klättermusen, millet.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Montane.