Brand page · Baby Transport · United Kingdom
My Babiie: 72.7K visits a month, 12 active Meta ads, Gravity score 488.
My Babiie — My Babiie is a baby brand that sells fashion-forward baby products including strollers, prams, highchairs, car seats, and travel systems. In September 2026 mybabiie.com drew an estimated 72.7K visits, up 9% on the month before. It ranks #10 of 155 Baby Transport brands in United Kingdom and holds a 4.3 Trustpilot rating over 5,347 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 15 peers: Baby Transport brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
My Babiie is a baby brand that sells fashion-forward baby products including strollers, prams, highchairs, car seats, and travel systems.
01 · Traffic
How much traffic My Babiie gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
My Babiie drew an estimated 72.7K visits in September 2026, up 9% on the month before and up 10% over three months.
- Worldwide#123,317of 4.5M sites · Top 5%
- In United Kingdom#6,441of 192K sites · Top 5%
- Baby Transport, worldwide#116of 2,408 brands · Top 5%
- Baby Transport, United Kingdom#10of 155 brands · Top 10%
72.7K
estimated visits in September
1 mo ▲ +9.1%4 mo ▲ +10.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about My Babiie.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
My Babiie holds 4.3 out of 5 on Trustpilot over 5,347 reviews, 873 of them in the last twelve months: 78% of customers give five stars and 12% one star. That volume places My Babiie in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Baby Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What My Babiie sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
My Babiie sells on Shopify, 53% of its catalogue in stock. The best seller is Deluxe Changing Bag - Black Quilted, at £29.99, followed by MBHC8 Premium Highchair - Rose Gold and MB51 Plus Stroller - Quilted Black.
#1Deluxe Changing Bag - Black QuiltedMy Babiie£29.99In stock
#2MBHC8 Premium Highchair - Rose GoldMy Babiie£59.99In stock
#3MB51 Plus Stroller - Quilted BlackMy Babiie£129.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places My Babiie in its comparison group.
- Average rating
- 4.83 / 5
- Rated products
- 11% of the catalogue
- In stock
- 53%
- Upper price quartile
- US$91.33
- Currency
- GBP
04 · Ads
What My Babiie is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
My Babiie runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2022 (image, text, video).
Accessories IncludedMy Babiie2 Oct 2026image
Built for Growing FamiliesMy Babiie17 Sept 2026image
The MB450 LUXEMy Babiie9 Apr 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026My Babiie Retail Ltdverified
Image ad20 Oct 2026My Babiie Retail Ltdverified
Text ad20 Oct 2026My Babiie Retail Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about My Babiie.
The creators who tag @mybabiieofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @mybabiieofficial on Instagram, led by Jess Lewis. (30.5K followers, 6.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJess Lewis.@athomewith_jess · 🇬🇧 GB | Decoration garden diy Creator | 30.5K | 6.5% | 2 | Tagged @mybabiieofficial |
06 · Competitors according to Gravity
Who My Babiie competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for My Babiie among Baby Transport brands in United Kingdom. The closest is Cosatto Store, then Ickle Bubba, Doona, iCandy, SnoozeShade, Bumbleride United Kingdom.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Cosatto Storecosatto.com | |||||||
| Ickle Bubbaicklebubba.com | |||||||
| Doonadoona.shop | |||||||
| iCandyicandyworld.com | |||||||
| SnoozeShadesnoozeshade.com | |||||||
| Bumbleride United Kingdomuk.bumbleride.com |
07 · Company
The company behind My Babiie.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
My Babiie is a company based in Paddock Wood, United Kingdom, on a domain registered in February 2010. It employs about 12 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Paddock Wood
- Founded
- Data not available
- Domain registered
- 5 Feb 2010
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 12 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- mybabiie.com · Shopify · GBP
- Catalogue
- 176 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about My Babiie
What people ask Google about My Babiie.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is My Babiie a legit company?
According to Gravity by Benchr, My Babiie is a brand based in Paddock Wood, United Kingdom: its website has existed since February 2010, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 160,806 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about My Babiie?
Customers rate My Babiie 4.3 out of 5 on Trustpilot over 5,347 reviews, 873 of them in the last twelve months: 78% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is My Babiie?
My Babiie is a baby brand that sells fashion-forward baby products including strollers, prams, highchairs, car seats, and travel systems. Gravity by Benchr classifies it under Baby Transport, with Baby Strollers making up 22% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
My Babiie prices: how much is it?
My Babiie's best seller, Deluxe Changing Bag - Black Quilted, sells £29.99 on mybabiie.com. 53% of the catalogue is in stock. Gravity does not track prices daily: check mybabiie.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
My Babiie promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: My Babiie advertises on Facebook and Instagram and on Google, where its offers often run. Check mybabiie.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy My Babiie?
My Babiie sells on its own website, mybabiie.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns My Babiie?
Gravity by Benchr records a company based in Paddock Wood, United Kingdom, whose domain was registered in 2010, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is My Babiie growing?
Yes. Gravity by Benchr estimates about 72,700 visits to mybabiie.com in September 2026, up 9% in a month and up 10% over three months. My Babiie ranks #10 of 155 Baby Transport brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does My Babiie use?
Gravity by Benchr identifies mybabiie.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does My Babiie spend on Meta ads?
Gravity by Benchr does not publish a spend figure for My Babiie on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Baby Transport brands in United Kingdom?
Among Baby Transport brands in United Kingdom in the Gravity by Benchr index, My Babiie ranks #10 of 155 by estimated traffic. Its closest competitors on the same market are Cosatto Store, Ickle Bubba, Doona, iCandy, SnoozeShade. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with My Babiie.