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  5. Navy Professional

Brand page · Personal Care · United Kingdom

Navy Professional Top 5% worldwide Top 5% in United Kingdom Top 5% in Personal Care Top 5% in Personal Care in United Kingdom
navyprofessional.com·🇬🇧 Walkeringham, United Kingdom· Shopify·Since 2018

Navy Professional: 98.7k visits a month, 35 active Meta ads, Gravity score 599.

Navy Professional — Navy Professional is a British beauty and lifestyle brand that designs premium manicure tools, skincare, and self-care essentials. The company creates nail care products and treatments that celebrate slow, considered living and enduring craftsmanship. In September 2026 navyprofessional.com drew an estimated 98.7k visits, up 92% on the month before. It ranks #807 of 33,626 Personal Care brands in United Kingdom and holds a 4.3 Trustpilot rating over 203 reviews.

navyprofessional.com@officialnavyprofessional 181kYouTube 3.3kFacebookLinkedIn 1.2kTrustpilot 4.3Meta Ad Library 35

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
98.7k
+92% vs. August 2026
Instagram followers
181k
2,036 posts · @officialnavyprofessional
Trustpilot
4.3
203 reviews · 103 in 12 months
Meta ads
35
active · on Google since 2022
Products
88%
in stock · 54 collections
Rank in United States
#807
of 33,626 in Personal Care
LinkedIn
1.2k
followers · 7 employees
Earned media value
€406.3k
per month, Instagram

Gravity score

599/ 1000 · 10 of 10 indicators rated
Brand Power597
Momentum638
Performance563

Percentiles within 412 peers: Personal Care brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Navy Professional is a British beauty and lifestyle brand that designs premium manicure tools, skincare, and self-care essentials. The company creates nail care products and treatments that celebrate slow, considered living and enduring craftsmanship.

01 · Traffic

How much traffic Navy Professional gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Navy Professional drew an estimated 98.7k visits in September 2026, up 92% on the month before and up 119% over three months.

  • Worldwide#94,707of 4.5m sites · Top 5%
  • In United States#31,002of 1.2m sites · Top 5%
  • Personal Care, worldwide#4,677of 215,119 brands · Top 5%
  • Personal Care, United States#807of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

98.7k

estimated visits in September

1 mo ▲ +92.1%4 mo ▲ +118.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Navy Professional.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Navy Professional holds 4.3 out of 5 on Trustpilot over 203 reviews, 103 of them in the last twelve months: 77% of customers give five stars and 10% one star. That volume places Navy Professional in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 20 Oct 2026
4.3TrustScore · 203 reviews · 103 in 12 months
Top 20% review volumeTop 30% rating quality
5 ★77%
4 ★6%
3 ★2%
2 ★4%
1 ★10%

Beauty Product Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Navy Professional sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Navy Professional sells on Shopify, 88% of its catalogue in stock. The best seller is Navy® Cuticle Balm, at £14.95, followed by Essential Salon Hygiene Kit and Ethel Straight Manicure Tool.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics68%
Foot Care5%
Home Fragrances4%
Tweezers4%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care79%
Decor4%
Household Supplies3%
Cosmetic & Toiletry Bags2%
Retail1%

The dominant category places Navy Professional in its comparison group.

Prices and ratingsstore data
Average rating
4.66 / 5
Rated products
61% of the catalogue
In stock
88%
Upper price quartile
US$52.88
Currency
GBP

05 · Influencers

Who talks about Navy Professional.

The creators who tag @officialnavyprofessional on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @officialnavyprofessional on Instagram, led by Liverpool Nail Artist (10k followers, 4.5% engagement).

Influencersaccounts tagging @officialnavyprofessional · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLiverpool Nail Artist@_get_polished_ · 🇬🇧 GBBeauty cosmetics skincare Creator10k4.5%29Tagged @officialnavyprofessional
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Navy Professional competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Navy Professional among Personal Care brands in United Kingdom. The closest is Aaron Terence Hughes, then KAYALI UK, This Works, Karla Cosmetics, London Musk, Bee Cosmetics.

CompetitorsPersonal Care · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Aaron Terence Hughesaaronterencehughes.co.uk
KAYALI UKuk.kayali.com
This Worksthisworks.com
Karla Cosmeticskarlastore.co.uk
London Musklondonmusk.com
Bee Cosmeticsbeecosmetics.co.uk
Competitors Gravity finds for Navy Professional. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Navy Professional with Aaron Terence Hughes

07 · Company

The company behind Navy Professional.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Navy Professional is a company based in Walkeringham, United Kingdom, founded in 2018 according to LinkedIn, on a domain registered in January 2018. It employs about 7 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Walkeringham
Founded
2018, per LinkedIn
Domain registered
10 Jan 2018
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
7 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
navyprofessional.com · Shopify · GBP
Catalogue
54 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Navy Professional

What people ask Google about Navy Professional.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Navy Professional legit or a scam?

According to Gravity by Benchr, Navy Professional is a brand based in Walkeringham, United Kingdom: its website has existed since January 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 181,470 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Navy Professional reviews: is it worth it?

Customers rate Navy Professional 4.3 out of 5 on Trustpilot over 203 reviews, 103 of them in the last twelve months: 77% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Navy Professional sell?

Navy Professional is a British beauty and lifestyle brand that designs premium manicure tools, skincare, and self-care essentials. The company creates nail care products and treatments that celebrate slow, considered living and enduring craftsmanship. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 68% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Navy Professional prices: how much is it?

Navy Professional's best seller, Navy® Cuticle Balm, sells £14.95 on navyprofessional.com. 88% of the catalogue is in stock. Gravity does not track prices daily: check navyprofessional.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Navy Professional promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Navy Professional advertises on Facebook and Instagram and on Google, where its offers often run. Check navyprofessional.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Navy Professional?

Navy Professional sells on its own website, navyprofessional.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Navy Professional?

Gravity by Benchr records a company based in Walkeringham, United Kingdom, founded in 2018 according to LinkedIn, on a domain registered in 2018, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Navy Professional doing well?

Yes. Gravity by Benchr estimates about 98,700 visits to navyprofessional.com in September 2026, up 92% in a month and up 119% over three months. Navy Professional ranks #807 of 33,626 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Navy Professional use?

Gravity by Benchr identifies navyprofessional.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Navy Professional spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Navy Professional on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United Kingdom?

Among Personal Care brands in United Kingdom in the Gravity by Benchr index, Navy Professional ranks #807 of 33,626 by estimated traffic. Its closest competitors on the same market are Aaron Terence Hughes, KAYALI UK, This Works, Karla Cosmetics and London Musk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Navy Professional.