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Brand page · Clothing · Germany

NEW YORKER Top 1% worldwide Top 1% in Germany Top 1% in Clothing Top 1% in Clothing in Germany
newyorker.de·🇩🇪 Germany

NEW YORKER: 3m visits a month, 128 active Meta ads.

NEW YORKER — NEW YORKER is a fashion retailer offering the latest trends in clothing for women and men, featuring brands such as AMISU, CENSORED, FISHBONE, SMOG, and BLACK SQUAD. In September 2026 newyorker.de drew an estimated 3m visits, down 5% on the month before. It ranks #11 of 7,326 Clothing brands in Germany and holds a 1.7 Trustpilot rating over 338 reviews.

newyorker.de@newyorkeronline 1.4mLinkedIn 46.1kTrustpilot 1.7Meta Ad Library 128

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
3m
−5% vs. August 2026
Instagram followers
1.4m
823 posts · @newyorkeronline
Trustpilot
1.7
338 reviews · 90 in 12 months
Meta ads
128
active · on Google since 2024
Products
—
Data not available
Rank in Germany
#11
of 7,326 in Clothing
LinkedIn
46.1k
followers
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

NEW YORKER is a fashion retailer offering the latest trends in clothing for women and men, featuring brands such as AMISU, CENSORED, FISHBONE, SMOG, and BLACK SQUAD.

01 · Traffic

How much traffic NEW YORKER gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

NEW YORKER drew an estimated 3m visits in September 2026, down 5% on the month before and down 6% over three months.

  • Worldwide#5,911of 4.5m sites · Top 1%
  • In Germany#271of 184k sites · Top 1%
  • Clothing, worldwide#385of 459,295 brands · Top 1%
  • Clothing, Germany#11of 7,326 brands · Top 1%
Monthly visitssource Sept 2026

3m

estimated visits in September

1 mo ▼ −4.7%4 mo ▼ −5.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about NEW YORKER.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

NEW YORKER holds 1.7 out of 5 on Trustpilot over 338 reviews, 90 of them in the last twelve months: 13% of customers give five stars and 73% one star. That volume places NEW YORKER in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
1.7TrustScore · 338 reviews · 90 in 12 months
Top 20% review volume
5 ★13%
4 ★6%
3 ★4%
2 ★5%
1 ★73%

Women's Clothing Store Clothing Store Shoe Store Men's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What NEW YORKER sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read NEW YORKER's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing94%
Apparel & Accessories1%
Shoes0%

The dominant category places NEW YORKER in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about NEW YORKER.

The creators who tag @newyorkeronline on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @newyorkeronline on Instagram, led by 𝗙𝗔𝗦𝗛𝗜𝗢𝗡,𝗕𝗘𝗔𝗨𝗧𝗬,𝗜𝗡𝗦𝗣𝗢 (200k followers, 16.2% engagement).

Influencersaccounts tagging @newyorkeronline · Instagram
AccountProfileFollowersEngagementTagsRelationship
�𝗙𝗔𝗦𝗛𝗜𝗢𝗡,𝗕𝗘𝗔𝗨𝗧𝗬,𝗜𝗡𝗦𝗣𝗢@mava.sales · 🇩🇪 DEFashion style luxury Creator200k16.2%12Tagged @newyorkeronline
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who NEW YORKER competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for NEW YORKER among Clothing brands in Germany. The closest is Get the Label, then aboutyou.it, gap.com, Brands For Less, aboutyou-outlet.de, newlook.com.

CompetitorsClothing · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Get the Labelgetthelabel.com
aboutyou.itaboutyou.it
gap.comgap.com
Brands For Lessbrandsforless.com
aboutyou-outlet.deaboutyou-outlet.de
newlook.comnewlook.com
Competitors Gravity finds for NEW YORKER. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare NEW YORKER with Get the Label

07 · Company

The company behind NEW YORKER.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

NEW YORKER is a company based in Germany, founded in 1971 according to LinkedIn.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
1971, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
newyorker.de
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about NEW YORKER

What people ask Google about NEW YORKER.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

NEW YORKER reviews

Customers rate NEW YORKER 1.7 out of 5 on Trustpilot over 338 reviews, 90 of them in the last twelve months: 13% give five stars, 73% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is NEW YORKER?

NEW YORKER is a fashion retailer offering the latest trends in clothing for women and men, featuring brands such as AMISU, CENSORED, FISHBONE, SMOG, and BLACK SQUAD. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Is there a NEW YORKER discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: NEW YORKER advertises on Facebook and Instagram and on Google, where its offers often run. Check newyorker.de for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns NEW YORKER?

Gravity by Benchr records a company based in Germany, founded in 1971 according to LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is NEW YORKER doing well?

Not at the moment. Gravity by Benchr estimates about 3,012,000 visits to newyorker.de in September 2026, down 5% in a month and down 6% over three months. NEW YORKER ranks #11 of 7,326 Clothing brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does NEW YORKER spend on Meta ads?

Gravity by Benchr does not publish a spend figure for NEW YORKER on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Germany?

Among Clothing brands in Germany in the Gravity by Benchr index, NEW YORKER ranks #11 of 7,326 by estimated traffic. Its closest competitors on the same market are Get the Label, aboutyou.it, gap.com, Brands For Less and aboutyou-outlet.de. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with NEW YORKER.