Brand page · Clothing · United Kingdom

Numskull Top 5% worldwide Top 5% in United Kingdom Top 5% in Clothing Top 5% in Clothing in United Kingdom
numskull.com·🇬🇧 Jarrow, United Kingdom· Shopify·Since 2001

Numskull: 69.2k visits a month, 17 active Meta ads, Gravity score 648.

Numskull — Numskull is a company that designs and manufactures officially licensed movie, TV and gaming merchandise including clothing, accessories, gifts and collectibles. In September 2026 numskull.com drew an estimated 69.2k visits, down 1% on the month before. It ranks #2,120 of 97,158 Clothing brands in United Kingdom and holds a 2.2 Trustpilot rating over 10 reviews.

numskull.com@numskulldesigns 58.7kYouTube 10.1kFacebookLinkedIn 807Trustpilot 2.2Meta Ad Library 17

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
69.2k
−1% vs. August 2026
Instagram followers
58.7k
4,573 posts · @numskulldesigns
Trustpilot
2.2
10 reviews · 1 in 12 months
Meta ads
17
active · on Google since 2026
Products
49%
in stock · 156 collections
Rank in United States
#2,120
of 97,158 in Clothing
LinkedIn
807
followers · 5 employees
Earned media value
€6.8k
per month, Instagram

Gravity score

648/ 1000 · 10 of 10 indicators rated
Brand Power577
Momentum662
Performance705

Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Numskull is a company that designs and manufactures officially licensed movie, TV and gaming merchandise including clothing, accessories, gifts and collectibles.

01 · Traffic

How much traffic Numskull gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Numskull drew an estimated 69.2k visits in September 2026, down 1% on the month before and down 2% over three months.

  • Worldwide#128,705of 4.5m sites · Top 5%
  • In United States#41,806of 1.2m sites · Top 5%
  • Clothing, worldwide#12,455of 459,295 brands · Top 5%
  • Clothing, United States#2,120of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

69.2k

estimated visits in September

1 mo ▼ −1.4%4 mo ▼ −1.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Numskull.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Numskull holds 2.2 out of 5 on Trustpilot over 10 reviews, 1 of them in the last twelve months: 10% of customers give five stars and 80% one star.

Trustpilotread 20 Oct 2026
2.2TrustScore · 10 reviews · 1 in 12 months
5 ★10%
4 ★0%
3 ★0%
2 ★10%
1 ★80%

Computer and Accessories Store Electronics Store Computer Accessories Store Computer Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Numskull sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Numskull sells on Shopify, 49% of its catalogue in stock. The best seller is Official Ghostbusters 3D Desk Lamp / Wall Light, at £14.99, followed by Official Destiny 2 Hive Worm Plush and Official Star Wars Luke Vs Darth Christmas Jumper / Ugly Sweater.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops7%
Dolls, Playsets & Toy Figures5%
Collectibles4%
Lamps3%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing21%
Toys11%
Video Game Console Accessories9%
Clothing Accessories9%
Arcade Equipment9%

The dominant category places Numskull in its comparison group.

Prices and ratingsstore data
Average rating
4.87 / 5
Rated products
48% of the catalogue
In stock
49%
Upper price quartile
US$46.31
Currency
GBP

05 · Influencers

Who talks about Numskull.

The creators who tag @numskulldesigns on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @numskulldesigns on Instagram, led by TUBBZ (80.5k followers, 14.9% engagement).

Influencersaccounts tagging @numskulldesigns · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTUBBZ@tubbzofficial · INTLCinema series pop culture Creator80.5k14.9%3Tagged @numskulldesigns
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Numskull competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Numskull among Clothing brands in United Kingdom. The closest is DMG SCY, then Backstage Originals, Swish Edinburgh, Paradiso Clothing, Petite Belle, Ghostly Goods.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
DMG SCYdamagedsociety.co.uk
Backstage Originalsbackstageoriginals.com
Swish Edinburghswishedinburgh.com
Paradiso Clothingparadisoclothing.com
Petite Bellepetite-belle.com
Ghostly Goodsghostlygoods.co.uk
Competitors Gravity finds for Numskull. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Numskull with DMG SCY

07 · Company

The company behind Numskull.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Numskull is a company based in Jarrow, United Kingdom, founded in 2019 according to LinkedIn, on a domain registered in November 2001. It employs about 5 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Jarrow
Founded
2019, per LinkedIn
Domain registered
14 Nov 2001
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
5 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
numskull.com · Shopify · GBP
Catalogue
156 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Numskull

What people ask Google about Numskull.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Numskull legit or a scam?

According to Gravity by Benchr, Numskull is a brand based in Jarrow, United Kingdom: its website has existed since November 2001, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 58,682 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Numskull reviews

Customers rate Numskull 2.2 out of 5 on Trustpilot over 10 reviews, 1 of them in the last twelve months: 10% give five stars, 80% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Numskull?

Numskull is a company that designs and manufactures officially licensed movie, TV and gaming merchandise including clothing, accessories, gifts and collectibles. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 7% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Numskull prices: how much is it?

Numskull's best seller, Official Ghostbusters 3D Desk Lamp / Wall Light, sells £14.99 on numskull.com. 49% of the catalogue is in stock. Gravity does not track prices daily: check numskull.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Numskull have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Numskull advertises on Facebook and Instagram and on Google, where its offers often run. Check numskull.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Numskull?

Numskull sells on its own website, numskull.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Numskull?

Gravity by Benchr records a company based in Jarrow, United Kingdom, founded in 2019 according to LinkedIn, on a domain registered in 2001, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Numskull doing well?

Not at the moment. Gravity by Benchr estimates about 69,200 visits to numskull.com in September 2026, down 1% in a month and down 2% over three months. Numskull ranks #2,120 of 97,158 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Numskull use?

Gravity by Benchr identifies numskull.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since February 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Numskull spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Numskull on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, Numskull ranks #2,120 of 97,158 by estimated traffic. Its closest competitors on the same market are DMG SCY, Backstage Originals, Swish Edinburgh, Paradiso Clothing and Petite Belle. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Numskull.