Brand page · Health Care · France

Nutrimuscle Top 1% worldwide Top 1% in France Top 1% in Health Care Top 1% in Health Care in France
nutrimuscle.com·🇫🇷 Paris, France· Shopify·Since 2004

Nutrimuscle: 637K visits a month, 390 active Meta ads, Gravity score 643.

Nutrimuscle — Nutrimuscle, la référence en compléments alimentaires de qualité pour le sport ! Compléments et conseils en nutrition sportive et santé, sèche, perte de poids, prise de muscle, récupération. In September 2026 nutrimuscle.com drew an estimated 637K visits, down 10% on the month before. It ranks #2 of 914 Health Care brands in France and holds a 4.5 Trustpilot rating over 29,964 reviews.

nutrimuscle.com@nutrimuscle 120KYouTube 30.5KFacebookLinkedIn 7.2KTrustpilot 4.5Meta Ad Library 390

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
637K
−10% vs. August 2026
Instagram followers
120K
2,053 posts · @nutrimuscle
Trustpilot
4.5
29,964 reviews · 1,983 in 12 months
Meta ads
390
active · on Google since 2024
Products
94%
in stock · 123 collections
Rank in France
#2
of 914 in Health Care
LinkedIn
7.2K
followers · 53 employees
Earned media value
€58.8k
per month, Instagram

Gravity score

643/ 1000 · 9 of 10 indicators rated
Brand Power685
Momentum445
Performance801

Percentiles within 48 peers: Health Care brands in France with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Nutrimuscle, la référence en compléments alimentaires de qualité pour le sport ! Compléments et conseils en nutrition sportive et santé, sèche, perte de poids, prise de muscle, récupération.

01 · Traffic

How much traffic Nutrimuscle gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nutrimuscle drew an estimated 637K visits in September 2026, down 10% on the month before and down 12% over three months.

  • Worldwide#20,513of 4.5M sites · Top 1%
  • In France#757of 166K sites · Top 1%
  • Health Care, worldwide#305of 105,715 brands · Top 1%
  • Health Care, France#2of 914 brands · Top 1%
Monthly visitssource Sept 2026

637K

estimated visits in September

1 mo ▼ −9.8%4 mo ▼ −12.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Nutrimuscle.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nutrimuscle holds 4.5 out of 5 on Trustpilot over 29,964 reviews, 1,983 of them in the last twelve months: 78% of customers give five stars and 6% one star. That volume places Nutrimuscle in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Nutrimuscle scores 4.4 over 13,772 reviews.

Trustpilotclaimed page · read 20 Oct 2026
4.5TrustScore · 29,964 reviews · 1,983 in 12 months
Top 1% review volumeTop 20% rating quality
5 ★78%
4 ★11%
3 ★4%
2 ★2%
1 ★6%

Fitness and Nutrition Service Food Manufacturer

Google reviewsread 20 Oct 2026
4.413,772 reviews on the Google business profile
5 ★73%
4 ★12%
3 ★5%
2 ★3%
1 ★7%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Nutrimuscle sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Nutrimuscle sells on Shopify, 94% of its catalogue in stock. The best seller is Créatine (Creapure®) en poudre, at €3.00–€34.95, followed by Whey Native Isolate and Oméga 3 EPAX®.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops6%
Fitness & Nutrition4%
Keychains2%
Activewear1%

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care79%
Clothing9%
Books5%
Handbag & Wallet Accessories2%
Food Items1%

The dominant category places Nutrimuscle in its comparison group.

Prices and ratingsstore data
Average rating
4.69 / 5
Rated products
81% of the catalogue
In stock
94%
Upper price quartile
US$47.46
Currency
EUR

05 · Influencers

Who talks about Nutrimuscle.

The creators who tag @nutrimuscle on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nutrimuscle on Instagram, led by Aurelien Le Jeune (62K followers, 1.1% engagement).

Influencersaccounts tagging @nutrimuscle · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAurelien Le Jeune@aurelienstrongman · 🇫🇷 FRFitness sport bodybuilding Creator62K1.1%24Tagged @nutrimuscle
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Nutrimuscle competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nutrimuscle among Health Care brands in France. The closest is Sportsfuel, then Extreme Nutrition, Optimum Nutrition, MuscleTech, BigMuscles Nutrition, NZ Muscle.

CompetitorsHealth Care · France · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Sportsfuelsportsfuel.co.nz
Extreme Nutritionextremenutritions.com
Optimum Nutritionoptimumnutrition.com
MuscleTechmuscletech.com
BigMuscles Nutritionbigmusclesnutrition.com
NZ Musclenzmuscle.co.nz
Competitors Gravity finds for Nutrimuscle. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nutrimuscle with Sportsfuel

07 · Company

The company behind Nutrimuscle.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nutrimuscle is a company based in Paris, France, founded in 1993 according to LinkedIn, on a domain registered in February 2004. It employs about 53 people, is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇫🇷 France · Paris
Founded
1993, per LinkedIn
Domain registered
3 Feb 2004
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
53 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
nutrimuscle.com · Shopify · EUR
Catalogue
123 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nutrimuscle

What people ask Google about Nutrimuscle.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nutrimuscle legit or a scam?

According to Gravity by Benchr, Nutrimuscle is a brand based in Paris, France: its website has existed since February 2004, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 53 people on LinkedIn, it has 120,049 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Nutrimuscle reviews

Customers rate Nutrimuscle 4.5 out of 5 on Trustpilot over 29,964 reviews, 1,983 of them in the last twelve months: 78% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Nutrimuscle scores 4.4 over 13,772 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Nutrimuscle known for?

Nutrimuscle, la référence en compléments alimentaires de qualité pour le sport ! Compléments et conseils en nutrition sportive et santé, sèche, perte de poids, prise de muscle, récupération. Gravity by Benchr classifies it under Health Care, with Clothing Tops making up 6% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Nutrimuscle expensive?

Nutrimuscle's best seller, Créatine (Creapure®) en poudre, sells from €3.00 to €34.95 on nutrimuscle.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check nutrimuscle.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Nutrimuscle promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Nutrimuscle advertises on Facebook and Instagram and on Google, where its offers often run. Check nutrimuscle.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Nutrimuscle?

Nutrimuscle sells on its own website, nutrimuscle.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Nutrimuscle?

Gravity by Benchr records a company based in Paris, France, founded in 1993 according to LinkedIn, on a domain registered in 2004, with 53 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Nutrimuscle growing?

Not at the moment. Gravity by Benchr estimates about 637,300 visits to nutrimuscle.com in September 2026, down 10% in a month and down 12% over three months. Nutrimuscle ranks #2 of 914 Health Care brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Nutrimuscle use?

Gravity by Benchr identifies nutrimuscle.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Nutrimuscle's ad budget?

Gravity by Benchr does not publish a spend figure for Nutrimuscle on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands in France?

Among Health Care brands in France in the Gravity by Benchr index, Nutrimuscle ranks #2 of 914 by estimated traffic. Its closest competitors on the same market are Sportsfuel, Extreme Nutrition, Optimum Nutrition, MuscleTech, BigMuscles Nutrition. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nutrimuscle. Version française.