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  5. Olive Planet

Brand page · Clothing · India

Olive Planet Top 5% worldwide Top 5% in India Top 5% in Clothing Top 10% in Clothing in India
oliveplanet.in·🇮🇳 Bangalore, India· Shopify·Since 2009

Olive Planet: 154k visits a month, 18 active Meta ads, Gravity score 584.

Olive Planet — Olive Planet is India's first Premium Military Brand that manufactures tactical and specialized gears and equipment for Indian Armed forces, Defence Establishments, State Governments and Research Institutions. In September 2026 oliveplanet.in drew an estimated 154k visits, down 27% on the month before. It ranks #271 of 5,395 Clothing brands in India.

oliveplanet.in@olive_planet 37.6kFacebookLinkedIn 409Trustpilot 3.6Meta Ad Library 18

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
154k
−27% vs. August 2026
Instagram followers
37.6k
821 posts · @olive_planet
Trustpilot
3.6
1 review
Meta ads
18
active · on Google since 2024
Products
87%
in stock · 115 collections
Rank in India
#271
of 5,395 in Clothing
LinkedIn
409
followers · 13 employees
Earned media value
€7.0k
per month, Instagram

Gravity score

584/ 1000 · 9 of 10 indicators rated
Brand Power722
Momentum433
Performance596

Percentiles within 361 peers: Clothing brands in India with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Olive Planet is India's first Premium Military Brand that manufactures tactical and specialized gears and equipment for Indian Armed forces, Defence Establishments, State Governments and Research Institutions.

01 · Traffic

How much traffic Olive Planet gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Olive Planet drew an estimated 154k visits in September 2026, down 27% on the month before and down 35% over three months.

  • Worldwide#65,363of 4.5m sites · Top 5%
  • In India#3,293of 164k sites · Top 5%
  • Clothing, worldwide#6,059of 459,295 brands · Top 5%
  • Clothing, India#271of 5,395 brands · Top 10%
Monthly visitssource Sept 2026

154k

estimated visits in September

1 mo ▼ −27.4%4 mo ▼ −34.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Olive Planet.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Olive Planet holds 3.6 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 0% one star.

Trustpilotclaimed page · read 21 Oct 2026
3.6TrustScore · 1 review
5 ★0%
4 ★100%
3 ★0%
2 ★0%
1 ★0%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Olive Planet sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Olive Planet sells on Shopify, 87% of its catalogue in stock. The best seller is Set of 2 Personalised Dog Tags - Matte, at ₹399.00, followed by IX9 Tactical Trouser (Quick Dry) and Military Rain Poncho.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops7%
Hats4%
Arts & Crafts3%
Outerwear2%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing65%
Clothing Accessories9%
Hobbies & Creative Arts4%
Outdoor Recreation3%
Jewelry3%

The dominant category places Olive Planet in its comparison group.

Prices and ratingsstore data
Average rating
4.75 / 5
Rated products
32% of the catalogue
In stock
87%
Upper price quartile
US$8.35
Currency
INR

05 · Influencers

Who talks about Olive Planet.

The creators who tag @olive_planet on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @olive_planet on Instagram, led by Shubhabrata ‘Shumi’ Marmar ✊🏽 (64.8k followers, 4.1% engagement).

Influencersaccounts tagging @olive_planet · Instagram
AccountProfileFollowersEngagementTagsRelationship
SShubhabrata ‘Shumi’ Marmar ✊🏽@shu_mar · 🇮🇳 INAutomotive mobility Creator64.8k4.1%1Tagged @olive_planet
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Olive Planet competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Olive Planet among Clothing brands in India. The closest is Military Uniform Supply, then military1st.co.uk, Army Surplus World, Military Kit, Goarmy, ASMC.

CompetitorsClothing · India · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Military Uniform Supplymilitaryuniformsupply.com
military1st.co.ukmilitary1st.co.uk
Army Surplus Worldarmysurplusworld.com
Military Kitmilitarykit.com
Goarmygoarmy.co.uk
ASMCasmc.de
Competitors Gravity finds for Olive Planet. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Olive Planet with Military Uniform Supply

07 · Company

The company behind Olive Planet.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Olive Planet is a company based in Bangalore, India, founded in 2009 according to LinkedIn, on a domain registered in February 2009. It employs about 13 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇳 India · Bangalore
Founded
2009, per LinkedIn
Domain registered
10 Feb 2009
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
13 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
oliveplanet.in · Shopify · INR
Catalogue
115 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Olive Planet

What people ask Google about Olive Planet.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Olive Planet legit or a scam?

According to Gravity by Benchr, Olive Planet is a brand based in Bangalore, India: its website has existed since February 2009, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 13 people on LinkedIn, it has 37,641 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Olive Planet known for?

Olive Planet is India's first Premium Military Brand that manufactures tactical and specialized gears and equipment for Indian Armed forces, Defence Establishments, State Governments and Research Institutions. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 7% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Olive Planet expensive?

Olive Planet's best seller, Set of 2 Personalised Dog Tags - Matte, sells ₹399.00 on oliveplanet.in. 87% of the catalogue is in stock. Gravity does not track prices daily: check oliveplanet.in before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Olive Planet discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Olive Planet advertises on Facebook and Instagram and on Google, where its offers often run. Check oliveplanet.in for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Olive Planet?

Olive Planet sells on its own website, oliveplanet.in, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Olive Planet?

Gravity by Benchr records a company based in Bangalore, India, founded in 2009 according to LinkedIn, on a domain registered in 2009, with 13 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Olive Planet doing well?

Not at the moment. Gravity by Benchr estimates about 153,700 visits to oliveplanet.in in September 2026, down 27% in a month and down 35% over three months. Olive Planet ranks #271 of 5,395 Clothing brands in India in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Olive Planet use?

Gravity by Benchr identifies oliveplanet.in as a Shopify store (standard plan, not Shopify Plus), selling in INR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Olive Planet's ad budget?

Gravity by Benchr does not publish a spend figure for Olive Planet on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in India?

Among Clothing brands in India in the Gravity by Benchr index, Olive Planet ranks #271 of 5,395 by estimated traffic. Its closest competitors on the same market are Military Uniform Supply, military1st.co.uk, Army Surplus World, Military Kit and Goarmy. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Olive Planet.