Brand page · Clothing · United States

Orvis Top 1% worldwide Top 1% in United States Top 1% in Clothing Top 1% in Clothing in United States
orvis.com·🇺🇸 United States· Salesforce_commerce·Since 1995

Orvis: 1m visits a month, 379 active Meta ads, Gravity score 656.

Orvis — Orvis is a family-owned retail and mail-order business specializing in high-end fly fishing, hunting and sporting goods, offering distinctive clothing and outdoor adventure products. In September 2026 orvis.com drew an estimated 1m visits, up 14% on the month before. It ranks #125 of 97,158 Clothing brands in United States and holds a 2.3 Trustpilot rating over 214 reviews.

orvis.com@orvis 375kFacebookLinkedIn 62.9kTrustpilot 2.3Meta Ad Library 379

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
1m
+14% vs. August 2026
Instagram followers
375k
2,584 posts · @orvis
Trustpilot
2.3
214 reviews · 10 in 12 months
Meta ads
379
active · on Google since 2024
Products
—
Data not available
Rank in United States
#125
of 97,158 in Clothing
LinkedIn
62.9k
followers · 982 employees
Earned media value
€78.2k
per month, Instagram

Gravity score

656/ 1000 · 8 of 10 indicators rated
Brand Power629
Momentum580
Performance761

Percentiles within 128 peers: Clothing brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Orvis is a family-owned retail and mail-order business specializing in high-end fly fishing, hunting and sporting goods, offering distinctive clothing and outdoor adventure products.

01 · Traffic

How much traffic Orvis gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Orvis drew an estimated 1m visits in September 2026, up 14% on the month before and up 2% over three months.

  • Worldwide#13,951of 4.5m sites · Top 1%
  • In United States#4,636of 1.2m sites · Top 1%
  • Clothing, worldwide#1,058of 459,295 brands · Top 1%
  • Clothing, United States#125of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

1m

estimated visits in September

1 mo ▲ +13.7%4 mo ▲ +2.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Orvis.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Orvis holds 2.3 out of 5 on Trustpilot over 214 reviews, 10 of them in the last twelve months: 14% of customers give five stars and 69% one star. That volume places Orvis in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
2.3TrustScore · 214 reviews · 10 in 12 months
Top 20% review volume
5 ★14%
4 ★1%
3 ★3%
2 ★13%
1 ★69%

Children's Store Toy Store Clothing Store Men's Clothing Store Women's Clothing Store Outdoor Clothing and Equipment Shop

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Orvis sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Orvis's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing48%
Outdoor Recreation46%
Clothing Accessories1%

The dominant category places Orvis in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Orvis.

The creators who tag @orvis on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @orvis · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Orvis competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Orvis among Clothing brands in United States. The closest is Filson, then Simms Fishing, sportfiskeprylar.se, pecheur.com, sportfishtackle.com, Fly Fish Food.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Filsonfilson.com
Simms Fishingsimmsfishing.com
sportfiskeprylar.sesportfiskeprylar.se
pecheur.compecheur.com
sportfishtackle.comsportfishtackle.com
Fly Fish Foodflyfishfood.com
Competitors Gravity finds for Orvis. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Orvis with Filson

07 · Company

The company behind Orvis.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Orvis is a company based in United States, founded in 1856 according to LinkedIn, on a domain registered in July 1995. It employs about 982 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
1856, per LinkedIn
Domain registered
30 Jul 1995
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
982 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
orvis.com · Salesforce_commerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Orvis

What people ask Google about Orvis.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Orvis legit?

According to Gravity by Benchr, Orvis is a brand based in United States: its website has existed since July 1995, it sells on a Salesforce_commerce store, it employs 982 people on LinkedIn, it has 374,662 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Orvis?

Customers rate Orvis 2.3 out of 5 on Trustpilot over 214 reviews, 10 of them in the last twelve months: 14% give five stars, 69% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Orvis sell?

Orvis is a family-owned retail and mail-order business specializing in high-end fly fishing, hunting and sporting goods, offering distinctive clothing and outdoor adventure products. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Is there a Orvis discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Orvis advertises on Facebook and Instagram and on Google, where its offers often run. Check orvis.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Orvis?

Orvis sells on its own website, orvis.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Orvis?

Gravity by Benchr records a company based in United States, founded in 1856 according to LinkedIn, on a domain registered in 1995, with 982 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Orvis growing?

Yes. Gravity by Benchr estimates about 1,049,900 visits to orvis.com in September 2026, up 14% in a month and up 2% over three months. Orvis ranks #125 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Orvis use?

Gravity by Benchr identifies orvis.com as a Salesforce_commerce store. It advertises through Meta and on Google since June 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Orvis' ad budget?

Gravity by Benchr does not publish a spend figure for Orvis on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Orvis ranks #125 of 97,158 by estimated traffic. Its closest competitors on the same market are Filson, Simms Fishing, sportfiskeprylar.se, pecheur.com and sportfishtackle.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Orvis.