Brand page · Food Items · Germany
REWE: 19.7m visits a month, 3,573 active Meta ads.
REWE — REWE is a German supermarket chain that offers food products and operates both physical markets and an online grocery delivery service. In September 2026 rewe.de drew an estimated 19.7m visits, down 5% on the month before. It ranks #1 of 2,702 Food Items brands in Germany and holds a 4.7 Trustpilot rating over 21,267 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
REWE is a German supermarket chain that offers food products and operates both physical markets and an online grocery delivery service.
01 · Traffic
How much traffic REWE gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
REWE drew an estimated 19.7m visits in September 2026, down 5% on the month before and down 5% over three months.
- Worldwide#1,104of 4.5m sites · Top 1%
- In Germany#52of 184k sites · Top 1%
- Food Items, worldwide#16of 260,714 brands · Top 1%
- Food Items, Germany#1of 2,702 brands · Top 1%
19.7m
estimated visits in September
1 mo ▼ −4.9%4 mo ▼ −5.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about REWE.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
REWE holds 4.7 out of 5 on Trustpilot over 21,267 reviews, 10,924 of them in the last twelve months: 77% of customers give five stars and 10% one star. That volume places REWE in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What REWE sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read REWE's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places REWE in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What REWE is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
REWE runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since October 2021 (image, text, video).
Die REWE ANGEBOTE der WocheREWE14 Oct 2026video
Die REWE Angebote der WocheREWE14 Oct 2026video
Die REWE ANGEBOTE der WocheREWE14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026REWE Markt GmbHverified
Text ad20 Oct 2026REWE Markt GmbHverified
Text ad20 Oct 2026REWE Markt GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about REWE.
The creators who tag @rewe on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who REWE competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for REWE among Food Items brands in Germany. The closest is instacart.com, then Alcampo, combi.de, tienda.mercadona.es, rohlik.cz, Waitrose.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| instacart.cominstacart.com | |||||||
| Alcampoalcampo.es | |||||||
| combi.decombi.de | |||||||
| tienda.mercadona.estienda.mercadona.es | |||||||
| rohlik.czrohlik.cz | |||||||
| Waitrosewaitrose.com |
07 · Company
The company behind REWE.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
REWE is a company based in Germany, founded in 1927 according to LinkedIn. It employs about 9,763 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany
- Founded
- 1927, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 9,763 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- rewe.de
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about REWE
What people ask Google about REWE.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is REWE a legit company?
According to Gravity by Benchr, REWE is a brand based in Germany: its Trustpilot profile is claimed by the brand, it employs 9,763 people on LinkedIn, it has 473,180 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about REWE?
Customers rate REWE 4.7 out of 5 on Trustpilot over 21,267 reviews, 10,924 of them in the last twelve months: 77% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is REWE?
REWE is a German supermarket chain that offers food products and operates both physical markets and an online grocery delivery service. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.
Is there a REWE discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: REWE advertises on Facebook and Instagram and on Google, where its offers often run. Check rewe.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns REWE?
Gravity by Benchr records a company based in Germany, founded in 1927 according to LinkedIn, with 9,763 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is REWE doing well?
Not at the moment. Gravity by Benchr estimates about 19,657,400 visits to rewe.de in September 2026, down 5% in a month and down 5% over three months. REWE ranks #1 of 2,702 Food Items brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is REWE's ad budget?
Gravity by Benchr does not publish a spend figure for REWE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in Germany?
Among Food Items brands in Germany in the Gravity by Benchr index, REWE ranks #1 of 2,702 by estimated traffic. Its closest competitors on the same market are instacart.com, Alcampo, combi.de, tienda.mercadona.es and rohlik.cz. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with REWE.