Brand page · Jewelry · United States
Ritani: 352k visits a month, 5 active Meta ads.
Ritani — Ritani is a jewelry retailer specializing in engagement rings and loose earth or lab-grown diamonds. They offer transparent pricing, gemologist guidance, and free insured shipping. In September 2026 ritani.com drew an estimated 352k visits, down 14% on the month before. It ranks #100 of 33,382 Jewelry brands in United States and holds a 3.7 Trustpilot rating over 594 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Ritani is a jewelry retailer specializing in engagement rings and loose earth or lab-grown diamonds. They offer transparent pricing, gemologist guidance, and free insured shipping.
01 · Traffic
How much traffic Ritani gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Ritani drew an estimated 352k visits in September 2026, down 14% on the month before and down 30% over three months.
- Worldwide#29,168of 4.5m sites · Top 1%
- In United States#9,476of 1.2m sites · Top 1%
- Jewelry, worldwide#511of 132,285 brands · Top 1%
- Jewelry, United States#100of 33,382 brands · Top 1%
352k
estimated visits in September
1 mo ▼ −14.2%4 mo ▼ −30.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Ritani.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Ritani holds 3.7 out of 5 on Trustpilot over 594 reviews, 16 of them in the last twelve months: 82% of customers give five stars and 8% one star. That volume places Ritani in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store Jewelry Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Ritani sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Ritani's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Ritani in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Ritani is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Ritani runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2022 (image, text, video).
Ritani9 Sept 2026video
Ritani9 Sept 2026video
Ritani9 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026Electronic Commodities Exchange, L.P.verified
Text ad19 Oct 2026Electronic Commodities Exchange, L.P.verified
Text ad19 Oct 2026Electronic Commodities Exchange, L.P.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Ritani.
The creators who tag @ritani on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ritani on Instagram, led by Cambrie (552k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCambrie@cambrieschroder · 🇺🇸 US | Fitness sport bodybuilding Creator | 552k | 0.1% | 1 | Tagged @ritani |
06 · Competitors according to Gravity
Who Ritani competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Ritani among Jewelry brands in United States. The closest is Diamonds Direct, then Adiamor, Celinni Diamantaire, Rare Carat, Diamondere, Brilliant Earth.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Diamonds Directdiamondsdirect.com | |||||||
| Adiamoradiamor.com | |||||||
| Celinni Diamantairecelinni.com | |||||||
| Rare Caratrarecarat.com | |||||||
| Diamonderediamondere.com | |||||||
| Brilliant Earthbrilliantearth.com |
07 · Company
The company behind Ritani.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Ritani is a company based in United States, founded in 1999 according to LinkedIn, on a domain registered in August 2000. It employs about 57 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 1999, per LinkedIn
- Domain registered
- 7 Aug 2000
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 57 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- ritani.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Ritani
What people ask Google about Ritani.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Ritani legit?
According to Gravity by Benchr, Ritani is a brand based in United States: its website has existed since August 2000, its Trustpilot profile is claimed by the brand, it employs 57 people on LinkedIn, it has 75,073 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Ritani?
Customers rate Ritani 3.7 out of 5 on Trustpilot over 594 reviews, 16 of them in the last twelve months: 82% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Ritani known for?
Ritani is a jewelry retailer specializing in engagement rings and loose earth or lab-grown diamonds. They offer transparent pricing, gemologist guidance, and free insured shipping. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.
Ritani promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Ritani advertises on Facebook and Instagram and on Google, where its offers often run. Check ritani.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Ritani?
Gravity by Benchr records a company based in United States, founded in 1999 according to LinkedIn, on a domain registered in 2000, with 57 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Ritani doing well?
Not at the moment. Gravity by Benchr estimates about 352,100 visits to ritani.com in September 2026, down 14% in a month and down 30% over three months. Ritani ranks #100 of 33,382 Jewelry brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Ritani spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Ritani on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in United States?
Among Jewelry brands in United States in the Gravity by Benchr index, Ritani ranks #100 of 33,382 by estimated traffic. Its closest competitors on the same market are Diamonds Direct, Adiamor, Celinni Diamantaire, Rare Carat and Diamondere. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ritani.