Brand page · Decor
Rugs.com: 6.2M visits a month, 372 active Meta ads.
Rugs.com — Rugs.com is an online retailer that sells a wide variety of rugs including designer rugs, outdoor rugs, wool rugs, washable rugs, Persian and Oriental rugs, and natural rugs, as well as related home decor items like pillows and throw blankets. In September 2026 rugs.com drew an estimated 6.2M visits, up 3% on the month before. It ranks #3 of 42,373 Decor brands and holds a 4.6 Trustpilot rating over 6,017 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Rugs.com is an online retailer that sells a wide variety of rugs including designer rugs, outdoor rugs, wool rugs, washable rugs, Persian and Oriental rugs, and natural rugs, as well as related home decor items like pillows and throw blankets.
01 · Traffic
How much traffic Rugs.com gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Rugs.com drew an estimated 6.2M visits in September 2026, up 3% on the month before and up 21% over three months.
- Worldwide#3,272of 4.5M sites · Top 1%
- In United States#1,149of 1.2M sites · Top 1%
- Decor, worldwide#25of 185,686 brands · Top 1%
- Decor, United States#3of 42,373 brands · Top 1%
6.2M
estimated visits in September
1 mo ▲ +3.2%4 mo ▲ +21.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Rugs.com.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Rugs.com holds 4.6 out of 5 on Trustpilot over 6,017 reviews, 447 of them in the last twelve months: 88% of customers give five stars and 2% one star. That volume places Rugs.com in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Rugs.com scores 3.4 over 10 reviews.
Home Goods Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Rugs.com sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Rugs.com's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Rugs.com in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Rugs.com is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Rugs.com runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (text).
Save up to 75% OFFRugs.com5 Oct 2026video
Outdoor Rugs from Rugs.comRugs.com5 Oct 2026video
Save up to 75% OFFRugs.com4 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Unique USA, Incverified
Text ad21 Oct 2026Unique USA, Incverified
Text ad21 Oct 2026Unique USA, Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Rugs.com.
The creators who tag @rugsdotcom on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @rugsdotcom on Instagram, led by TiffanyB. (13.4K followers, 1.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTiffanyB.@myeclecticnest · 🇺🇸 US | Decoration garden diy Creator | 13.4K | 1.8% | 3 | Tagged @rugsdotcom |
06 · Competitors according to Gravity
Who Rugs.com competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Rugs.com among Decor brands. The closest is Rugvista, then Rug Online Store BENUTA, Tapeso, Revival, Rugs Direct, Volero.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Rugvistarugvista.nl | |||||||
| Rug Online Store BENUTAbenuta.co.uk | |||||||
| Tapesotapeso.nl | |||||||
| Revivalrevivalrugs.com | |||||||
| Rugs Directrugsdirect.co.uk | |||||||
| Volerovolero.nl |
07 · Company
The company behind Rugs.com.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Rugs.com is an e-commerce brand, founded in 2015 according to LinkedIn, on a domain registered in September 1995. It employs about 6 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
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- Entity country
- Data not available
- Founded
- 2015, per LinkedIn
- Domain registered
- 16 Sept 1995
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 6 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- rugs.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Rugs.com
What people ask Google about Rugs.com.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Rugs.com legit or a scam?
According to Gravity by Benchr, Rugs.com is a brand: its website has existed since September 1995, its Trustpilot profile is claimed by the brand, it employs 6 people on LinkedIn, it has 136,569 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Rugs.com reviews
Customers rate Rugs.com 4.6 out of 5 on Trustpilot over 6,017 reviews, 447 of them in the last twelve months: 88% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Rugs.com scores 3.4 over 10 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Rugs.com?
Rugs.com is an online retailer that sells a wide variety of rugs including designer rugs, outdoor rugs, wool rugs, washable rugs, Persian and Oriental rugs, and natural rugs, as well as related home decor items like pillows and throw blankets. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.
Is there a Rugs.com discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Rugs.com advertises on Facebook and Instagram and on Google, where its offers often run. Check rugs.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Rugs.com?
Gravity by Benchr records a company, founded in 2015 according to LinkedIn, on a domain registered in 1995, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Rugs.com growing?
Yes. Gravity by Benchr estimates about 6,241,400 visits to rugs.com in September 2026, up 3% in a month and up 21% over three months. Rugs.com ranks #3 of 42,373 Decor brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Rugs.com spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Rugs.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands?
Among Decor brands in the Gravity by Benchr index, Rugs.com ranks #3 of 42,373 by estimated traffic. Its closest competitors on the same market are Rugvista, Rug Online Store BENUTA, Tapeso, Revival, Rugs Direct. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rugs.com.