Brand page · Personal Care · United States
Saie: 281K visits a month, 93 active Meta ads, Gravity score 696.
Saie — Saie is a clean makeup brand that creates elevated essentials made of superhero ingredients for dewy, no-makeup makeup skin, focusing on products that are good for the body and non-harmful to the planet. In September 2026 saiehello.com drew an estimated 281K visits, down 13% on the month before. It ranks #286 of 33,626 Personal Care brands in United States and holds a 2.1 Trustpilot rating over 11 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Saie is a clean makeup brand that creates elevated essentials made of superhero ingredients for dewy, no-makeup makeup skin, focusing on products that are good for the body and non-harmful to the planet.
01 · Traffic
How much traffic Saie gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Saie drew an estimated 281K visits in September 2026, down 13% on the month before and up 9% over three months.
- Worldwide#39,524of 4.5M sites · Top 1%
- In United States#12,858of 1.2M sites · Top 5%
- Personal Care, worldwide#1,686of 215,119 brands · Top 1%
- Personal Care, United States#286of 33,626 brands · Top 1%
281K
estimated visits in September
1 mo ▼ −13.4%4 mo ▲ +8.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Saie.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Saie holds 2.1 out of 5 on Trustpilot over 11 reviews, 8 of them in the last twelve months: 18% of customers give five stars and 73% one star.
Cosmetics Store Beauty Product Supplier Cosmetics Industry Beauty Supply Store Skin Care Products Vending Machine Cosmetic Products Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Saie sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Saie sells on Shopify, 97% of its catalogue in stock. The best seller is Slip Tint™ Tinted Moisturizer, at US$38.00, followed by Glowy Super™ Gel and Dew Blush™.
#1Slip Tint™ Tinted MoisturizerSaieUS$38.00In stock
#2Glowy Super™ GelSaieUS$30.00In stock
#3Dew Blush™SaieUS$26.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Saie in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 77% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$57.75
- Currency
- USD
04 · Ads
What Saie is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Saie runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Double the GlowSaie Beauty5 Oct 2026image
Mini Blush, Major FlushSaie Beauty5 Oct 2026image
Glow More, Spend LessSaie Beauty5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Clean Beauty for All, Inc.verified
Text ad20 Oct 2026Clean Beauty for All, Inc.verified
Text ad20 Oct 2026Clean Beauty for All, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Saie.
The creators who tag @saiebeauty on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @saiebeauty on Instagram, led by Kiran Zehra (10.3K followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKiran Zehra@makeupbykiranzehra_ · 🇮🇳 IN | Beauty cosmetics skincare Creator | 10.3K | 0.9% | 11 | Tagged @saiebeauty |
06 · Competitors according to Gravity
Who Saie competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Saie among Personal Care brands in United States. The closest is maccosmetics.fr, then Contém1g, about-face, NoMakeupMakeup, Rare Beauty, Tarte Cosmetics.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| maccosmetics.frmaccosmetics.fr | |||||||
| Contém1gcontem1g.com.br | |||||||
| about-faceaboutface.com | |||||||
| NoMakeupMakeupnomakeupmakeup.com | |||||||
| Rare Beautyrarebeauty.com | |||||||
| Tarte Cosmeticstartecosmetics.com |
07 · Company
The company behind Saie.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Saie is a company based in New York, United States, founded in 2019 according to LinkedIn, on a domain registered in April 2019. It employs about 288 people, is listed at seed stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · New York
- Founded
- 2019, per LinkedIn
- Domain registered
- 23 Apr 2019
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 288 on LinkedIn
- Funding stage
- Seed · last deal: seed
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- saiehello.com · Shopify · USD
- Catalogue
- 137 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Saie
What people ask Google about Saie.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Saie a legit company?
According to Gravity by Benchr, Saie is a brand based in New York, United States: its website has existed since April 2019, it sells on a Shopify store, it employs 288 people on LinkedIn, it has 776,050 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Saie?
Customers rate Saie 2.1 out of 5 on Trustpilot over 11 reviews, 8 of them in the last twelve months: 18% give five stars, 73% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Saie known for?
Saie is a clean makeup brand that creates elevated essentials made of superhero ingredients for dewy, no-makeup makeup skin, focusing on products that are good for the body and non-harmful to the planet. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 65% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Saie prices: how much is it?
Saie's best seller, Slip Tint™ Tinted Moisturizer, sells US$38.00 on saiehello.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check saiehello.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Saie have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Saie advertises on Facebook and Instagram and on Google, where its offers often run. Check saiehello.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Saie?
Saie sells on its own website, saiehello.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Saie?
Gravity by Benchr records a company based in New York, United States, founded in 2019 according to LinkedIn, on a domain registered in 2019, with 288 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Saie growing?
Yes. Gravity by Benchr estimates about 281,300 visits to saiehello.com in September 2026, down 13% in a month and up 9% over three months. Saie ranks #286 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Saie use?
Gravity by Benchr identifies saiehello.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Saie spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Saie on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, Saie ranks #286 of 33,626 by estimated traffic. Its closest competitors on the same market are maccosmetics.fr, Contém1g, about-face, NoMakeupMakeup, Rare Beauty. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Saie.