Brand page · Kitchen & Dining · Germany
Sallys Shop: 118K visits a month, 13 active Meta ads, Gravity score 602.
Sallys Shop — Sallys Shop is an online retailer specializing in baking supplies, kitchen utensils, and lifestyle products for baking and cooking enthusiasts. In September 2026 sallys-shop.de drew an estimated 118K visits, up 19% on the month before. It ranks #57 of 3,473 Kitchen & Dining brands in Germany and holds a 4.7 Trustpilot rating over 11,087 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 62 peers: Kitchen & Dining brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Sallys Shop is an online retailer specializing in baking supplies, kitchen utensils, and lifestyle products for baking and cooking enthusiasts.
01 · Traffic
How much traffic Sallys Shop gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Sallys Shop drew an estimated 118K visits in September 2026, up 19% on the month before and up 41% over three months.
- Worldwide#81,710of 4.5M sites · Top 5%
- In Germany#3,727of 184K sites · Top 5%
- Kitchen & Dining, worldwide#1,885of 145,612 brands · Top 5%
- Kitchen & Dining, Germany#57of 3,473 brands · Top 5%
118K
estimated visits in September
1 mo ▲ +18.7%4 mo ▲ +40.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Sallys Shop.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Sallys Shop holds 4.7 out of 5 on Trustpilot over 11,087 reviews, 1,950 of them in the last twelve months: 89% of customers give five stars and 2% one star. That volume places Sallys Shop in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %. On Google, Sallys Shop scores 5.0 over 29 reviews.
Grocery Store Baking Supply Store Appliance Store Home Goods Store Kitchen Supply Store Bakery Equipment
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Sallys Shop sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Sallys Shop sells on Shopify, 89% of its catalogue in stock. The best seller is Sallys Götterspeise, at €1.99, followed by Sallys Belly Mug - handgemachte Tasse and Sallys Vorratsdosen – verschieden Größen.
#1Sallys GötterspeiseSallys Shop€1.99In stock
#2Sallys Belly Mug - handgemachte TasseSallys Shop€14.99In stock
#3Sallys Vorratsdosen – verschieden GrößenSallys Shop€6.99–€12.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Sallys Shop in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 83% of the catalogue
- In stock
- 89%
- Upper price quartile
- US$33.59
- Currency
- EUR
04 · Ads
What Sallys Shop is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Sallys Shop runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since July 2022 (image, text, video).
Anzeige | Herbstlicher Schmorbraten mit Kartoffelpüree 🥘🥔🥕 Sobald es draußen kälter wird, crave ich genau solche Gerichte. Ein richtig schöSallys Shop5 Oct 2026video
Wir haben im Store gefragt – jetzt seid ihr dran! 🎤💗 Was habt ihr auf der Wunschliste? Schreibt uns eure Antworten in die Kommentare. 👇🏼Sallys Shop5 Oct 2026video
🍽️ Sallys Geschirr für jeden TagSallys Shop30 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Sallys Shop GmbH & Co. KGverified
Text ad21 Oct 2026Sallys Shop GmbH & Co. KGverified
Text ad21 Oct 2026Sallys Shop GmbH & Co. KGverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Sallys Shop.
The creators who tag @sallyswelt.shop on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sallyswelt.shop on Instagram, led by Sally (offizielle Seite) (1.3M followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSally (offizielle Seite)@sallyswelt · 🇩🇪 DE | Food cooking nutrition Creator | 1.3M | 0.6% | 2 | Tagged @sallyswelt.shop |
06 · Competitors according to Gravity
Who Sallys Shop competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Sallys Shop among Kitchen & Dining brands in Germany. The closest is oetker-shop.de, then wilton.com, King Arthur Baking, MaSpatule.com, Lyckasmedmat.se, bouwhuis.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| oetker-shop.deoetker-shop.de | |||||||
| wilton.comwilton.com | |||||||
| King Arthur Bakingkingarthurbaking.com | |||||||
| MaSpatule.commaspatule.com | |||||||
| Lyckasmedmat.selyckasmedmat.se | |||||||
| bouwhuis.combouwhuis.com |
07 · Company
The company behind Sallys Shop.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Sallys Shop is a company based in Sulz am Neckar, Germany. It employs about 8 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany · Sulz am Neckar
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 8 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sallys-shop.de · Shopify · EUR
- Catalogue
- 96 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Sallys Shop
What people ask Google about Sallys Shop.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Sallys Shop legit or a scam?
According to Gravity by Benchr, Sallys Shop is a brand based in Sulz am Neckar, Germany: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 209,685 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Sallys Shop reviews: is it worth it?
Customers rate Sallys Shop 4.7 out of 5 on Trustpilot over 11,087 reviews, 1,950 of them in the last twelve months: 89% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Sallys Shop scores 5.0 over 29 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Sallys Shop sell?
Sallys Shop is an online retailer specializing in baking supplies, kitchen utensils, and lifestyle products for baking and cooking enthusiasts. Gravity by Benchr classifies it under Kitchen & Dining, with Gift Cards making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Sallys Shop prices: how much is it?
Sallys Shop's best seller, Sallys Götterspeise, sells €1.99 on sallys-shop.de. 89% of the catalogue is in stock. Gravity does not track prices daily: check sallys-shop.de before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Sallys Shop promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Sallys Shop advertises on Facebook and Instagram and on Google, where its offers often run. Check sallys-shop.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Sallys Shop?
Sallys Shop sells on its own website, sallys-shop.de, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Sallys Shop?
Gravity by Benchr records a company based in Sulz am Neckar, Germany, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Sallys Shop growing?
Yes. Gravity by Benchr estimates about 117,800 visits to sallys-shop.de in September 2026, up 19% in a month and up 41% over three months. Sallys Shop ranks #57 of 3,473 Kitchen & Dining brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Sallys Shop use?
Gravity by Benchr identifies sallys-shop.de as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Sallys Shop's ad budget?
Gravity by Benchr does not publish a spend figure for Sallys Shop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in Germany?
Among Kitchen & Dining brands in Germany in the Gravity by Benchr index, Sallys Shop ranks #57 of 3,473 by estimated traffic. Its closest competitors on the same market are oetker-shop.de, wilton.com, King Arthur Baking, MaSpatule.com, Lyckasmedmat.se. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sallys Shop.