Brand page · Personal Care · Singapore

Shopee Singapore Top 1% worldwide Top 1% in Singapore Top 1% in Personal Care Top 1% in Personal Care in Singapore
shopee.sg·🇸🇬 Singapore·Since 2014

Shopee Singapore: 14.7m visits a month, 1,403 active Meta ads.

Shopee Singapore — Singaporean e-commerce company. In September 2026 shopee.sg drew an estimated 14.7m visits, down 7% on the month before. It ranks #2 of 724 Personal Care brands in Singapore and holds a 1.3 Trustpilot rating over 541 reviews.

shopee.sg@shopee_sg 170kFacebookTrustpilot 1.3Meta Ad Library 1,403

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
14.7m
−7% vs. August 2026
Instagram followers
170k
7,971 posts · @shopee_sg
Trustpilot
1.3
541 reviews · 57 in 12 months
Meta ads
1,403
active · on Google since 2022
Products
—
Data not available
Rank in Singapore
#2
of 724 in Personal Care
LinkedIn
—
Data not available
Earned media value
€41.1k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Singaporean e-commerce company

01 · Traffic

How much traffic Shopee Singapore gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Shopee Singapore drew an estimated 14.7m visits in September 2026, down 7% on the month before and up 3% over three months.

  • Worldwide#1,514of 4.5m sites · Top 1%
  • In Singapore#1of 9.6k sites · Top 1%
  • Personal Care, worldwide#43of 215,119 brands · Top 1%
  • Personal Care, Singapore#2of 724 brands · Top 1%
Monthly visitssource Sept 2026

14.7m

estimated visits in September

1 mo ▼ −7.4%4 mo ▲ +3.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Shopee Singapore.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Shopee Singapore holds 1.3 out of 5 on Trustpilot over 541 reviews, 57 of them in the last twelve months: 2% of customers give five stars and 94% one star. That volume places Shopee Singapore in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
1.3TrustScore · 541 reviews · 57 in 12 months
Top 20% review volume
5 ★2%
4 ★1%
3 ★1%
2 ★2%
1 ★94%

Online Marketplace

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Shopee Singapore sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Shopee Singapore's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care45%
Health Care7%
Clothing5%

The dominant category places Shopee Singapore in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Shopee Singapore.

The creators who tag @shopee_sg on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @shopee_sg on Instagram, led by JusGift (13.1k followers).

Influencersaccounts tagging @shopee_sg · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJusGift@xjusgift · 🇵🇭 PHCinema series pop culture Creator13.1k—9Tagged @shopee_sg
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Shopee Singapore competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Shopee Singapore among Personal Care brands in Singapore. The closest is Lazada Singapore, then amazon.sg, shopee.co.th, Qoo10, tokopedia.com, fr.aliexpress.com.

CompetitorsPersonal Care · Singapore · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Lazada Singaporelazada.sg
amazon.sgamazon.sg
shopee.co.thshopee.co.th
Qoo10qoo10.jp
tokopedia.comtokopedia.com
fr.aliexpress.comfr.aliexpress.com
Competitors Gravity finds for Shopee Singapore. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Shopee Singapore with Lazada Singapore

07 · Company

The company behind Shopee Singapore.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Shopee Singapore is a company based in Singapore, on a domain registered in November 2014.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇸🇬 Singapore
Founded
Data not available
Domain registered
28 Nov 2014
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
shopee.sg
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Shopee Singapore

What people ask Google about Shopee Singapore.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Shopee Singapore legit?

According to Gravity by Benchr, Shopee Singapore is a brand based in Singapore: its website has existed since November 2014, its Trustpilot profile is claimed by the brand, it has 169,533 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Shopee Singapore?

Customers rate Shopee Singapore 1.3 out of 5 on Trustpilot over 541 reviews, 57 of them in the last twelve months: 2% give five stars, 94% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Shopee Singapore?

Singaporean e-commerce company Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Does Shopee Singapore have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Shopee Singapore advertises on Facebook and Instagram and on Google, where its offers often run. Check shopee.sg for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Shopee Singapore?

Gravity by Benchr records a company based in Singapore, whose domain was registered in 2014. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Shopee Singapore growing?

Yes. Gravity by Benchr estimates about 14,676,900 visits to shopee.sg in September 2026, down 7% in a month and up 3% over three months. Shopee Singapore ranks #2 of 724 Personal Care brands in Singapore in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Shopee Singapore spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Shopee Singapore on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Singapore?

Among Personal Care brands in Singapore in the Gravity by Benchr index, Shopee Singapore ranks #2 of 724 by estimated traffic. Its closest competitors on the same market are Lazada Singapore, amazon.sg, shopee.co.th, Qoo10 and tokopedia.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Shopee Singapore.