Brand page · Linens & Bedding · United States
Sijo: 117K visits a month, 28 active Meta ads, Gravity score 534.
Sijo — Sijo creates premium, sustainable bedding from natural performance materials designed for exceptional comfort, cooling, and lasting quality. In September 2026 sijohome.com drew an estimated 117K visits, down 5% on the month before. It ranks #96 of 5,362 Linens & Bedding brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 108 peers: Linens & Bedding brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Sijo creates premium, sustainable bedding from natural performance materials designed for exceptional comfort, cooling, and lasting quality.
01 · Traffic
How much traffic Sijo gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Sijo drew an estimated 117K visits in September 2026, down 5% on the month before and down 2% over three months.
- Worldwide#81,995of 4.5M sites · Top 5%
- In United States#26,957of 1.2M sites · Top 5%
- Linens & Bedding, worldwide#386of 24,680 brands · Top 5%
- Linens & Bedding, United States#96of 5,362 brands · Top 5%
117K
estimated visits in September
1 mo ▼ −4.8%4 mo ▼ −2.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Sijo.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Sijo holds 2.8 out of 5 on Trustpilot over 3 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Bedding Store Home Goods Store Decoration and Interior Design Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Sijo sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Sijo sells on Shopify, 66% of its catalogue in stock. The best seller is AiryWeight Eucalyptus Sheet Set, at US$95.00–US$215.00, followed by AiryWeight Eucalyptus Duvet Cover and AiryWeight Eucalyptus Pillowcase Set.
#1AiryWeight Eucalyptus Sheet SetSijoUS$95.00–US$215.00In stock
#2AiryWeight Eucalyptus Duvet CoverSijoUS$105.00–US$175.00In stock
#3AiryWeight Eucalyptus Pillowcase SetSijoUS$45.00–US$50.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Sijo in its comparison group.
- Average rating
- 4.76 / 5
- Rated products
- 97% of the catalogue
- In stock
- 66%
- Upper price quartile
- US$103.25
- Currency
- USD
04 · Ads
What Sijo is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Sijo runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since July 2022 (image, text, video).
Bedding made better.Sijo3 Oct 2026image
Bedding made better.Sijo2 Oct 2026image
Bedding made better.Sijo2 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Olive Wren, Inc.verified
Text ad20 Oct 2026Olive Wren, Inc.verified
Text ad20 Oct 2026Olive Wren, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Sijo.
The creators who tag @sijohome on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sijohome on Instagram, led by Meghan & Matt (31K followers, 1.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMeghan & Matt@meghanandmatt · 🇺🇸 US | Automotive mobility Creator | 31K | 1.8% | 2 | Tagged @sijohome |
06 · Competitors according to Gravity
Who Sijo competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Sijo among Linens & Bedding brands in United States. The closest is Rest, then BEDGEAR, Miracle Brand, Buffy.co, mellow, Brooklinen.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Restrest.com | |||||||
| BEDGEARbedgear.com | |||||||
| Miracle Brandmiraclebrand.co | |||||||
| Buffy.cobuffy.co | |||||||
| mellowmellowsleep.com | |||||||
| Brooklinenbrooklinen.com |
07 · Company
The company behind Sijo.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Sijo is a company based in Austin, United States, founded in 2017 according to LinkedIn, on a domain registered in October 2018. It employs about 8 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Austin
- Founded
- 2017, per LinkedIn
- Domain registered
- 10 Oct 2018
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 8 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sijohome.com · Shopify · USD
- Catalogue
- 84 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Sijo
What people ask Google about Sijo.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Sijo legit?
According to Gravity by Benchr, Sijo is a brand based in Austin, United States: its website has existed since October 2018, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 35,183 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Sijo?
Sijo creates premium, sustainable bedding from natural performance materials designed for exceptional comfort, cooling, and lasting quality. Gravity by Benchr classifies it under Linens & Bedding, with Bedding making up 83% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Sijo expensive?
Sijo's best seller, AiryWeight Eucalyptus Sheet Set, sells from US$95.00 to US$215.00 on sijohome.com. 66% of the catalogue is in stock. Gravity does not track prices daily: check sijohome.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Sijo promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Sijo advertises on Facebook and Instagram and on Google, where its offers often run. Check sijohome.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Sijo?
Sijo sells on its own website, sijohome.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Sijo?
Gravity by Benchr records a company based in Austin, United States, founded in 2017 according to LinkedIn, on a domain registered in 2018, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Sijo growing?
Not at the moment. Gravity by Benchr estimates about 117,400 visits to sijohome.com in September 2026, down 5% in a month and down 2% over three months. Sijo ranks #96 of 5,362 Linens & Bedding brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Sijo use?
Gravity by Benchr identifies sijohome.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Sijo spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Sijo on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Linens & Bedding brands in United States?
Among Linens & Bedding brands in United States in the Gravity by Benchr index, Sijo ranks #96 of 5,362 by estimated traffic. Its closest competitors on the same market are Rest, BEDGEAR, Miracle Brand, Buffy.co, mellow. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sijo.