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Brand page · Toys · Germany

small foot Top 5% worldwide Top 5% in Germany Top 5% in Toys Top 5% in Toys in Germany
small-foot.de·🇩🇪 Germany

small foot: 40.7k visits a month, 64 active Meta ads, Gravity score 578.

small foot — small foot GmbH & Co. KG is a German company that designs and sells sustainable wooden toys for children with high play value, modern design and affordability. In September 2026 small-foot.de drew an estimated 40.7k visits, up 72% on the month before. It ranks #35 of 982 Toys brands in Germany and holds a 2.6 Trustpilot rating over 14 reviews.

small-foot.de@smallfoot_holzspielzeug 71.3kYouTube 537FacebookLinkedIn 719Trustpilot 2.6Meta Ad Library 64

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
40.7k
+72% vs. August 2026
Instagram followers
71.3k
1,382 posts · @smallfoot_holzspielzeug
Trustpilot
2.6
14 reviews · 5 in 12 months
Meta ads
64
active · on Google since 2025
Products
—
Data not available
Rank in Germany
#35
of 982 in Toys
LinkedIn
719
followers · 30 employees
Earned media value
€1.6k
per month, Instagram

Gravity score

578/ 1000 · 9 of 10 indicators rated
Brand Power554
Momentum439
Performance740

Percentiles within 44 peers: Toys brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

small foot GmbH & Co. KG is a German company that designs and sells sustainable wooden toys for children with high play value, modern design and affordability.

01 · Traffic

How much traffic small foot gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

small foot drew an estimated 40.7k visits in September 2026, up 72% on the month before and up 19% over three months.

  • Worldwide#202,641of 4.5m sites · Top 5%
  • In Germany#9,035of 184k sites · Top 5%
  • Toys, worldwide#2,235of 50,509 brands · Top 5%
  • Toys, Germany#35of 982 brands · Top 5%
Monthly visitssource Sept 2026

40.7k

estimated visits in September

1 mo ▲ +72.1%4 mo ▲ +19.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about small foot.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

small foot holds 2.6 out of 5 on Trustpilot over 14 reviews, 5 of them in the last twelve months: 43% of customers give five stars and 36% one star.

Trustpilotread 21 Oct 2026
2.6TrustScore · 14 reviews · 5 in 12 months
5 ★43%
4 ★0%
3 ★0%
2 ★21%
1 ★36%

Toy Store Children's Toys Store Toy and Game Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What small foot sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read small foot's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys86%
Baby Toys & Activity Equipment4%
Toys & Games3%

The dominant category places small foot in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about small foot.

The creators who tag @smallfoot_holzspielzeug on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @smallfoot_holzspielzeug on Instagram, led by Patricia Wons (15.9k followers, 57.4% engagement).

Influencersaccounts tagging @smallfoot_holzspielzeug · Instagram
AccountProfileFollowersEngagementTagsRelationship
PPatricia Wons@moms.blog · 🇩🇪 DEParenting family Creator15.9k57.4%1Tagged @smallfoot_holzspielzeug
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who small foot competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for small foot among Toys brands in Germany. The closest is Pilsan, then grandir-autrement.com, EPEE, people-kk.co.jp, vtech.de, Mámy v rejži.

CompetitorsToys · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Pilsanpilsan.com.tr
grandir-autrement.comgrandir-autrement.com
EPEEepee.pl
people-kk.co.jppeople-kk.co.jp
vtech.devtech.de
Mámy v rejžimamyvrejzi.eu
Competitors Gravity finds for small foot. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare small foot with Pilsan

07 · Company

The company behind small foot.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

small foot is a company based in Germany, founded in 1988 according to LinkedIn. It employs about 30 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
1988, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
30 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
small-foot.de
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about small foot

What people ask Google about small foot.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is small foot legit or a scam?

According to Gravity by Benchr, small foot is a brand based in Germany: it employs 30 people on LinkedIn, it has 71,339 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

small foot reviews

Customers rate small foot 2.6 out of 5 on Trustpilot over 14 reviews, 5 of them in the last twelve months: 43% give five stars, 36% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is small foot?

small foot GmbH & Co. KG is a German company that designs and sells sustainable wooden toys for children with high play value, modern design and affordability. Gravity by Benchr classifies it under Toys. Source: Gravity by Benchr product classification.

small foot promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: small foot advertises on Facebook and Instagram and on Google, where its offers often run. Check small-foot.de for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind small foot?

Gravity by Benchr records a company based in Germany, founded in 1988 according to LinkedIn, with 30 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is small foot doing well?

Yes. Gravity by Benchr estimates about 40,700 visits to small-foot.de in September 2026, up 72% in a month and up 19% over three months. small foot ranks #35 of 982 Toys brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does small foot spend on Meta ads?

Gravity by Benchr does not publish a spend figure for small foot on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Toys brands in Germany?

Among Toys brands in Germany in the Gravity by Benchr index, small foot ranks #35 of 982 by estimated traffic. Its closest competitors on the same market are Pilsan, grandir-autrement.com, EPEE, people-kk.co.jp and vtech.de. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with small foot.