Brand page · Health Care · United States
Solaray: 128K visits a month, 240 active Meta ads, Gravity score 575.
Solaray — Solaray is a company that sells vitamins, minerals, herbs and supplements. They offer various products for health goals including immunity support, gut health, bone and joint health, and mental wellness. In September 2026 solaray.com drew an estimated 128K visits, up 42% on the month before. It ranks #358 of 12,108 Health Care brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 483 peers: Health Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Solaray is a company that sells vitamins, minerals, herbs and supplements. They offer various products for health goals including immunity support, gut health, bone and joint health, and mental wellness.
01 · Traffic
How much traffic Solaray gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Solaray drew an estimated 128K visits in September 2026, up 42% on the month before and up 8% over three months.
- Worldwide#76,049of 4.5M sites · Top 5%
- In United States#25,093of 1.2M sites · Top 5%
- Health Care, worldwide#1,798of 105,715 brands · Top 5%
- Health Care, United States#358of 12,108 brands · Top 5%
128K
estimated visits in September
1 mo ▲ +41.8%4 mo ▲ +7.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Solaray.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Solaray holds 3.2 out of 5 on Trustpilot over 9 reviews, 1 of them in the last twelve months: 44% of customers give five stars and 56% one star.
Vitamin and Supplements Store Fitness and Nutrition Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Solaray sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Solaray sells on Shopify, 92% of its catalogue in stock. The best seller is Magnesium Glycinate 350mg, at US$18.39–US$31.99, followed by Tongkat Ali 400mg and Vitamin D3 + K2.
#1Magnesium Glycinate 350mgSolarayUS$18.39–US$31.99In stock
#2Tongkat Ali 400mgSolarayUS$15.39–US$23.69In stock
#3Vitamin D3 + K2SolarayUS$18.39–US$31.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Solaray in its comparison group.
- Average rating
- 4.69 / 5
- Rated products
- 78% of the catalogue
- In stock
- 92%
- Upper price quartile
- US$25.99
- Currency
- USD
04 · Ads
What Solaray is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Solaray runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2024 (image, text, video).
Maximize Your Wellness.Solaray6 Oct 2026image
Maximize Your Wellness.Solaray6 Oct 2026image
Get immune support here.Solaray6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Nutraceutical Corporationverified
Text ad20 Oct 2026Nutraceutical Corporationverified
Text ad20 Oct 2026Nutraceutical Corporationverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Solaray.
The creators who tag @solarayvitamins on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @solarayvitamins on Instagram, led by Victoria Fuller (705K followers, 1.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| VVictoria Fuller@vlfuller · 🇺🇸 US | Fashion style luxury Creator | 705K | 1.0% | 1 | Tagged @solarayvitamins |
06 · Competitors according to Gravity
Who Solaray competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Solaray among Health Care brands in United States. The closest is Swanson Vitamins, then Puritan, Nature's Way®, Nature Made®, vitaminexpress.org, Good Health USA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Swanson Vitaminsswansonvitamins.com | |||||||
| Puritanpuritan.com | |||||||
| Nature's Way®naturesway.com | |||||||
| Nature Made®naturemade.com | |||||||
| vitaminexpress.orgvitaminexpress.org | |||||||
| Good Health USAgoodhealthusa.com |
07 · Company
The company behind Solaray.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Solaray is a company based in Ogden, United States, founded in 1973 according to LinkedIn, on a domain registered in January 1998. It employs about 21 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Ogden
- Founded
- 1973, per LinkedIn
- Domain registered
- 5 Jan 1998
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 21 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- solaray.com · Shopify · USD
- Catalogue
- 66 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Solaray
What people ask Google about Solaray.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Solaray a legit company?
According to Gravity by Benchr, Solaray is a brand based in Ogden, United States: its website has existed since January 1998, it sells on a Shopify store, it employs 21 people on LinkedIn, it has 107,750 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Solaray known for?
Solaray is a company that sells vitamins, minerals, herbs and supplements. They offer various products for health goals including immunity support, gut health, bone and joint health, and mental wellness. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 9% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Solaray cost?
Solaray's best seller, Magnesium Glycinate 350mg, sells from US$18.39 to US$31.99 on solaray.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check solaray.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Solaray discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Solaray advertises on Facebook and Instagram and on Google, where its offers often run. Check solaray.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Solaray?
Solaray sells on its own website, solaray.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Solaray?
Gravity by Benchr records a company based in Ogden, United States, founded in 1973 according to LinkedIn, on a domain registered in 1998, with 21 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Solaray growing?
Yes. Gravity by Benchr estimates about 128,100 visits to solaray.com in September 2026, up 42% in a month and up 8% over three months. Solaray ranks #358 of 12,108 Health Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Solaray use?
Gravity by Benchr identifies solaray.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Solaray spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Solaray on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Health Care brands in United States?
Among Health Care brands in United States in the Gravity by Benchr index, Solaray ranks #358 of 12,108 by estimated traffic. Its closest competitors on the same market are Swanson Vitamins, Puritan, Nature's Way®, Nature Made®, vitaminexpress.org. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Solaray.