Brand page · Clothing
Superbalist: 9.1m visits a month, 428 active Meta ads.
Superbalist — Superbalist is South Africa's top online destination for clothing, footwear, and home products, serving 4.5 million monthly active users as a fashion authority. In September 2026 superbalist.com drew an estimated 9.1m visits, up 36% on the month before. It ranks #3 of 623 Clothing brands and holds a 4.6 Trustpilot rating over 24,414 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Superbalist is South Africa's top online destination for clothing, footwear, and home products, serving 4.5 million monthly active users as a fashion authority.
01 · Traffic
How much traffic Superbalist gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Superbalist drew an estimated 9.1m visits in September 2026, up 36% on the month before and up 141% over three months.
- Worldwide#3,062of 4.5m sites · Top 1%
- In South Africa#20of 33.7k sites · Top 1%
- Clothing, worldwide#147of 459,295 brands · Top 1%
- Clothing, South Africa#3of 623 brands · Top 1%
9.1m
estimated visits in September
1 mo ▲ +36.2%4 mo ▲ +141.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Superbalist.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Superbalist holds 4.6 out of 5 on Trustpilot over 24,414 reviews, 24,332 of them in the last twelve months: 83% of customers give five stars and 7% one star. That volume places Superbalist in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%. On Google, Superbalist scores 4.5 over 22 reviews.
Streetwear Store Women's Clothing Store Men's Clothing Store Shoe Store Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Superbalist sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Superbalist's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Superbalist in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Superbalist is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Superbalist runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since July 2024 (image, text, video).
Play with Beauty. ✨ Your beauty look doesn’t have to follow the rules. Experiment with colour, texture and everything in between. Discover bSuperbalist.com14 Oct 2026video
MAZERATA Vinchey 9 leather lycra - greySuperbalist.com14 Oct 2026image
Calvin Klein Calvin klein hair & body perfume mist trio gift set - 100mlSuperbalist.com14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Superbalist (Pty) Ltdverified
Text ad21 Oct 2026Superbalist (Pty) Ltdverified
Image ad21 Oct 2026Superbalist (Pty) Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Superbalist.
The creators who tag @superbalist on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @superbalist on Instagram, led by Elizabeth Arden South Africa (14.1k followers, 5.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EElizabeth Arden South Africa@elizabetharden_sa · 🇿🇦 ZA | Beauty cosmetics skincare Creator | 14.1k | 5.3% | 8 | Tagged @superbalist |
06 · Competitors according to Gravity
Who Superbalist competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Superbalist among Clothing brands. The closest is fashiondays.bg, then zalando.com, asos.com, de Bijenkorf, shoppersstop.com, beymen.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| fashiondays.bgfashiondays.bg | |||||||
| zalando.comzalando.com | |||||||
| asos.comasos.com | |||||||
| de Bijenkorfdebijenkorf.be | |||||||
| shoppersstop.comshoppersstop.com | |||||||
| beymen.combeymen.com |
07 · Company
The company behind Superbalist.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Superbalist is an e-commerce brand, founded in 2010 according to LinkedIn, on a domain registered in October 2012. It employs about 296 people.
- Legal name
- Data not available
- Registration no.
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- VAT
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- Legal form
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- Entity country
- Data not available
- Founded
- 2010, per LinkedIn
- Domain registered
- 18 Oct 2012
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 296 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- superbalist.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Superbalist
What people ask Google about Superbalist.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Superbalist a legit company?
According to Gravity by Benchr, Superbalist is a brand: its website has existed since October 2012, its Trustpilot profile is claimed by the brand, it employs 296 people on LinkedIn, it has 488,934 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Superbalist?
Customers rate Superbalist 4.6 out of 5 on Trustpilot over 24,414 reviews, 24,332 of them in the last twelve months: 83% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. On Google, Superbalist scores 4.5 over 22 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Superbalist known for?
Superbalist is South Africa's top online destination for clothing, footwear, and home products, serving 4.5 million monthly active users as a fashion authority. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Is there a Superbalist discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Superbalist advertises on Facebook and Instagram and on Google, where its offers often run. Check superbalist.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Superbalist?
Gravity by Benchr records a company, founded in 2010 according to LinkedIn, on a domain registered in 2012, with 296 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Superbalist doing well?
Yes. Gravity by Benchr estimates about 9,133,400 visits to superbalist.com in September 2026, up 36% in a month and up 141% over three months. Superbalist ranks #3 of 623 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Superbalist spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Superbalist on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Superbalist ranks #3 of 623 by estimated traffic. Its closest competitors on the same market are fashiondays.bg, zalando.com, asos.com, de Bijenkorf and shoppersstop.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Superbalist.