- Gravity
- Rankings
- Animals & Pet Supplies
- Pet Supplies
- Tales & Tails
Brand page · Pet Supplies · Germany
Tales & Tails: 87k visits a month, 518 active Meta ads, Gravity score 622.
Tales & Tails — Tales & Tails is a German brand that creates 100% natural food and treats for dogs and cats, made with ingredients like fish from Iceland, free from grain, sugar, soy, wheat, gluten and GMOs. In September 2026 talesandtails.de drew an estimated 87k visits, down 4% on the month before. It ranks #27 of 1,165 Pet Supplies brands in Germany and holds a 4.2 Trustpilot rating over 822 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 63 peers: Pet Supplies brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Tales & Tails is a German brand that creates 100% natural food and treats for dogs and cats, made with ingredients like fish from Iceland, free from grain, sugar, soy, wheat, gluten and GMOs.
01 · Traffic
How much traffic Tales & Tails gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Tales & Tails drew an estimated 87k visits in September 2026, down 4% on the month before and up 5% over three months.
- Worldwide#105,697of 4.5m sites · Top 5%
- In Germany#4,799of 184k sites · Top 5%
- Pet Supplies, worldwide#732of 52,845 brands · Top 5%
- Pet Supplies, Germany#27of 1,165 brands · Top 5%
87k
estimated visits in September
1 mo ▼ −3.9%4 mo ▲ +5.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Tales & Tails.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Tales & Tails holds 4.2 out of 5 on Trustpilot over 822 reviews, 101 of them in the last twelve months: 86% of customers give five stars and 7% one star. That volume places Tales & Tails in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Animal Feed Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Tales & Tails sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Tales & Tails sells on Shopify, 86% of its catalogue in stock. The best seller is Ente gut, alles gut, at €34.99–€104.99, followed by Noch ganz Fisch im Kopp? and LammBa Zamba!.
#1Ente gut, alles gutTales & Tails€34.99–€104.99In stock
#2Noch ganz Fisch im Kopp?Tales & Tails€39.99–€124.99In stock
#3LammBa Zamba!Tales & Tails€49.99–€154.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Tales & Tails in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 95% of the catalogue
- In stock
- 86%
- Upper price quartile
- US$40.85
- Currency
- EUR
04 · Ads
What Tales & Tails is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Tales & Tails runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since March 2022 (image, text, video).
Endlich wieder vorrätig ✅Tales & Tails7 Oct 2026video
Zahnpflege-Snack für Hunde ✅Tales & Tails6 Oct 2026video
24 Türchen voller Schwanzwedeln 🎁Tales & Tails6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Tales and Tails GmbHverified
Text ad20 Oct 2026Tales and Tails GmbHverified
Text ad20 Oct 2026Tales and Tails GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Tales & Tails.
The creators who tag @talesntails on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @talesntails on Instagram, led by Duke Charlie (13.8k followers, 1.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDuke Charlie@fox.charlie.0704 · 🇩🇪 DE | Pets nature Creator | 13.8k | 1.6% | 10 | Tagged @talesntails |
06 · Competitors according to Gravity
Who Tales & Tails competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Tales & Tails among Pet Supplies brands in Germany. The closest is mera, then VEGDOG, Balloony.pet, HEY HOLY, haustierkost.de®, Barfaway.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| merashop.mera-petfood.com | |||||||
| VEGDOGvegdog.de | |||||||
| Balloony.petballoony.pet | |||||||
| HEY HOLYheyholy.com | |||||||
| haustierkost.de®haustierkost.de | |||||||
| Barfawayshop.barfaway.de |
07 · Company
The company behind Tales & Tails.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Tales & Tails is a company based in St. Michaelisdonn, Germany, founded in 2017 according to LinkedIn. It employs about 8 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany · St. Michaelisdonn
- Founded
- 2017, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 8 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- talesandtails.de · Shopify · EUR
- Catalogue
- 94 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Tales & Tails
What people ask Google about Tales & Tails.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Tales & Tails a legit company?
According to Gravity by Benchr, Tales & Tails is a brand based in St. Michaelisdonn, Germany: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 51,057 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Tales & Tails reviews: is it worth it?
Customers rate Tales & Tails 4.2 out of 5 on Trustpilot over 822 reviews, 101 of them in the last twelve months: 86% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Tales & Tails known for?
Tales & Tails is a German brand that creates 100% natural food and treats for dogs and cats, made with ingredients like fish from Iceland, free from grain, sugar, soy, wheat, gluten and GMOs. Gravity by Benchr classifies it under Pet Supplies, with Dog Supplies making up 42% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Tales & Tails cost?
Tales & Tails' best seller, Ente gut, alles gut, sells from €34.99 to €104.99 on talesandtails.de. 86% of the catalogue is in stock. Gravity does not track prices daily: check talesandtails.de before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Tales & Tails promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Tales & Tails advertises on Facebook and Instagram and on Google, where its offers often run. Check talesandtails.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Tales & Tails?
Tales & Tails sells on its own website, talesandtails.de, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Tales & Tails?
Gravity by Benchr records a company based in St. Michaelisdonn, Germany, founded in 2017 according to LinkedIn, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Tales & Tails doing well?
Yes. Gravity by Benchr estimates about 87,000 visits to talesandtails.de in September 2026, down 4% in a month and up 5% over three months. Tales & Tails ranks #27 of 1,165 Pet Supplies brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Tales & Tails use?
Gravity by Benchr identifies talesandtails.de as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Tales & Tails' ad budget?
Gravity by Benchr does not publish a spend figure for Tales & Tails on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in Germany?
Among Pet Supplies brands in Germany in the Gravity by Benchr index, Tales & Tails ranks #27 of 1,165 by estimated traffic. Its closest competitors on the same market are mera, VEGDOG, Balloony.pet, HEY HOLY and haustierkost.de®. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Tales & Tails.