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Brand page · Toys · United States

The Otaku Box Top 5% worldwide Top 5% in the United States Top 1% in Toys Top 1% in Toys in the United States
theotakubox.com·🇺🇸 Dover, United States· Shopify·Since 2017

The Otaku Box traffic, ads & competitors 214k visits a month, 7 active Meta ads, Gravity score 515.

The Otaku Box — The Otaku Box is a monthly subscription service that delivers surprise anime boxes containing 4-6 items including scale figures, waifu cards, and ecchi content. Customers vote on items each month and receive a free 1:9 figure with their first order. In September 2026 theotakubox.com drew an estimated 214k visits, down 10% on the month before. It ranks #70 of 9,046 Toys brands in the United States and holds a 4.2 Trustpilot rating over 1,772 reviews.

theotakubox.com@theotakubox 48kYouTube 1.6kFacebookLinkedIn 7Trustpilot 4.2Meta Ad Library 7

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
214k
−10% vs. August 2026
Instagram followers
48k
5,105 posts · @theotakubox
Trustpilot
4.2
1,772 reviews · 11 in 12 months
Meta ads
7
active
Products
100%
in stock · 8 collections
Rank in the United States
#70
of 9,046 in Toys
LinkedIn
7
followers · 1 employees
Earned media value
€754.1
per month, Instagram

Gravity score

515/ 1000 · 10 of 10 indicators rated
Brand Power561
Momentum405
Performance578

Percentiles within 160 peers: Toys brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Otaku Box is a monthly subscription service that delivers surprise anime boxes containing 4-6 items including scale figures, waifu cards, and ecchi content. Customers vote on items each month and receive a free 1:9 figure with their first order.

01 · Traffic

The Otaku Box website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Otaku Box drew an estimated 214k visits in September 2026, down 10% on the month before and down 9% over three months.

  • Worldwide#49,501of 4.5m sites · Top 5%
  • In United States#16,217of 1.2m sites · Top 5%
  • Toys, worldwide#378of 50,509 brands · Top 1%
  • Toys, United States#70of 9,046 brands · Top 1%
Monthly visitssource Sept 2026

214k

estimated visits in September

1 mo ▼ −9.9%4 mo ▼ −9.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

The Otaku Box reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Otaku Box holds 4.2 out of 5 on Trustpilot over 1,772 reviews, 11 of them in the last twelve months: 79% of customers give five stars and 4% one star. That volume places The Otaku Box in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 21 Oct 2026
4.2TrustScore · 1,772 reviews · 11 in 12 months
Top 10% review volumeTop 30% rating quality
5 ★79%
4 ★13%
3 ★3%
2 ★1%
1 ★4%

Hobby Store Anime Club

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

The Otaku Box best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Otaku Box sells on Shopify, 100% of its catalogue in stock. The best seller is Extra Exclusive Albedo Overseer Scale Figure, at US$24.95, followed by Waifu Vault Collection: 720+ Page Digital Waifu Artbook and The Otaku Box Annual Pass.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Digital Artwork13%
Desktop Wallpapers8%
Dolls, Playsets & Toy Figures8%
Collectibles8%

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys54%
Digital Goods & Currency21%
Hobbies & Creative Arts13%
Gift Cards8%
Subscription Services4%

The dominant category places The Otaku Box in its comparison group.

Prices and ratingsstore data
Average rating
4.80 / 5
Rated products
67% of the catalogue
In stock
100%
Upper price quartile
US$31.21
Currency
USD

05 · Influencers

The Otaku Box influencers

The creators who tag @theotakubox on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @theotakubox on Instagram, led by Mariah (10.4k followers, 3.1% engagement).

Influencersaccounts tagging @theotakubox · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMariah@the_othermariah · 🇺🇸 USCinema series pop culture Creator10.4k3.1%2Tagged @theotakubox
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

The Otaku Box competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Otaku Box among Toys brands in the United States. The closest is The Little Things, then tsoto.net β, SHOP DEI NERD, animota, Tokyo Otaku Mode, Good Smile US.

CompetitorsToys · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
The Little Thingslittlethingsme.com
tsoto.net βtsoto.net
SHOP DEI NERDshopdeinerd.com
animotaanimota.net
Tokyo Otaku Modeotakumode.com
Good Smile USgoodsmileus.com
Competitors Gravity finds for The Otaku Box. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Otaku Box with The Little Things

07 · Company

Who is behind The Otaku Box?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Otaku Box is a company based in Dover, United States, founded in 2017 according to LinkedIn, on a domain registered in July 2017. It employs about 1 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Dover
Founded
2017, per LinkedIn
Domain registered
21 Jul 2017
Status
Operating
Employees
1 on LinkedIn
DistributionGravity index, Nov 2026
Own store
theotakubox.com · Shopify · USD
Catalogue
8 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Otaku Box

What people ask Google about The Otaku Box.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Otaku Box a legit company?

According to Gravity by Benchr, The Otaku Box is a brand based in Dover, United States: its website has existed since July 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 1 people on LinkedIn, it has 48,033 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

The Otaku Box reviews

Customers rate The Otaku Box 4.2 out of 5 on Trustpilot over 1,772 reviews, 11 of them in the last twelve months: 79% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is The Otaku Box known for?

The Otaku Box is a monthly subscription service that delivers surprise anime boxes containing 4-6 items including scale figures, waifu cards, and ecchi content. Customers vote on items each month and receive a free 1:9 figure with their first order. Gravity by Benchr classifies it under Toys, with Digital Artwork making up 13% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

The Otaku Box prices: how much is it?

The Otaku Box's best seller, Extra Exclusive Albedo Overseer Scale Figure, sells US$24.95 on theotakubox.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check theotakubox.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

The Otaku Box promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: The Otaku Box advertises on Facebook and Instagram, where its offers often run. Check theotakubox.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Otaku Box?

The Otaku Box sells on its own website, theotakubox.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns The Otaku Box?

Gravity by Benchr records a company based in Dover, United States, founded in 2017 according to LinkedIn, on a domain registered in 2017, with 1 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Otaku Box doing well?

Not at the moment. Gravity by Benchr estimates about 214,300 visits to theotakubox.com in September 2026, down 10% in a month and down 9% over three months. The Otaku Box ranks #70 of 9,046 Toys brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Otaku Box use?

Gravity by Benchr identifies theotakubox.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

What is The Otaku Box's ad budget?

Gravity by Benchr does not publish a spend figure for The Otaku Box on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Toys brands in the United States?

Among Toys brands in the United States in the Gravity by Benchr index, The Otaku Box ranks #70 of 9,046 by estimated traffic. Its closest competitors on the same market are The Little Things, tsoto.net β, SHOP DEI NERD, animota and Tokyo Otaku Mode. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Otaku Box.