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  5. The Stable Door

Brand page · Clothing · Australia

The Stable Door Top 5% worldwide Top 5% in Australia Top 5% in Clothing Top 5% in Clothing in Australia
thestabledoor.com.au·🇦🇺 Warragul, Australia· Shopify

The Stable Door traffic, ads & competitors 167k visits a month, 36 active Meta ads, Gravity score 517.

The Stable Door — The Stable Door is an Australian retailer specializing in western wear clothing, boots, hats and accessories for both work and casual occasions. In September 2026 thestabledoor.com.au drew an estimated 167k visits, up 35% on the month before. It ranks #204 of 12,275 Clothing brands in Australia.

thestabledoor.com.au@thestabledoor 24.8kFacebookTrustpilot 3.3Meta Ad Library 36

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
167k
+35% vs. August 2026
Instagram followers
24.8k
867 posts · @thestabledoor
Trustpilot
3.3
4 reviews · 2 in 12 months
Meta ads
36
active · on Google since 2022
Products
85%
in stock · 551 collections
Rank in Australia
#204
of 12,275 in Clothing
LinkedIn
—
Data not available
Earned media value
€80.7
per month, Instagram

Gravity score

517/ 1000 · 10 of 10 indicators rated
Brand Power398
Momentum831
Performance322

Percentiles within 310 peers: Clothing brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Stable Door is an Australian retailer specializing in western wear clothing, boots, hats and accessories for both work and casual occasions.

01 · Traffic

The Stable Door website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Stable Door drew an estimated 167k visits in September 2026, up 35% on the month before and up 16% over three months.

  • Worldwide#60,820of 4.5m sites · Top 5%
  • In Australia#1,273of 105k sites · Top 5%
  • Clothing, worldwide#5,592of 459,295 brands · Top 5%
  • Clothing, Australia#204of 12,275 brands · Top 5%
Monthly visitssource Sept 2026

167k

estimated visits in September

1 mo ▲ +34.5%4 mo ▲ +16.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

The Stable Door reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Stable Door holds 3.3 out of 5 on Trustpilot over 4 reviews, 2 of them in the last twelve months: 50% of customers give five stars and 50% one star.

Trustpilotread 21 Oct 2026
3.3TrustScore · 4 reviews · 2 in 12 months
5 ★50%
4 ★0%
3 ★0%
2 ★0%
1 ★50%

Clothing Store Women's Clothing Store Shoe Store Activewear Store Clothing Supplier Men's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

The Stable Door best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Stable Door sells on Shopify, 85% of its catalogue in stock. The best seller is Wrangler Men's Original Fit Jean Rigid - Indigo, at A$89.95, followed by Gift Card and Ariat Women's Western R-Toe - Distressed Brown.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops34%
Hats10%
Pants8%
Boots8%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing59%
Clothing Accessories14%
Shoes13%
Handbags, Wallets & Cases3%
Kitchen & Dining2%

The dominant category places The Stable Door in its comparison group.

Prices and ratingsstore data
Average rating
4.84 / 5
Rated products
17% of the catalogue
In stock
85%
Upper price quartile
US$83.65
Currency
AUD

05 · Influencers

The Stable Door influencers

The creators who tag @thestabledoor on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @thestabledoor · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

The Stable Door competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Stable Door among Clothing brands in Australia. The closest is Country Outfitter, then Ringers Western, Sheplers, Wild West Boot Store, Tecovas, crisecia.com.br.

CompetitorsClothing · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Country Outfittercountryoutfitter.com
Ringers Westernringerswestern.com
Sheplerssheplers.com
Wild West Boot Storewildwestbootstore.com
Tecovastecovas.com
crisecia.com.brcrisecia.com.br
Competitors Gravity finds for The Stable Door. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Stable Door with Country Outfitter

07 · Company

Who is behind The Stable Door?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Stable Door is a company based in Warragul, Australia.

Legal entityGravity index, Nov 2026
Entity country
🇦🇺 Australia · Warragul
Status
Operating
DistributionGravity index, Nov 2026
Own store
thestabledoor.com.au · Shopify · AUD
Catalogue
551 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Stable Door

What people ask Google about The Stable Door.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Stable Door legit or a scam?

According to Gravity by Benchr, The Stable Door is a brand based in Warragul, Australia: it sells on a Shopify store, it has 24,845 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is The Stable Door known for?

The Stable Door is an Australian retailer specializing in western wear clothing, boots, hats and accessories for both work and casual occasions. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

The Stable Door prices: how much is it?

The Stable Door's best seller, Wrangler Men's Original Fit Jean Rigid - Indigo, sells A$89.95 on thestabledoor.com.au. 85% of the catalogue is in stock. Gravity does not track prices daily: check thestabledoor.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does The Stable Door have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Stable Door advertises on Facebook and Instagram and on Google, where its offers often run. Check thestabledoor.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Stable Door?

The Stable Door sells on its own website, thestabledoor.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Is The Stable Door growing?

Yes. Gravity by Benchr estimates about 167,300 visits to thestabledoor.com.au in September 2026, up 35% in a month and up 16% over three months. The Stable Door ranks #204 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Stable Door use?

Gravity by Benchr identifies thestabledoor.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is The Stable Door's ad budget?

Gravity by Benchr does not publish a spend figure for The Stable Door on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Australia?

Among Clothing brands in Australia in the Gravity by Benchr index, The Stable Door ranks #204 of 12,275 by estimated traffic. Its closest competitors on the same market are Country Outfitter, Ringers Western, Sheplers, Wild West Boot Store and Tecovas. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Stable Door.