Brand page · Toys · Belgium

The Zoofamily Top 10% worldwide Top 10% in Belgium Top 10% in Toys Top 10% in Toys in Belgium
thezoofamily.com·🇧🇪 Koksijde, Belgium· Shopify·Since 2019

The Zoofamily: 30.6k visits a month, 33 active Meta ads, Gravity score 519.

The Zoofamily — The Zoofamily is a Belgian brand that creates zoo-themed cameras and adventure gear for children, designed to inspire creativity, outdoor exploration, and early STEM learning. In September 2026 thezoofamily.com drew an estimated 30.6k visits, up 28% on the month before. It ranks #491 of 9,046 Toys brands in Belgium.

thezoofamily.com@the.zoofamily 50.6kFacebookLinkedIn 37Trustpilot 2.5Meta Ad Library 33

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
30.6k
+28% vs. August 2026
Instagram followers
50.6k
1,297 posts · @the.zoofamily
Trustpilot
2.5
8 reviews · 6 in 12 months
Meta ads
33
active · on Google since 2021
Products
100%
in stock · 107 collections
Rank in United States
#491
of 9,046 in Toys
LinkedIn
37
followers · 3 employees
Earned media value
€2.9k
per month, Instagram

Gravity score

519/ 1000 · 10 of 10 indicators rated
Brand Power492
Momentum607
Performance458

Percentiles within 10 peers: Toys brands in Belgium with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Zoofamily is a Belgian brand that creates zoo-themed cameras and adventure gear for children, designed to inspire creativity, outdoor exploration, and early STEM learning.

01 · Traffic

How much traffic The Zoofamily gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Zoofamily drew an estimated 30.6k visits in September 2026, up 28% on the month before and up 24% over three months.

  • Worldwide#258,600of 4.5m sites · Top 10%
  • In United States#80,815of 1.2m sites · Top 10%
  • Toys, worldwide#2,923of 50,509 brands · Top 10%
  • Toys, United States#491of 9,046 brands · Top 10%
Monthly visitssource Sept 2026

30.6k

estimated visits in September

1 mo ▲ +28.0%4 mo ▲ +24.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about The Zoofamily.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Zoofamily holds 2.5 out of 5 on Trustpilot over 8 reviews, 6 of them in the last twelve months: 25% of customers give five stars and 75% one star.

Trustpilotread 21 Oct 2026
2.5TrustScore · 8 reviews · 6 in 12 months
5 ★25%
4 ★0%
3 ★0%
2 ★0%
1 ★75%

Online Marketing Agency Marketing Agency SEO Service Internet Marketing Service

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Zoofamily sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Zoofamily sells on Shopify, 100% of its catalogue in stock. The best seller is Zoo Friends - Fox, at €69.95, followed by paper rolls set (set of 3 rolls) and Zoo Friends - Unicorn.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Toys51%
Apparel & Accessories14%
Camera Lens Accessories10%
Oral Care8%

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys57%
Apparel & Accessories15%
Camera & Optic Accessories10%
Personal Care9%
Lighting7%

The dominant category places The Zoofamily in its comparison group.

Prices and ratingsstore data
Average rating
4.82 / 5
Rated products
71% of the catalogue
In stock
100%
Upper price quartile
US$78.35
Currency
EUR

05 · Influencers

Who talks about The Zoofamily.

The creators who tag @the.zoofamily on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @the.zoofamily on Instagram, led by Monika 🌾 UGC creator (19.6k followers, 2.3% engagement).

Influencersaccounts tagging @the.zoofamily · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMonika 🌾 UGC creator@love_tymoszek_mila · 🇵🇱 PLFashion style luxury Creator19.6k2.3%2Tagged @the.zoofamily
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Zoofamily competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Zoofamily among Toys brands in Belgium. The closest is Ball 2, then YbikeSA_store, novelcarry.com, Minibricks, gelwatergun.us, injusa.com.

CompetitorsToys · Belgium · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Ball 2ball2.ai
YbikeSA_storeybikesa.store
novelcarry.comnovelcarry.com
Minibricksminibricks.com
gelwatergun.usgelwatergun.us
injusa.cominjusa.com
Competitors Gravity finds for The Zoofamily. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Zoofamily with Ball 2

07 · Company

The company behind The Zoofamily.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Zoofamily is a company based in Koksijde, Belgium, founded in 2019 according to LinkedIn, on a domain registered in November 2019. It employs about 3 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇧🇪 Belgium · Koksijde
Founded
2019, per LinkedIn
Domain registered
20 Nov 2019
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
3 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
thezoofamily.com · Shopify · EUR
Catalogue
107 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Zoofamily

What people ask Google about The Zoofamily.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Zoofamily legit or a scam?

According to Gravity by Benchr, The Zoofamily is a brand based in Koksijde, Belgium: its website has existed since November 2019, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 50,637 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does The Zoofamily sell?

The Zoofamily is a Belgian brand that creates zoo-themed cameras and adventure gear for children, designed to inspire creativity, outdoor exploration, and early STEM learning. Gravity by Benchr classifies it under Toys, with Toys making up 51% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is The Zoofamily expensive?

The Zoofamily's best seller, Zoo Friends - Fox, sells €69.95 on thezoofamily.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check thezoofamily.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a The Zoofamily discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Zoofamily advertises on Facebook and Instagram and on Google, where its offers often run. Check thezoofamily.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy The Zoofamily?

The Zoofamily sells on its own website, thezoofamily.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns The Zoofamily?

Gravity by Benchr records a company based in Koksijde, Belgium, founded in 2019 according to LinkedIn, on a domain registered in 2019, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Zoofamily growing?

Yes. Gravity by Benchr estimates about 30,600 visits to thezoofamily.com in September 2026, up 28% in a month and up 24% over three months. The Zoofamily ranks #491 of 9,046 Toys brands in Belgium in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Zoofamily use?

Gravity by Benchr identifies thezoofamily.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is The Zoofamily's ad budget?

Gravity by Benchr does not publish a spend figure for The Zoofamily on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Toys brands in Belgium?

Among Toys brands in Belgium in the Gravity by Benchr index, The Zoofamily ranks #491 of 9,046 by estimated traffic. Its closest competitors on the same market are Ball 2, YbikeSA_store, novelcarry.com, Minibricks and gelwatergun.us. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Zoofamily.