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- Thistle and Spire
Brand page · Clothing · United States
Thistle and Spire traffic, ads & competitors 541k visits a month, 431 active Meta ads, Gravity score 642.
Thistle and Spire — Thistle and Spire is a lingerie brand that sells bras, panties, bodysuits, and sleepwear. The brand creates wearable art that is hand-sketched and hand-cut. In September 2026 thistleandspire.com drew an estimated 541k visits, down 21% on the month before. It ranks #262 of 97,158 Clothing brands in the United States and holds a 4.4 Trustpilot rating over 36 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Thistle and Spire is a lingerie brand that sells bras, panties, bodysuits, and sleepwear. The brand creates wearable art that is hand-sketched and hand-cut.
01 · Traffic
Thistle and Spire website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Thistle and Spire drew an estimated 541k visits in September 2026, down 21% on the month before and down 1% over three months.
- Worldwide#23,378of 4.5m sites · Top 1%
- In United States#7,679of 1.2m sites · Top 1%
- Clothing, worldwide#1,906of 459,295 brands · Top 1%
- Clothing, United States#262of 97,158 brands · Top 1%
541k
estimated visits in September
1 mo ▼ −20.9%4 mo ▼ −0.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Thistle and Spire reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Thistle and Spire holds 4.4 out of 5 on Trustpilot over 36 reviews, 29 of them in the last twelve months: 78% of customers give five stars and 11% one star. That volume places Thistle and Spire in the top 40% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%. On Google, Thistle and Spire scores 5.0 over 11 reviews.
Lingerie Store Women's Clothing Store Clothing Store Underwear Store Swimwear Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Thistle and Spire best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Thistle and Spire sells on Shopify, 97% of its catalogue in stock. The best seller is Unlock Free Returns & Exchanges, at US$2.00, followed by Kane V-Wire Bra - Black and Strapped in Thigh Garters - Black - FINAL SALE.
#1Unlock Free Returns & ExchangesThistle and SpireUS$2.00In stock
#2Kane V-Wire Bra - BlackThistle and SpireUS$74.00In stock
#3Strapped in Thigh Garters - Black - FINAL SALEThistle and SpireUS$32.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Thistle and Spire in its comparison group.
- Average rating
- 4.52 / 5
- Rated products
- 85% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$118.00
- Currency
- USD
04 · Ads
Thistle and Spire ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Thistle and Spire runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since March 2024 (image, text, video).
NEW FOR FALL: Wearable artThistle and Spire14 Oct 2026image
NEW CELESTIAL has entered the atmosphereThistle and Spire13 Oct 2026video
Thistle and SpireThistle and Spire13 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Video ad21 Oct 2026Margaret Amanda Baconverified
Text ad20 Oct 2026Margaret Amanda Baconverified
Text ad14 Aug 2026Margaret Amanda Baconverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Thistle and Spire influencers
The creators who tag @thistleandspire on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @thistleandspire on Instagram, led by Nicole Fotini Papadogiannis (23.8k followers, 39.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| NNicole Fotini Papadogiannis@nikinicole1204 · 🇬🇷 GR | Fashion style luxury Creator | 23.8k | 39.3% | 5 | Tagged @thistleandspire |
06 · Competitors according to Gravity
Thistle and Spire competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Thistle and Spire among Clothing brands in the United States. The closest is adoreme.com, then eu.cosabella.com, Kat the Label, SAVAGE X FENTY: By Rihanna, Fleur du Mal, sensiura.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| adoreme.comadoreme.com | |||||||
| eu.cosabella.comeu.cosabella.com | |||||||
| Kat the Labelkatthelabel.com | |||||||
| SAVAGE X FENTY: By Rihannasavagex.com | |||||||
| Fleur du Malfleurdumal.com | |||||||
| sensiurasensiura.com |
07 · Company
Who is behind Thistle and Spire?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Thistle and Spire is a company based in New York, United States, founded in 2016 according to LinkedIn, on a domain registered in December 2014. It employs about 8 people.
- Entity country
- 🇺🇸 United States · New York
- Founded
- 2016, per LinkedIn
- Domain registered
- 23 Dec 2014
- Status
- Operating
- Employees
- 8 on LinkedIn
- Own store
- thistleandspire.com · Shopify · USD
- Catalogue
- 124 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Thistle and Spire
What people ask Google about Thistle and Spire.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Thistle and Spire legit?
According to Gravity by Benchr, Thistle and Spire is a brand based in New York, United States: its website has existed since December 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 544,178 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Thistle and Spire reviews: is it worth it?
Customers rate Thistle and Spire 4.4 out of 5 on Trustpilot over 36 reviews, 29 of them in the last twelve months: 78% give five stars, 11% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. On Google, Thistle and Spire scores 5.0 over 11 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Thistle and Spire sell?
Thistle and Spire is a lingerie brand that sells bras, panties, bodysuits, and sleepwear. The brand creates wearable art that is hand-sketched and hand-cut. Gravity by Benchr classifies it under Clothing, with Lingerie making up 84% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Thistle and Spire cost?
Thistle and Spire's best seller, Unlock Free Returns & Exchanges, sells US$2.00 on thistleandspire.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check thistleandspire.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Thistle and Spire have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Thistle and Spire advertises on Facebook and Instagram and on Google, where its offers often run. Check thistleandspire.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Thistle and Spire?
Thistle and Spire sells on its own website, thistleandspire.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Thistle and Spire?
Gravity by Benchr records a company based in New York, United States, founded in 2016 according to LinkedIn, on a domain registered in 2014, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Thistle and Spire doing well?
Not at the moment. Gravity by Benchr estimates about 540,600 visits to thistleandspire.com in September 2026, down 21% in a month and down 1% over three months. Thistle and Spire ranks #262 of 97,158 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Thistle and Spire use?
Gravity by Benchr identifies thistleandspire.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Thistle and Spire's ad budget?
Gravity by Benchr does not publish a spend figure for Thistle and Spire on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in the United States?
Among Clothing brands in the United States in the Gravity by Benchr index, Thistle and Spire ranks #262 of 97,158 by estimated traffic. Its closest competitors on the same market are adoreme.com, eu.cosabella.com, Kat the Label, SAVAGE X FENTY: By Rihanna and Fleur du Mal. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Thistle and Spire.