Brand page · Personal Care · United States
Uppercut Deluxe: 158K visits a month, 130 active Meta ads, Gravity score 652.
Uppercut Deluxe — Uppercut Deluxe is a premium men's grooming brand that creates hair styling and grooming products. The brand was created by Australian barbers to inspire style for men worldwide. In September 2026 uppercutdeluxe.com drew an estimated 158K visits, down 35% on the month before. It ranks #517 of 33,626 Personal Care brands in United States.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Uppercut Deluxe is a premium men's grooming brand that creates hair styling and grooming products. The brand was created by Australian barbers to inspire style for men worldwide.
01 · Traffic
How much traffic Uppercut Deluxe gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Uppercut Deluxe drew an estimated 158K visits in September 2026, down 35% on the month before and down 12% over three months.
- Worldwide#63,790of 4.5M sites · Top 5%
- In United States#21,012of 1.2M sites · Top 5%
- Personal Care, worldwide#3,000of 215,119 brands · Top 5%
- Personal Care, United States#517of 33,626 brands · Top 5%
158K
estimated visits in September
1 mo ▼ −35.4%4 mo ▼ −12.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Uppercut Deluxe.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Uppercut Deluxe holds 3.7 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Barber Shop Hair Product Store Barber Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Uppercut Deluxe sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Uppercut Deluxe sells on Shopify, 75% of its catalogue in stock. The best seller is Deluxe Pomade, at US$22.00, followed by Styling Powder and Matte Pomade.
#1Deluxe PomadeUppercut DeluxeUS$22.00In stock
#2Styling PowderUppercut DeluxeUS$22.00In stock
#3Matte PomadeUppercut DeluxeUS$22.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Uppercut Deluxe in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 96% of the catalogue
- In stock
- 75%
- Upper price quartile
- US$39.00
- Currency
- USD
04 · Ads
What Uppercut Deluxe is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Uppercut Deluxe runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since May 2022 (image, text, video).
Introducing: Clay SprayUppercut Deluxe6 Oct 2026video
Add Texture & Control to a Range of HairstylesUppercut Deluxe6 Oct 2026video
Texture & Volume. No Fuss.Uppercut Deluxe6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Uppercut Deluxe Pty Ltdverified
Text ad20 Oct 2026Uppercut Deluxe Pty Ltdverified
Text ad20 Oct 2026Uppercut Deluxe Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Uppercut Deluxe.
The creators who tag @uppercutdeluxe on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @uppercutdeluxe on Instagram, led by 🔸 𝕰𝖑 𝖁𝖎𝖊𝖏𝖔 𝕱𝖊𝖗𝖈𝖍𝖔 🔸 (12K followers, 2.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �🔸 𝕰𝖑 𝖁𝖎𝖊𝖏𝖔 𝕱𝖊𝖗𝖈𝖍𝖔 🔸@el_viejo_fercho · 🇦🇷 AR | Beauty cosmetics skincare Creator | 12K | 2.9% | 15 | Tagged @uppercutdeluxe |
06 · Competitors according to Gravity
Who Uppercut Deluxe competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Uppercut Deluxe among Personal Care brands in United States. The closest is Pete & Pedro, then Reuzel, Beardburys, BluMaan, Man For Himself, BASED.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Pete & Pedropeteandpedro.com | |||||||
| Reuzelreuzel.com | |||||||
| Beardburysbeardburys.com | |||||||
| BluMaanblumaan.com | |||||||
| Man For Himselfmanforhimself.com | |||||||
| BASEDbased.com |
07 · Company
The company behind Uppercut Deluxe.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Uppercut Deluxe is a company based in Oceanside, United States, on a domain registered in June 2009. It employs about 37 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Oceanside
- Founded
- Data not available
- Domain registered
- 11 Jun 2009
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 37 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- uppercutdeluxe.com · Shopify · USD
- Catalogue
- 53 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Uppercut Deluxe
What people ask Google about Uppercut Deluxe.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Uppercut Deluxe a legit company?
According to Gravity by Benchr, Uppercut Deluxe is a brand based in Oceanside, United States: its website has existed since June 2009, it sells on a Shopify store, it employs 37 people on LinkedIn, it has 162,842 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Uppercut Deluxe known for?
Uppercut Deluxe is a premium men's grooming brand that creates hair styling and grooming products. The brand was created by Australian barbers to inspire style for men worldwide. Gravity by Benchr classifies it under Personal Care, with Hair Care making up 68% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Uppercut Deluxe prices: how much is it?
Uppercut Deluxe's best seller, Deluxe Pomade, sells US$22.00 on uppercutdeluxe.com. 75% of the catalogue is in stock. Gravity does not track prices daily: check uppercutdeluxe.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Uppercut Deluxe promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Uppercut Deluxe advertises on Facebook and Instagram and on Google, where its offers often run. Check uppercutdeluxe.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Uppercut Deluxe?
Uppercut Deluxe sells on its own website, uppercutdeluxe.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Uppercut Deluxe?
Gravity by Benchr records a company based in Oceanside, United States, whose domain was registered in 2009, with 37 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Uppercut Deluxe doing well?
Not at the moment. Gravity by Benchr estimates about 158,100 visits to uppercutdeluxe.com in September 2026, down 35% in a month and down 12% over three months. Uppercut Deluxe ranks #517 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Uppercut Deluxe use?
Gravity by Benchr identifies uppercutdeluxe.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since May 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Uppercut Deluxe spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Uppercut Deluxe on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, Uppercut Deluxe ranks #517 of 33,626 by estimated traffic. Its closest competitors on the same market are Pete & Pedro, Reuzel, Beardburys, BluMaan, Man For Himself. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Uppercut Deluxe.