Brand page · Personal Care · United States

Reuzel Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
reuzel.com·🇺🇸 Denver, United States· Shopify·Since 2006

Reuzel: 130K visits a month, 2 active Meta ads, Gravity score 593.

Reuzel — Reuzel is a brand that sells men's hair care and styling products including pomades, tonics, shampoos, conditioners, and beard products. In September 2026 reuzel.com drew an estimated 130K visits, down 11% on the month before. It ranks #617 of 33,626 Personal Care brands in United States.

reuzel.com@reuzel 299KYouTube 673KFacebookTrustpilot 3.7Meta Ad Library 2

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
130K
−11% vs. August 2026
Instagram followers
299K
4,335 posts · @reuzel
Trustpilot
3.7
1 review
Meta ads
2
active · on Google since 2021
Products
89%
in stock · 36 collections
Rank in United States
#617
of 33,626 in Personal Care
LinkedIn
—
Data not available
Earned media value
€310.9k
per month, Instagram

Gravity score

593/ 1000 · 10 of 10 indicators rated
Brand Power742
Momentum506
Performance530

Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Reuzel is a brand that sells men's hair care and styling products including pomades, tonics, shampoos, conditioners, and beard products.

01 · Traffic

How much traffic Reuzel gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Reuzel drew an estimated 130K visits in September 2026, down 11% on the month before and up 3% over three months.

  • Worldwide#74,923of 4.5M sites · Top 5%
  • In United States#24,717of 1.2M sites · Top 5%
  • Personal Care, worldwide#3,592of 215,119 brands · Top 5%
  • Personal Care, United States#617of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

130K

estimated visits in September

1 mo ▼ −11.5%4 mo ▲ +2.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Reuzel.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Reuzel holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.

Trustpilotread 20 Oct 2026
3.7TrustScore · 1 review
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Hair Product Store Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Reuzel sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Reuzel sells on Shopify, 89% of its catalogue in stock. The best seller is Extreme Hold Matte Pomade, at US$11.50–US$20.95, followed by Fiber Pomade and Clay Matte Medium Hold Pomade.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hair Care14%
Shaving & Grooming8%
Educational Services6%
Cosmetics4%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care66%
Decor6%
Personal Services6%
Clothing4%
Piercing & Tattooing4%

The dominant category places Reuzel in its comparison group.

Prices and ratingsstore data
Average rating
4.79 / 5
Rated products
82% of the catalogue
In stock
89%
Upper price quartile
US$28.00
Currency
USD

05 · Influencers

Who talks about Reuzel.

The creators who tag @reuzel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @reuzel · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Reuzel competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Reuzel among Personal Care brands in United States. The closest is Uppercut Deluxe, then Pete & Pedro, Beardburys, Man For Himself, The Beard Struggle, Beardbrand.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Uppercut Deluxeuppercutdeluxe.com
Pete & Pedropeteandpedro.com
Beardburysbeardburys.com
Man For Himselfmanforhimself.com
The Beard Strugglethebeardstruggle.com
Beardbrandbeardbrand.com
Competitors Gravity finds for Reuzel. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Reuzel with Uppercut Deluxe

07 · Company

The company behind Reuzel.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Reuzel is a company based in Denver, United States, on a domain registered in May 2006.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Denver
Founded
Data not available
Domain registered
9 May 2006
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
reuzel.com · Shopify · USD
Catalogue
36 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Reuzel

What people ask Google about Reuzel.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Reuzel legit?

According to Gravity by Benchr, Reuzel is a brand based in Denver, United States: its website has existed since May 2006, it sells on a Shopify store, it has 298,538 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Reuzel sell?

Reuzel is a brand that sells men's hair care and styling products including pomades, tonics, shampoos, conditioners, and beard products. Gravity by Benchr classifies it under Personal Care, with Hair Care making up 14% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Reuzel expensive?

Reuzel's best seller, Extreme Hold Matte Pomade, sells from US$11.50 to US$20.95 on reuzel.com. 89% of the catalogue is in stock. Gravity does not track prices daily: check reuzel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Reuzel promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Reuzel advertises on Facebook and Instagram and on Google, where its offers often run. Check reuzel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Reuzel?

Reuzel sells on its own website, reuzel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Reuzel?

Gravity by Benchr records a company based in Denver, United States, whose domain was registered in 2006. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Reuzel growing?

Yes. Gravity by Benchr estimates about 130,500 visits to reuzel.com in September 2026, down 11% in a month and up 3% over three months. Reuzel ranks #617 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Reuzel use?

Gravity by Benchr identifies reuzel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Reuzel spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Reuzel on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Reuzel ranks #617 of 33,626 by estimated traffic. Its closest competitors on the same market are Uppercut Deluxe, Pete & Pedro, Beardburys, Man For Himself, The Beard Struggle. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Reuzel.