Brand page · Jewelry · United States
Zale Corporation: 3M visits a month, 119 active Meta ads.
Zale Corporation — Zales is an American jewelry retailer that sells engagement rings, necklaces, earrings, bracelets, watches and other jewelry items for everyday wear and special occasions. In September 2026 zales.com drew an estimated 3M visits, down 13% on the month before. It ranks #7 of 33,382 Jewelry brands in United States and holds a 2.0 Trustpilot rating over 208 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Zales is an American jewelry retailer that sells engagement rings, necklaces, earrings, bracelets, watches and other jewelry items for everyday wear and special occasions.
01 · Traffic
How much traffic Zale Corporation gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Zale Corporation drew an estimated 3M visits in September 2026, down 13% on the month before and down 12% over three months.
- Worldwide#5,989of 4.5M sites · Top 1%
- In United States#2,034of 1.2M sites · Top 1%
- Jewelry, worldwide#48of 132,285 brands · Top 1%
- Jewelry, United States#7of 33,382 brands · Top 1%
3M
estimated visits in September
1 mo ▼ −13.2%4 mo ▼ −11.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Zale Corporation.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Zale Corporation holds 2.0 out of 5 on Trustpilot over 208 reviews, 58 of them in the last twelve months: 16% of customers give five stars and 75% one star. That volume places Zale Corporation in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Hobby Store Jewelry Store Gift Shop Jeweler Watch Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Zale Corporation sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Zale Corporation's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Zale Corporation in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Zale Corporation is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Zale Corporation runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Final FewZales11 Oct 2026image
Final FewZales10 Oct 2026image
Final FewZales10 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Signetverified
Text ad21 Oct 2026Signetverified
Text ad21 Oct 2026Signetverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Zale Corporation.
The creators who tag @zalesjewelers on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @zalesjewelers on Instagram, led by VERA WANG (3.1M followers, 0.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| VVERA WANG@verawanggang · 🇺🇸 US | Fashion style luxury Creator | 3.1M | 0.0% | 4 | Tagged @zalesjewelers |
06 · Competitors according to Gravity
Who Zale Corporation competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Zale Corporation among Jewelry brands in United States. The closest is Zales, then kay.com, Helzberg, Riddle's Jewelry, Brilliant Earth, Wedding Day Diamonds.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Zaleszalesoutlet.com | |||||||
| kay.comkay.com | |||||||
| Helzberghelzberg.com | |||||||
| Riddle's Jewelryriddlesjewelry.com | |||||||
| Brilliant Earthbrilliantearth.com | |||||||
| Wedding Day Diamondsweddingdaydiamonds.com |
07 · Company
The company behind Zale Corporation.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Zale Corporation is a company based in United States, on a domain registered in December 1995. It employs about 2,755 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- Data not available
- Domain registered
- 14 Dec 1995
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 2,755 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- zales.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Zale Corporation
What people ask Google about Zale Corporation.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Zale Corporation legit or a scam?
According to Gravity by Benchr, Zale Corporation is a brand based in United States: its website has existed since December 1995, it employs 2,755 people on LinkedIn, it has 255,361 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Zale Corporation reviews
Customers rate Zale Corporation 2.0 out of 5 on Trustpilot over 208 reviews, 58 of them in the last twelve months: 16% give five stars, 75% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Zale Corporation sell?
Zales is an American jewelry retailer that sells engagement rings, necklaces, earrings, bracelets, watches and other jewelry items for everyday wear and special occasions. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.
Zale Corporation promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Zale Corporation advertises on Facebook and Instagram and on Google, where its offers often run. Check zales.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Zale Corporation?
Gravity by Benchr records a company based in United States, whose domain was registered in 1995, with 2,755 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Zale Corporation doing well?
Not at the moment. Gravity by Benchr estimates about 2,963,600 visits to zales.com in September 2026, down 13% in a month and down 12% over three months. Zale Corporation ranks #7 of 33,382 Jewelry brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Zale Corporation spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Zale Corporation on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in United States?
Among Jewelry brands in United States in the Gravity by Benchr index, Zale Corporation ranks #7 of 33,382 by estimated traffic. Its closest competitors on the same market are Zales, kay.com, Helzberg, Riddle's Jewelry, Brilliant Earth. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Zale Corporation.