- Gravity
- Rankings
- Health & Beauty
- Personal Care
- AMR Beauty Group
Brand page · Personal Care · Australia
AMR Beauty Group traffic, ads & competitors 117k visits a month, 24 active Meta ads, Gravity score 610.
AMR Beauty Group — AMR Beauty Group is an Australian hairdressing and beauty supply company that distributes professional products, accessories, cosmetics, and furniture to salons and retail customers across Australia. In September 2026 amr.com.au drew an estimated 117k visits, up 13% on the month before. It ranks #53 of 6,103 Personal Care brands in Australia and holds a 4.6 Trustpilot rating over 2,607 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 77 peers: Personal Care brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
AMR Beauty Group is an Australian hairdressing and beauty supply company that distributes professional products, accessories, cosmetics, and furniture to salons and retail customers across Australia.
01 · Traffic
AMR Beauty Group website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
AMR Beauty Group drew an estimated 117k visits in September 2026, up 13% on the month before and up 20% over three months.
- Worldwide#82,180of 4.5m sites · Top 5%
- In Australia#1,809of 105k sites · Top 5%
- Personal Care, worldwide#3,980of 215,119 brands · Top 5%
- Personal Care, Australia#53of 6,103 brands · Top 1%
117k
estimated visits in September
1 mo ▲ +13.5%4 mo ▲ +20.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
AMR Beauty Group reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
AMR Beauty Group holds 4.6 out of 5 on Trustpilot over 2,607 reviews, 11 of them in the last twelve months: 84% of customers give five stars and 2% one star. That volume places AMR Beauty Group in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Beauty Supply Store Beauty Product Supplier Hair Extensions Supplier Health and Beauty Shop Hair Product Store Beauty Products Wholesaler
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
AMR Beauty Group best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
AMR Beauty Group sells on Shopify, 88% of its catalogue in stock. The best seller is Limitless Illuminates Colour 100ml, at A$15.90, followed by Harvest Colour 100ml and Fanola No Yellow Shampoo 350ml.
#1Limitless Illuminates Colour 100mlAMR Beauty GroupA$15.90In stock
#2Harvest Colour 100mlAMR Beauty GroupA$18.95In stock
#3Fanola No Yellow Shampoo 350mlAMR Beauty GroupA$23.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places AMR Beauty Group in its comparison group.
- Average rating
- 4.76 / 5
- Rated products
- 32% of the catalogue
- In stock
- 88%
- Upper price quartile
- US$31.35
- Currency
- AUD
04 · Ads
AMR Beauty Group ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
AMR Beauty Group runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since May 2025 (image, text, video).
Beauty Deals Near YouAMR Hair & Beauty Supplies6 Oct 2026video
Revive Damaged HairAMR Hair & Beauty Supplies5 Oct 2026video
Best Hair, Less Spend with AMRAMR Hair & Beauty Supplies23 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Colour Loft Hair and Beauty Penrith Pty Ltdverified
Text ad20 Oct 2026Colour Loft Hair and Beauty Penrith Pty Ltdverified
Text ad20 Oct 2026Colour Loft Hair and Beauty Penrith Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
AMR Beauty Group influencers
The creators who tag @amrhairbeauty on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @amrhairbeauty on Instagram, led by E18HTEEN Haircare (18.3k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EE18HTEEN Haircare@e18hteenhair · 🇦🇺 AU | Beauty cosmetics skincare Creator | 18.3k | 0.1% | 11 | Tagged @amrhairbeauty |
06 · Competitors according to Gravity
AMR Beauty Group competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for AMR Beauty Group among Personal Care brands in Australia. The closest is Alan Howard, then sallybeauty.com, Capital Hair & Beauty, matandmax.com, hairstore.pl, Haibu.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Alan Howardalanhoward.co.uk | |||||||
| sallybeauty.comsallybeauty.com | |||||||
| Capital Hair & Beautycapitalhairandbeauty.co.uk | |||||||
| matandmax.commatandmax.com | |||||||
| hairstore.plhairstore.pl | |||||||
| Haibuhaibu.nl |
07 · Company
Who is behind AMR Beauty Group?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
AMR Beauty Group is a company based in Gregory Hills, Australia, founded in 2004 according to LinkedIn. It employs about 74 people.
- Entity country
- 🇦🇺 Australia · Gregory Hills
- Founded
- 2004, per LinkedIn
- Status
- Operating
- Employees
- 74 on LinkedIn
- Own store
- amr.com.au · Shopify · AUD
- Catalogue
- 1,327 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about AMR Beauty Group
What people ask Google about AMR Beauty Group.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is AMR Beauty Group legit?
According to Gravity by Benchr, AMR Beauty Group is a brand based in Gregory Hills, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 74 people on LinkedIn, it has 28,471 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
AMR Beauty Group reviews: is it worth it?
Customers rate AMR Beauty Group 4.6 out of 5 on Trustpilot over 2,607 reviews, 11 of them in the last twelve months: 84% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is AMR Beauty Group?
AMR Beauty Group is an Australian hairdressing and beauty supply company that distributes professional products, accessories, cosmetics, and furniture to salons and retail customers across Australia. Gravity by Benchr classifies it under Personal Care, with Hair Care making up 60% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does AMR Beauty Group cost?
AMR Beauty Group's best seller, Limitless Illuminates Colour 100ml, sells A$15.90 on amr.com.au. 88% of the catalogue is in stock. Gravity does not track prices daily: check amr.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a AMR Beauty Group discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: AMR Beauty Group advertises on Facebook and Instagram and on Google, where its offers often run. Check amr.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy AMR Beauty Group?
AMR Beauty Group sells on its own website, amr.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind AMR Beauty Group?
Gravity by Benchr records a company based in Gregory Hills, Australia, founded in 2004 according to LinkedIn, with 74 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is AMR Beauty Group doing well?
Yes. Gravity by Benchr estimates about 117,100 visits to amr.com.au in September 2026, up 13% in a month and up 20% over three months. AMR Beauty Group ranks #53 of 6,103 Personal Care brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does AMR Beauty Group use?
Gravity by Benchr identifies amr.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does AMR Beauty Group spend on Meta ads?
Gravity by Benchr does not publish a spend figure for AMR Beauty Group on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Australia?
Among Personal Care brands in Australia in the Gravity by Benchr index, AMR Beauty Group ranks #53 of 6,103 by estimated traffic. Its closest competitors on the same market are Alan Howard, sallybeauty.com, Capital Hair & Beauty, matandmax.com and hairstore.pl. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with AMR Beauty Group.